Press Releases
-
-
Hi Moosa,
thank you for the good answer...
You said - Use it for users not for Search Engines!Then what type of links would you use for search engines...
-
I don’t see much problem with PR Web other then the fact that you have to be careful about adding links in the Press Release. Actually you only should use PR Web when you want masses to update about your product or service but for SEO purposes it’s of ZERO value from now!
If you think adding a link in the PR is important for visitors then make it no follow otherwise just eliminate the link and let people know about the update you have!
Remember: Use it for users not for Search Engines!
-
Recent discussion in SERountable here . The opinion is that all links in press releases should be no followed.
-
I too would like to know what people's opinions are with press release sites like prweb. I have a competitor that has a high authority dofollow link via prweb, and it seems to have worked for them.
I guess the risk is whilst a prweb link may be good, you don't know which spammy sites will pick up that press release and republish it on their site.
But, yeh, would also love to hear what people have to say on this.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Delay release of content or fix after release
I am in the midst of moving my site to a new platform. As part of that I am reviewing each and every article for SEO - titles, URLs, content, formatting/structure, etc, etc. I have about 200 articles to move across and my eventual plan is to look at each article and update for these factors. I have all the old content moved across to the new server as-is (the old server is still the one to which my domain's DNS records point). At a high level I have two choice: Point DNS to the new server, which will expose the same content (which isn't particularly SEO-friendly) and then work through each article, fixing the various elements to make them more user friendly. Go through each article, fixing content, structure, etc and THEN update DNS to point to the new server. Obviously the second option adds time before I can switch across. I'd estimate it will take me a few weeks to get through the articles. Option 1 allows me to switch pretty soon and then start going through the articles and updating them. An important point here is the new articles already have new (SEO-friendly) URLs and titles on the new server. I have 301 redirections in place pointing from the old to new URLs. So, it's "only" the content of each article that will be changing on the new server, rather than the URLs, etc. So, I'd be interested in any suggestions on the best approach - move across to the new server now and then fix content or wait till all the content is done and then switch to the new server. Thanks. Mark
Intermediate & Advanced SEO | | MarkWill0 -
Duplicate Meta Descriptions in Press Releases
We have a client that does multiple press releases a year. One issue we noticed is that every press release has the same meta description tag and the duplicates are starting to really add up. Unfortunately the client does not want to create specialized meta descriptions for new press releases due to legal restrictions (every new meta description must be reviewed). What should we do about this?
Intermediate & Advanced SEO | | RosemaryB0 -
How to add Geo Meta Tags, Dublin Core, Microformats in Word press website?
Please let me know how to add and what to include in Geo Meta Tags, Dublin Core, Microformats.
Intermediate & Advanced SEO | | Dan_Brown10 -
Do I need an invitation for Press Release Point?
Hey everyone, I went to this page http://www.pressreleasepoint.com/submit-press-release on Press Release Point and it said "Sorry, new user registration by invitation only." Does anyone know a way around it, or how I can get an invitation? Thanks 🙂
Intermediate & Advanced SEO | | jhinchcliffe0 -
How many keyword links is optimal for Press Releases?
After the Penguin update I've read differing opinions on how many keyword links is best to use in press releases. We've been using 3 different keyword links, plus our home page url brand link. Does anyone have any solid information on how many links is best in google's opinion? I hate to put too many in and have them think it's spam, or over optimizing for unnatural linking. Thanks folks! Ron
Intermediate & Advanced SEO | | yatesandcojewelers0 -
Link Building with PRweb press releases
Im looking for tips or best practices when sending out PR for link building. I send out at least 4 press releases per month using prweb’s advanced release which allows anchor text. For the past few months I’ve been rotating branded terms, exact match keywords and full URL’s as the links, but always linking to my home page or to one particular subpage. Most of the releases are to announce upcoming projects or to announce a recent website launch for a client, less often we’re highlighting a service or special we want to promote. Im wondering if I should be linking to more sub pages to spread links around, and if I should be focusing more on branded terms vs. exact match anchors. Due to the cost involved I just want to be sure im getting the most out of it.
Intermediate & Advanced SEO | | nbeske0 -
Press Release in 3 PR6 Sites against yahoo submission
Hi - i have shortlisted 3 pr news sites - prlog.org, i-newswire.com, 24-7pressrelease.com . All 3 have pr6 and have high scores. Have 2 queries - a) Is it worth to put backlinks - by taking a paid press release option and spend around 200$ - sole intent is to generate backlinks b) is the combination effect of these 3 pr sites better than stand alone yahoo direct submission - as have limited budget can do either of them thnx
Intermediate & Advanced SEO | | Modi0 -
Press Release and Duplicate Content
Hello folks, We have been using Press Releases to promote our clients business for a couple of years and we have seen great results in referral traffic and SEO wise. Recently one of our clients requested us to publish the PR on their website as well as blast it out using PRWeb and Marketwire. I think that this is not going to be a duplicate content issue for our client's website since I believe that Google can recognize which content has been published first, but I will be more than happy to get some of the Moz community opinions. Thank you
Intermediate & Advanced SEO | | Aviatech0