Tech/Development Pricing ??
-
Hi
I've submitted some site change request to a clients dev team and they have got back with a rather large quote thats left me gobsmacked, so i want to run it by any of you to get your feedback ?
Creating/integrating a dynamic xml site map @ £3450
Fixing Crawl Errors & Warning reported by Moz report (i..e adding canonicalisation tag to each page to deal with dupe content and a few other small/misc items) @ £4850
Setting up/enabling ecom tracking in Analytics @ £910
Setting up 1 events based goal in analytics @ £490
Are these prices even plausible ?
Cheers
Dan
-
Happy to help.
All the best,
tom
-
Many Thanks Tomas for that very interesting information, its a very good reference and i shall frequently refer to it
Thanks so much for taking the time to write such a thorough comment
Have a great day !!
-
This is not a recommendation it is a standard price pack can be found on the Internet directly rule company in order to complete these tasks a you should use as a reference
Setting up/enabling Ecommerce tracking in Analytics @ £910
Setting up 1 events based goal in analytics @ £490
Google Analytics Setup - Ecommerce Websites
https://www.tweaky.com/services/google-analytics-ecommerce-setup hypothetically let's say the goals are going to be set up in Google analytics well the price 100% Money Back Guarantee @ $297
and this is a fraction of what it covers
-
Setup Ecommerce Tracking
-
Setup Goal Tracking (3 Goals)
-
Setup Conversion Funnel
-
Setup Custom Reports (3 Custom Reports)
-
Setup Advanced Segments (3 Advanced Segments
Let's say they need to install a 2nd analytics program to track events based goals worst-case scenario these other prices and the top one is for e-commerce the 2nd one is if you have a software as a service business
KissMetrics Setup for Ecommerce Websites (KissMetrics is all the event-based and a very high quality analytics program)
@$299
Now let's say hypothetically they wanted to send out for software as a service using kiss metrics event-based analytics time my software tells me it will take a developer 3 hours that cost from the same company
I highly doubt this is what they're talking about but let's make it worse case scenario or most expensive scenario.
KissMetrics Setup for SaaS Businesses
https://www.tweaky.com/services/kissmetrics-setup-saas
@$599
hypothetically they now want to combined kiss my trick's with Google analytics according to this and I believe it because I've sent out both programs it takes proximately 10 min.
http://www.dummies.com/how-to/content/how-to-combine-kissmetrics-with-google-analytics.html
In order to get prices on all analytics software setups with 100% money back guarantee from a reputable company check this link
https://www.tweaky.com/services?tag=Analytics
Now
Creating/integrating a dynamic xml site map @ £3450
3,450 British Pound (GBP)is equal to5,596.935 United States Dollar (USD)GBP-USD Exchange Rate of 1.6223 as of 16:48:43using http://www.bloomberg.com/quote/GBPUSD:CUR
I will save you the time some of the generators might cost $25 most of them are free cost @ $-$25
https://code.google.com/p/sitemap-generators/wiki/SitemapGenerators
or it is for a CMS
http://www.magentocommerce.com/magento-connect/creare-dynamic-sitemap-seo.html
http://addons.oscommerce.com/info/3306
If they want to do it the hard way without a generator which I doubt they do
http://www.bradshawenterprises.com/blog/2008/writing-dynamic-xml-sitemaps-using-php/
Fixing Crawl Errors & Warning reported by Moz report (i..e adding canonicalization tag to each page to deal with dupe content and a few other small/misc items) @ £4850
it is entirely unrealistic of me to actually think that I would know exactly what all the errors reported were however if it is simply a create the proper canonical tag like so and adding it to the page that has the error.
http://www.mattcutts.com/blog/seo-advice-url-canonicalization/
I have no idea rather not they will actually solve their duplicate problem with the canal however if they do not hear us and information on what it would take
http://moz.com/blog/duplicate-content-in-a-post-panda-world
if you truly want to know if what sounds like very inexpensive work being performed for extremely expensive prices I would query the people below not because I'm recommending them but because they have done consistently great work offer a 100% money back guarantee and do this sort of thing every day. They would give you a price that is realistic and then you could move on from there.
https://www.tweaky.com/projects
I hope this answer was more helpful than my others and gives you a bar to gauge where the pricing should be.
There price is in GBP The price in the examples is in US dollars
making it even less use one of the two links to find the real cost
https://www.google.com/finance?q=gbpusd
http://themoneyconverter.com/GBP/USD.aspx
So the cost in USD of Setting up/enabling Ecommerce tracking in Analytics @ £910.00 GBP = $1,476.91 USD
with the @USD/GBP = 1.62298 exchange rate.
