Good alternative to guest blogging
-
Hi,
After many years of on-page I've just started in the world of link building and I'm currently working on an e-commerce website.
I've noticed that most blogs devoted to this sector that are worth their salt will only accept guest blog requests for payment.
So here's the question, is there any way to circumvent this? Is there any other way to achieve the same results I would with guest blogging without having to pay for it?
Thanks in advance
-
Hi Aaron
If the website is new I would still encourage you to build a blog of articles on the site showing your expertise for the products the site is selling. Also share the articles in social media channels including Google+ by publishing snippets of each one (i.e. headline + intro) with a link through to read the full article on the website.
Peter
-
Thanks Peter for your reply.
The main issue I have is that the website is very new and is hardly ranking yet so even though I have made up an on-site blog I still need that boost that will get it a high amount of exposure in a short amount of time.
Is there any other way besides just hoping it will catch on?
Aaron
-
Probably. If you were doing guest blogging just for the purpose of a link, I'm sorry to say, you were trying to manipulate rankings.
Now, I would recommend creating excellent content. See what others don't have and do it. Say you sell sunglasses, then research others to see what they are missing that you can probably offer (more images? detailed descriptions? experts' opinions?, whatever works). Once you create that content just sit tight and keep doing it; sooner or later, links will come, but most importantly, you are offering something more valuable to your customers, and therefore earn rankings just by creating the content (even though no links were earned yet).
-
Hi Aaron
With the way search has been changing it's difficult to say 'this' is comparable to 'that'.
I assume you are already blogging on the eCommerce site and creating good quality content there? If not, then I would recommend starting with that and I certainly wouldn't recommend paying to guest blog. In fact it raises the question how can a guest blog be a "guest blog" if you pay for the privilege. Sounds more like a paid link which I wouldn't recommend.
If you have expertise in an area to share and blogs in your space value that expertise then they will offer you the opportunity.
Peter
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is it good to post same content of my web page to different articles and blogs
Hi! Actually, i would like to create links equity. may i post the same content to different blogs and article directories and link back to my web page. is this cleaver/correct idea which give some result? Thank you.
Link Building | | Webworld_Norway0 -
Domain authority through blogs
So, I was looking at my competiton, and noticed that they have 4 times the amount of link that my page has. I noticed that they made a blog on almost every free blog hosting available (like webs.com, jimdo.com, .weebly.com...) And every blog has a high domain authority (and poor content) with links to their page. Is this helping with their domain authority? Should i do if for my page too? Thank, M.
Link Building | | Spletnafuzija0 -
Blog Comments Criteria Question
When I am commenting on blogs to get links, what criteria should I use to make sure the blog is valuable and wont hurt me in the long run?
Link Building | | bigeyecreative0 -
Paid Blog Posts getting Deindexed?
Hello, We've used a popular paid blog posts platform to get back links through blog posts. Recently, performed a link audit noticed a very interesting problem. 40% of the 49 sites we purchased paid posts from, have been de-indexed. These blogs are the kinds that would take money from almost anybody in any given niche to write a review and give a paid link to you. So, I assume most of these blogs had a high number of outbound links. Their page rank has also been demoted to 0 (obviously since they're deindexed). Now, our dilemma is that should still go ahead with paid blog posts, after checking for the following: 1. PR 2. Google Penalty The sites at the time of purchasing the posts were not penalized. But 40% of the sites being completely de-indexed is a staggering number. Can someone please suggest whether to go with paid blog posts techniques or not?
Link Building | | globaleyeglasses1 -
Blog Comments
We all get them ... spam blog comments. People do it to get link value back to their site. Recently, someone approached me to do this for our site but on niche sites that are related to our content and to provide good valueable comments within a blog post of about 100 words each, and genuinely try to engage.They also were talking about finding blogs that have "follow" links in their comments space, since most do not. I still declined it because it is somewhat 'grey-hat' rather than 'white-hat' linking, and we want to be above-board on everything. Although we personally declined this approach, I'm curious your thoughts though on whether gaining links from blog comments from related, niche sites is a good idea. Like this question? Give us a Big Thumbs Up! Thank you!
Link Building | | applesofgold0 -
Looking for services to publish articles or blog posts with everlasting links.
I'm looking for link exchanges or something like this. Where you can pick web sites or blogs and place articles with your links in there without monthly payments, but with single fee.
Link Building | | Ujindo0 -
Too many external links vs linking root domains - good or bad?
Hi guys, After the latest Linkscape update, we noticed that our website have 424,671 external links with 4,395 linking root domains, so roughly 100 links/domain. Does Google consider this to be a negative thing or we do not need to worry about it. Many thanks. David
Link Building | | sssrpm0 -
Good link building companies
I'm wondering if anyone has had good experiences with any of the link building companies out there. I'm really looking to hear about those companies who go beyond the mundane forum links, blog commenting, bulk directory submission, article directories etc. It's all been done to death. I've used webuildpages.com, they are pricey, but are good at getting high quailty links.
Link Building | | PeterM220