I have a client involved in a FB like for a like scheme. This sounds unethical to me and likely against FB rules. Anyone know about this?
-
So they recently made me an administrator so I can add links to articles and other optimization information but they appear to be paying another agency to engage in like for a like campaign. I am very uncomfortable with it. I started noticing these weird messages from other folks on FB saying things like "I liked you page now check out mine and like it back." What are your thoughts?
-
Thanks everyone for your your thoughtful insights and confirming my initial concerns. All the best!
-
I agree with everyone here. I alwys explain to my clients how to acquire fans and the important of qualified prospects. Numbers do not mean a thing if they do not engage or buy.
My suggestions is facebook ads, current friends and a great facebook page. When I have a client that states they have 1000s of fans, I asked them how many engage or buy from them.
Their awnser is always.......
-
Why not the position of educating the client to the importance of creating brand awareness by engaging in social web efforts that build their brand or product. Explain the benefits of true likes where the engage user comments and share relavent content they are interested with their friends. Maybe they will see the value in social marketing. Or why not show them how to run ads on FB to pay for real people interested in their brands product or service. I've been successful at this for our own business with 25,000 fans on out page and tons of interaction/feed back.
-
Anyone else want to chime in on this?
-
I completely agree with you Dhirender. Again, it is not us who is doing this but one of our clients appears to have initiated this on their own Facebook page. I only have Facebook access on their account to provide links to articles and press releases we publish on their behalf. Still, I will be removing myself as an administrator and have no further activity on their FB page.
-
The most important thing about FB like or even Google + or Twitter follower is, they are those people , who know you company/product/services or a prospect. When they come to your page, they read it try to connect themselves with it and consume information/content present. This is how it creates value ( both SEO wise and increasing awareness wise)
But when you pay someone to get 1000 like for 20bucks, on 1st hand those people/account are going to be fake accounts and no matter if you have 1million fake followers/fans, its not going to add any value to you.
Earning like/fans naturally is going to create value for you, because someone after review your page/content/information has decided to like you.
Also there is a huge risk involved of getting your account banned by facebook in like schemes and even if it is not banned, you are not going to get any value.
In one line - Just imagine yourself as a consumer, you are not going to like 100s of companies or page. Even if you like them, they need to be in you geographical area ( if they offer their services locally), you must have at any point of your fan period ( Time your are fan of that page) commented/liked the post of a particular page.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Adding links to FB, Googleplus, pininterest, Twitter
HI everyday we are posting new product detail url to FB, Googleplus, pininterest, Twitter. 1. Will this have any value at all in SEO? and also we get question related to the products, we are thinking to post on FB/Google plus with urls and answer.. 2. wht do you think? Pls suggest.. thanks We have blogs in http://domainname.blogspot.in/ and domainname.wordpress.com
Social Media | | Rahim119
we are also pasting the links and some write is happening there as well..0 -
Google +1 Client Websites
Is it a good idea to have all of our employees +1 our clients Google Plus accounts? This will add a few more followers but want to avoid any potential issues.
Social Media | | Prager0 -
Can You Aggregate Likes from Pages on Your Site to Your Homepage?
I think the Facebook widget is great for social proof if you have a lot of people who like you. (the widget that shows faces of people who like you) Let's say that you create a resource that gets 100 likes. Do those "Likes" only count at the page level or can they be aggregated into a total "Likes" count that you can show on your home page and on the Facebook widget? Or are "Likes" in the Facebook widget only for people who like your Facebook page? (not those who "Like" your site).
Social Media | | Charlessipe0 -
Number of Facebook likes and shares for a webpage went significantly down.
I noticed that a bunch of "likes" and "shares" had gone down for a webpage I do marketing for, and I wanted to see if anyone had also experienced this. About two years ago, I realized that when I would send a FB message with a link to a webpage I was promoting, the number of shares and likes for the page would go up by one. So, thinking that I had stumbled onto something incredible, I proceeded to message over 500 people on facebook with a link to the webpage. Soon enough, I had increased the likes and shares displayed on the webpage to 635 (as shown in the Digg Digg plugin). Today, I went back to the same page and realized the number of shares and likes had gone down to 160. Has anyone experienced a drop in the number of shares and likes, and has anyone increased their likes and shares by sending a message with a link to a webpage being marketed? (You can test this out by messaging someone in facebook with a single link to webpage that displays the number of facebook "likes" and "shares" -Once you send the message the number should go up by one) Thanks
Social Media | | 1activator0 -
Has anyone else noticed a dramatic drop in Facebook post impressions?
One of the clients I manage has over 5,000 Facebook fans. Whenever I'd make a post, it usually would get ~700-1,000 impressions. About two weeks ago I did my first promoted post. Ever since then, all the regular posts I've done have only gotten ~100 impressions . . . out of 5,325! I'm wondering if Facebook, once learning that you are willing to pay for promoted posts, secretly lowers your impression count so that you will pay for promoted posts more often, or if the timing of my promoted post was just a coincidence, and everyone started to see a decrease about two weeks ago. Does anyone know what's going on?
Social Media | | UnderRugSwept0 -
Facebook Shares/Likes: Does the users location matter for location specific keywords?
Hi, Basically if I was going after a location specific keyword, so lets say 'dry cleaners london' would Facebook likes/shares from users' who's location settings in Facebook are set to London work better then say someone in a different country or does it hold the same weight social signals wise?
Social Media | | activitysuper0 -
Possible to get information about Facebook Likes, Google+ and Tweets via API
As subject reads - I wonder if it possible to get the information about Facebook Likes, Google+´s and Tweets by using your API? It would help a lot.
Social Media | | SEOmannen0 -
Google+ what's it like?
"Google+ is in limited Field TrialAt the moment, we're testing with a small number of people, but it won't be long before the Google+ project is ready for everyone. Leave us your email address and we'll make sure that you're the first to know when we're ready to invite more people.[Keep Me Posted] btnAlready invited? We've temporarily exceeded our capacity. Please try again soon."Is there anything i can do to get it working so i can get a taste of the google+?
Social Media | | mosaicpro0