I hope this help,
Thomas
-
-
the sites pages are dynamically generated so they have either quoted for an option to create a special page/another step in the process to provide a unique url or adding an event as a goal (with the event being the clicking of a 'submit order' button) but i cant see how this second option would take more than 30-60 minutes as well
-
Just to give you something to gauge how expensive their prices are. Setting up a single goal in Google Analytics shouldn't take any more than 30-60 minutes assuming the goal is using existing pages.
-
Thanks Lynn
Client doesnt want to pay for anything they think should be included as best practice since original dev was quoted as going to be best practice
Cheers
Dan
-
thanks again but im not after recommendations, im talking about the general principle and approach in regard to it
-
You're paying a lot and miss the site has many tens of thousands of pages to create a dynamic site map should not cost anywhere near that
he has done everything from the e-commerce to run-of-the-mill Garrisonbespoke.com is an example
I would say he's a very fair and honest developer that works very hard and actually does this storage and I'm not getting anything to say this. So if you'd like a recommendation for a developer I know that there soon going to be called authoritydev.com however right now it's just the name.
Webdevstudios.com is a outstanding place as well.
I hope this help,
tom
-
Yeah, doesn't sound too best practice! If the client and dev firm are in an established relationship then I guess all you can do is suggest what needs to be done and if asked an opinion on the price or the work done before then say it seems a bit lacking in some areas and the prices now seem a bit high. At the end of the day, if the client is willing to pay the price then I'm not sure it is worth getting too involved unless specifically asked....
-
thanks Tom but im talking about developers not SEO companies
-
If your talking 10,000 sku's Magneto can be very expensive and very time-consuming
-
Check out distilled.net, see your interactive, Portent.com, evolving SEO, authoritydev
tom
-
They are 100% possible but only if you're using an absolutely outstanding search engine optimization company one that comes to mind is distilled.net, Seer interactive in less you are actually paying the guys that write books then you're most likely being overcharged especially for implementing that one analytics thing that's high however if you're using one of the best then that's the cost of doing business I would also love to see how much work to your site actually needs
Thomas
-
Thanks David but client and developer well integrated & established relationship and if site was supposed to be best practice & seo friendly then i would expect any crawl errors & warnings etc to be fixed for no charge. Bit more tricky for new stuff like adding goals & ecom tracking
-
Hi Lynn
As i just replied above to TP , it is a custom/bespoke system and they are an established capital city firm. The main site pages didnt come with meta descriptions, the site only had an html site map no xml one, all the main content pages had same title (hence dupe titles), no canonicalisation (so lots of dupe content). And the main pages didn't have any copy (or space to add).
Client was told it was a best practice site and seo friendly, i take it from the above i can be confident telling the client its not & well within rights to request many of the things needing doing like fixing crawl errors & warnings etc should not be chargeable since needed to make best practice when it wasnt originally ?
Cheers
Dan
-
Those prices are pretty high but I have been quoted similar prices also..
I suggest you fish around for an agency with a good reputation that will meet the prices you have in mind.
Linkedin Is good for that I've found
-
Thanks for confirming TP !
Yes its a bespoke custom system, only has cms for new content pages, all existing main site pages meta data etc needs to be hard coded, have asked for editable functionality for this so i can add/edit titles, decrip & body copy etc but they have quoted £1750 for just that request
The main site pages didnt come with meta descriptions, the site only had an html site map no xml one, all the main content pages had same title (hence dupe titles), no canonicalisation (so lots of dupe content). And the main pages didn't have any copy (or space to add).
Client was told it was a best practice site and seo friendly, i take it from the above i can be confident telling the client its not & well within rights to request many of the things needing doing like fixing crawl errors & warnings etc should not be chargeable since needed to make best practice when it wasnt originally ?
Cheers
Dan
-
Hey Dan,
I have obviously been (seriously) under-charging for analytics setups
That being said as Paul mentions it does depend a bit on the platform/cms etc... those prices might just be expensive (which is relative to the company and is their right if they can support and sell it) or simply taking the p**s (which is just a bit mean spirited).
-
Yea, no... You're not crazy. Those prices are.
Absurd doesn't even begin to cover it.
What technology is the site using? i.e. WordPress, some proprietary CMS, or ???
Paul
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I analysis my domain (http://yourdigibuddy.com/) on moz domain analysis. But there is not data show and show message "No data here". What should I do?
_ I analysis my domain (http://yourdigibuddy.com/) on Moz domain analysis. But there is not data show and show the message "No data here". What should I do?_
On-Page Optimization | | MelissaDooley0 -
How/when do you trim your article pages?
