Do onpage named anchors play a part in SEO?
-
Hi
Is having on page links from top to bottom etc using keywords as anchors a good methodology? Does it help the page for those words?
Thanks
-
I use them a lot. I have not done detailed studies for with/without on same page. The pages where I use them compete powerfully in very difficult root-keyword SERPs and also pull in tons of long-tail traffic.
So, speaking from my gut, in my opinion, they are second only to the <title>tag in their on-page optimization power. </p> <p>I am using them a lot, but I am not using them enough.</p></title>
-
It helps Google understand what your page is about and ofcourse they do help but try to avoid a "from top to bottom" tactic.
Besides if you have more than one anchor text pointing to a specific page, Google will take into consideration only the first one and ignore the rest so if you place more than one that points to the same page do it if you feel that there is a benefit from a user experience point of view but I would generally avoid it.
Hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
WordPress Themes and SEO
I am helping out a client with updating their website.
Intermediate & Advanced SEO | | cangelmarketer
The theme they currently have hasn't been updated in ages (I am going to guess years). Would there be a difference in updating to the most recent version of their theme and changing them to a completely different theme? Or because they update in the current theme is so large anyway, it won't make a difference in terms of SEO. The reason I ask is that they don't know their Themeforest details to log in and download the most recent version of the theme, so they would have to re-purchase it, and with the hosting, they have access to a range of themes includes in their package. Thanks0 -
Can we have differnt Domain name and Busienss name?
Can we have different domain and Business name for website? I want to create real-estate website. I want to registered domain name ‘Nycityhomes.com’ and want to my business name (in logo as well) is ‘Sunny Associates’. Can we do that for local SEO?
Intermediate & Advanced SEO | | AlexanderWhite0 -
Multinational SEO
Hi all The situation: We have a .com website that is the core of our business over the last 3 years we have built this into a very sucessful brand. Customers are able to purchase products from our website and have it delivered anywhere in the world. As part of the development of our business we want to obviously rank high within serps regardless of what country our potential customer is from. We understand that we will need to translate much of our website to achieve this and that is something that we have in the pipeline. My question is more aimed at the English speaking countries and how we should optimise our website for these. For example: websitename.com.au and websitename.co.uk were initialy setup as 301 redirects to websitename.com, however, we have now set them up as their own domains which display the exact same content as the .com website. So to clarify the content on websitename.com/product1.html is also on websitename.com.au/product1.html and websitename.co.uk/product1.html What would the best way to ensure that our .com.au and .co.uk gain traction within the appropriate country? Is duplicate content still an issue? All our prices are displayed in USD will this go againts? We use US English (with a sprinkle of chinglish) as our websites copy languange should we change spelling for AU and UK? Does anyone have any case studies and or other reports I can read that may help me find the right solution for us. Thanks Danny
Intermediate & Advanced SEO | | DannyCarter0 -
Wordpress Blogs and SEO
So far we have been creating separate blogs on wordpress.com for our sites, and writing there. Today I was told that there was better SEO hosting the blog on the actual domain. i.e. www.widgets.com/blog instead of widget.wordpress.com Is this true? Oddly I have had my WP beat my own URL on one account. So I am not sure if this is valid. Can someone tell me pros and cons of both? Thanks!
Intermediate & Advanced SEO | | greenhornet770 -
Pagination & SEO
I have the WP-Pagination plugin and I am wondering how to handle duplicate content issues and what's best for SEO. My developer initially downloaded the plugin to speed up loading for the home page. Now my home page has 21 pages of paginated content. But the pagination continues with each of my categories as well. Should I be placing a canonical reference to my home page, or category main page? My site name is gracessweetlife (dot) com
Intermediate & Advanced SEO | | gracessweetlife0 -
Changing my url name? Should I do it?
Hi, I am targeting a brand called Creative Recreation, who are a trainers brand. We currently rank ok-ish for certain terms for Creative Recreation Trainers, Footwear and Creative Recreation [INSERT STYLE NAME HERE]. Our main search term I think we would like to improve on is "creative recreation trainers" as we are 6th for this. Our domain name points to the brands page as designerboutique-online.com/all-clothing/creative-recreation/ Now what I want to know is, would it be worthwhile or would it affect my current rank/index if I changed the end of that url to read /creative-recreation-trainers/ thus getting the keyword phrase in the url? Creative-Recreation is a hard one to crack as you have a lot of competition from the brands site etc.. Any ideas on this? Cheers Will
Intermediate & Advanced SEO | | YNWA0 -
Web fonts & SEO
Hi everyone ! My question is regarding web fonts. We are currently working on a new design for our website and we're thinking about using web fonts instead of images containing the fonts we'd like to have. I'd like to know if web fonts can affect SEO as they need to be downloaded on the visitor's computers and consequently can slow down the load time of our web pages. If anyone has used web fonts in the past, do you have some specific tips to share ? Thank you in advance for your answers! Jeremie
Intermediate & Advanced SEO | | Maxxum0 -
Advertising links hurt SEO?
I'm working with a publisher who said that having DFA links on his site will hurt his SEO. He is taking my link and pointing it back to his site and then to mine. Does that sound right to you?
Intermediate & Advanced SEO | | GFTMarketer0