Best Practice for Inter-Linking to CCTLD brand domains
-
Team,
I am wondering what people recommend as best SEO practice to inter-link to language specific brand domains e.g. :
amazon.com
amazon.de
amazon.fr
amazon.itCurrently I have 18 CCTLDs for one brand in different languages (no DC). I am linking from each content page to each other language domain, providing a link to the equivalent content in a separate language on a different CCTLD doamin. However, with Google's discouragement of site-wide links I am reviewing this practice.
I am tending towards making the language redirects on each page javascript driven and to start linking only from my home page to the other pages with optimized link titles.
Anyone having any thoughts/opinions on this topic they are open to sharing?
/Thomas
-
Hi Thomas,
I think that what you're doing right now is fine -
"...linking from each content page to each other language domain, providing a link to the equivalent content in a separate language on a different CCTLD domain."
Seems sensible from a user perspective - I think the only potential downside is if you're implementing this using lots of anchor text - this could potentially be problematic.
Equally utilising javascript allow users to select language and location seems fine to me.
I hope this helps,
Hannah
-
When you say it works - what exactly do you mean?
-
My best practice regarding to your issue is.
I am runing the same company like yours, but i have done those steps:
1. Unique Hosting for each ccTLD Domain.
2. I placed Side-Wide Links for another languages too.
3. The Anchor Texts, are not optimized, but for example: Countries: Germany, Italy, Canada, etc..
It works.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best format for E-Commerce Pages in Title Text / Link Text & Markup
Hello Please comment on which you think is best SEO practice for each & any comments on link juice following through. Title text ( on Product Page ) <title>Brandname ProductName</title>
Intermediate & Advanced SEO | | s_EOgi_Bear
OR
<title>ProductName by Brandname</title> on category page <a <span="" class="html-attribute-name">itemprop="name" href="[producturl]">ProductName</a>
<a <span="" class="html-attribute-name">itemprop="brand" href="[brandurl]>BrandName</a> OR <a <span class="html-attribute-name">itemprop="name" href="[producturl]">BrandName ProductName
( Leave Brand Link Out)</a <span> Product Page <a itemprop="name" href="[producturl]">ProductName
<a itemprop="brand" href="[brandurl]>BrandName</a itemprop="brand" href="[brandurl]></a itemprop="name" href="[producturl]"> OR <a itemprop="name" href="[producturl]">BrandName ProductName
( Leave Brand Link Out)</a itemprop="name" href="[producturl]"> Thoughts?0 -
Robots.txt - blocking JavaScript and CSS, best practice for Magento
Hi Mozzers, I'm looking for some feedback regarding best practices for setting up Robots.txt file in Magento. I'm concerned we are blocking bots from crawling essential information for page rank. My main concern comes with blocking JavaScript and CSS, are you supposed to block JavaScript and CSS or not? You can view our robots.txt file here Thanks, Blake
Intermediate & Advanced SEO | | LeapOfBelief0 -
Unique domains vs. single domain for UGC sites?
Working on a client project - a UGC community that has a DTC model as well as a white label model. Is it categorically better to have them all under the same domain? Trying to figure which is better: XXX,XXX pages on one site vs. A smaller XXX,XXX pages on one site and XX,XXX pages on 10-20 other sites all pointing to the primary site. The thinking on the second was that those domains would likely achieve high DA as well as the primary, and would passing their value to the primary. Thoughts? Any other considerations we should be thinking about?
Intermediate & Advanced SEO | | intentionally0 -
To recover from Penguin update, shall i remove the links or disavow links?
Hi, One of our websites hit by Penguin update and I now know where the links are coming from. I have chance to remove the links from those incoming links but I am a little confused whether i should just remove the links from incoming links or disavow the links? Thanks
Intermediate & Advanced SEO | | Rubix0 -
Best way to link 150 websites together
Fellow mozzers, Today I got an interesting question from an entrepreneur who has plans to start about 100-200 webshops on a variety of subjects. His question was how he should like them together. He was scared that if he would just make a page on every website like: www.domain.com/our-webshops/ that would list all of the webshops he would get penalised because it is a link farm. I wasn't sure 100% sure which advise to give him so i told him i needed to do some research on the subject to make sure that i'm right. I had a couple of suggestions myself. 1. Split the amount of pages by 3 and divide them into three columns. Column A links to B, B links to C and C links to A. I realize this is far from ideal but it was one of the thoughts which came up. 2. Divide all the webshops into different categories. For example: Webshops aimed at different holidays, webshops aimed at mobile devices etcetera. This way you will link the relevant webshops together instead of all of them. Still not perfect. 3. Create a page on a separate website (such as a company website) where the /our-webshops/ page exists. This way you only have to place a link back from the webshops to this page. I've seen lots of webshops using this technique and i can see why they choose to do so. Still not ideal in my opinion. That's basicly my first thoughts on the subject. I would appreciate any feedback on the methods described above or even better, a completely different strategy in handling this. For some reason i keep thinking that i'm missing the most obvious and best method. 🙂
Intermediate & Advanced SEO | | WesleySmits0 -
Multiple domains expiring that have 301 redirects to my primary domain. Am I in trouble?
I recently took on the SEO of a large website with http://example.com. My predecessor bought 40 plus domains for specific cities like Jacksonvilleexample.com, Miamiexample.com, etc. ZERO of the additional domains linked to our main website. The domains that were bought basically had our exact same website in terms of content, links etc that mirrored our main http://example.com. I added 301 redirects to help problems that may be a result of this type of structure. Some of the additional domains were indexed and some were not but all have 301's and as far as traffic is concerned I'm not worried about loosing short term traffic. My question: All the domains are set to expire in June and I don't want to continue to have them 301 redirected to my main domain (example.com). I'm not trying to avoid the additional cost of all the domains but I don't see an advantage to having them so CAN letting all these domains expire hurt me from a long term SEO position if I don't renew them?
Intermediate & Advanced SEO | | ballanrk0 -
Increasing Internal Links But Avoiding a Link Farm
I'm looking to create a page about Widgets and all of the more specific names for Widgets we sell: ABC Brand Widgets, XYZ Brand Widgets, Big Widgets, Small Widgets, Green Widgets, Blue Widgets, etc. I'd like my Widget page to give a brief explanation about each kind of Widget with a link deeper into my site that gives more detail and allows you to purchase. The problem is I have a lot of Widgets and this could get messy: ABC Green Widgets, Small XYZ Widgets, many combinations. I can see my Widget page teetering on being a link farm if I start throwing in all of these combos. So where should I stop? How much do I do? I've read more than 100 links on a page being considered a link farm, is that a hardline number or a general guideline?
Intermediate & Advanced SEO | | rball10 -
Redirecting One Page of Content on Domain A to Domain B
Let's say I have a nice page of content on Domain A, which is a strong domain. That page has a nice number of links from other websites and ranks on the first page of the SERPs for some good keywords. However, I would like to move that single page of content to Domain B using a 301 redirect. Domain B is a slightly weaker domain, however, it has better assets to monetize the traffic that visits this page of content. I expect that the rankings might slip down a few places but I am hoping that I will at least keep some of the credit for the inbound links from other websites. Has anyone ever done this? Did it work as you expected? Did the content hold its rankings after being moved? Any advice or philosophical opinions on this? Thank you!
Intermediate & Advanced SEO | | EGOL2