Hi all, I wanted to ask what have you all done to your article section that has made a difference to the site's SEO performance? What's the criteria for deciding which articles top cut or 301 redirect to the main page For example: 1. you have a slightly irrelevant article to your website topic, low conversions, but a lot of quality links to page, but no primary keywords in article title. 2. You have a slightly irrelevant article to your website, low conversion, but a lot of quality links AND you have your site's primary keywords in article title 3. You have a relevant topic to the site, but low engagement and low conversions Thanks for all your help!
On-Page Optimization | | SDavis111 -
Why are http and https pages showing different domain/page authorities?
My website www.aquatell.com was recently moved to the Shopify platform. We chose to use the http domain, because we didn't want to change too much, too quickly by moving to https. Only our shopping cart is using https protocol. We noticed however, that https versions of our non-cart pages were being indexed, so we created canonical tags to point the https version of a page to the http version. What's got me puzzled though, is when I use open site explorer to look at domain/page authority values, I get different scores for the http vs. https version. And the https version is always better. Example: http://www.aquatell.com DA = 21 and https://www.aquatell.com DA = 27. Can somebody please help me make sense of this? Thanks,
On-Page Optimization | | Aquatell1 -
Best way to move traffic/juice from one page to another?
I’ve got some pages that provide information on some companies in my website topic space, and also corresponding pages that allow users to rate and review those companies. So, for example: Company A information Company A reviews Company B information Company B reviews Google searches for “Company A” or “Company B” generally result in my information page ranking #2 behind the actual company’s website, and the reviews page ranking #3. (Probably not good to have two pages ranking for the same keyword in positions 2 and 3). The information pages do very well in Adsense while the review pages do not. The review pages have always had comments open for reviews, and I’ve just recently opened the information pages to comments. This has resulted in less of a need for the reviews pages as the comments on the Information pages are now serving the same purpose. I can even add a star rating to the information pages if I want so the review pages are completely unnecessary. So, I’d rather strengthen my information pages 1) to more solidify their rankings, and 2) get more visitors there than the review pages as they convert way better in Adsense. Question is, what is the best way to proceed? Option 1: remove internal linking to the review pages (I have sidebar links too), so less link juice just naturally goes to the review pages. On the review pages, direct people to click the link to the information page to go there instead. Eventually, the review pages will fall off the front page of the SERPs and people will just go to my #2 ranked company information page instead (and maybe #1 if I’m lucky, but doubt I’ll get ahead of the brand). Option 2: 301 Redirect the review pages to the information pages. Functionally, this would work well for me, but I fear that Google may not like it for some reason. My information pages are ranked so well that I do not want to risk them dropping. Are these fears unfounded? Is either of these two options better than the other, or does anyone have a better idea? Whatever I do, I don’t want those company information pages dropping from their #2 positions.
On-Page Optimization | | bizzer0 -
The crawl diagnosis indicated that my domain www.mydomain.com is duplicate with www.mydomain.com/index.php. How can I correct this issue?
How can I fix this issue when crawl diagnosis indicated that my www.mydomain.com is duplicate with www.mydomain.com/index.php? That suppose to be the same page and not duplicate, right?
On-Page Optimization | | jsevilla0 -
4XX comments/feed/
I have an error in my SEOMoz crawl report is a 4XX client error on two of my websites, in both cases the error is coming from the link on my wordpress blog which is http://www.techelectricity.com/blog/comments/feed/ and http://blog.rangeroffroad.com/comments/feed/ (comments/feed/ is always the problem) Should I just ignore this error because it's supposed to open your RSS reader and not a link, or is this really an error I should address? thanks!!
On-Page Optimization | | texmeix0 -
Related keywords in title/H1 tag
Hi, I am trying to improve our rankings for pages with photos/images. For the title is it benificial to include keywords that are almost identical in nature? For example: "Brad Pitt Photos and Images" In Google trends photos and images are both commonly used words so including both seems like it would help. When I search for each one separately in Google (Brad Pitt Photos vs Brad Pitt Images) different sites are returned (except for the ones that include both image and photos keywords). I had read that Google knows that Images and Photos mean the same thing, but the search results do vary. I know stuffing all related combinations isn't good, but selective phrases seem to make a difference. Just want to verify if this makes sense. Thanks
On-Page Optimization | | NicB10 -
How many keywords / phrases can you SEO for?
Might sound like a bit of a daft question to you pro's but here it goes... I am been doing in house SEO for a company for a short while and since I have been managing it things have moved quickly in the right direction but I find myself limiting our SEO efforts to three key terms. Is this usual? The reason I am doing this is because I find that on page SEO is only really possible with those amount of terms (with regards to title, description, key word density, seo copy, on page links etc). I guess that what I trying to stay is: If I push on page opitimastion to more key terms will it be detrimantal to our current efforts? and Is SEO possible for additional key phrases which are not on page optimised?
On-Page Optimization | | RikkiD220