Link-building best SEO practice (one-off VS periodic blogging)
-
Hi all,
Generally, what would be best when building a website's ranking through link building? Having the same links from the same bloggers or receiving new links from different bloggers every time?
A lot of the SEO services offer 4-8 blog backlinks per month. Would it be best if these links came from different sources every time or most from the same sources each month?
I know there's a lot of factors but I hope this question is clear.
Happy holidays and thank you for your insightful feedback.
Carlos
-
Nick,
Thank you for your answer, you eliminated my confusion.
Have a wonderful new-years.
-Carlos
-
Carlos,
The best ratio would be as many different high DA sources as possible. The first link from a new domain counts much more than subsequent ones. Google doesn't seem to care as much about repeat links as new sources. So ideally you would have backlinks from a bunch of high ranking root domains. Multiple links do still count though, so don't totally abandon multiple links from the same source. I personally believe building rapport with good sources is a nice bonus that can pay-off in spades down the road.
I saw in your original post that you were talking about pay for backlink services. Just be careful that they are giving you quality links that are relevant to your content. And obviously be careful that they aren't doing anything to violate googles terms of service. Those types of services can come back to bite you later.
-N
-
Thanks for letting me know that Nick,
What would you say would be the ideal scenario in this situation as far as a percentage of backlinks received from the same sources VS new sources? i.e..best practice = 80% new sources, 50% new sources, or 20% new sources with the rest coming from the already established (back-linked) sources?
Carlos
-
Carlos,
I'm not sure how every search engine handles it but google definitely tracks the root domain. So to answer your question, links from different blogs or root domains would count more than multiple links from the same root domain.
-Nick
-
Hi Nick,
Thank you for your response. Yes, I agree that the more relevant and high DA, the better.
I heard a lot of companies having public relationships where the bloggers blog about the company periodically. I am wondering on the best resource allocation practice as far as public relationship come along. Is it better to spend time building relationship with the bloggers that already blog about you or try to find new ones (increase multiple sources like you say)?
Please keep in mind that this question applies with relevancy and domain authority being the same across the board, theoretically.
Regards,
Carlos
-
Hi Carlos,
The best backlinks come from High Domain Authority sources with relevant content. So if you sell watches, backlinks from a reputable watch company or blog with high DA would be best but links from a car company would mean less. Basically you want the backlinks with the highest DA and relevant anchor text/content. Multiple sources also mean more than multiple links from a single source. While both are helpful, links from multiple sources is a signal to google and other engines that you're the talk of the town.
Best of luck,
-Nick
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Merger & Acquisition Best Practices
Our company (DA 40) recently acquired another company (DA 20). The domain for the acquired company is up, and I am being asked if we should keep paying for the domain. I have a couple of questions regarding this. Is it best practice to continue paying for the older domain and do 301 redirects to our website? If yes, do I have to add 301 redirects for individual matching pages? For example, if the old site has the topic XYZ, should a 301 go to our site if we have a similar page topic XYZ? What about contact pages, about us, etc? Do we redirect all non-matching topics to the new home page? Or in the case of their blogs, do we redirect their blogs to the new blog home page even though we are not keeping their old blogs? What if our company keeps acquiring other companies, are we to assume we have to keep paying for the domains of the acquired companies? Is there anyone out there that would say stop paying for the old domain and just review the company's inbound links, reach out to those sites, and make sure they link to the new site instead? Thanks for the help in advance.
Intermediate & Advanced SEO | | CharityHBS0 -
Is a One Page Website template bad for SEO?
I have a website of a freelancer who is using a One Page template which includes the following section About Him Portfolio Resume I also got 5 sperate pages which are related to the keywords he wants to rank for. Will this be sufficient or should I suggest him to go for a separate website template?
Intermediate & Advanced SEO | | iamgaurav12900 -
Static looking URL - Best practices?
We are about to modify the structure of our dynamic URLs and I wonder what the latest and greatest is in terms of SEO-friendly dynamic URLs. Our thinking so far is to do something like: www.domain.com/products/state/city/first-search-parameter+second-parameter+third-parameter+any-additional-keywords that is, using + to separate search parameters and hyphens to separate words An example might be www.homes.com/listings/ca/san-francisco/single-family-home+3-bedrooms+2-bathrooms+swimming-pool-garden-wood-exterior I'm not an SEO expert so any help would be appreciated Thanks
Intermediate & Advanced SEO | | lln220 -
Best practice for expandable content
We are in the middle of having new pages added to our website. On our website we will have a information section containing various details about a product, this information will be several paragraphs long. we were wanting to show the first paragraph and have a read more button to show the rest of the content that is hidden. Whats googles view on this, is this bad for seo?
Intermediate & Advanced SEO | | Alexogilvie0 -
International Image SEO - one host vs multiple hosts
I've got 3 sites (same name) located in Australia, US and UK. Currently these sites are all pulling images (I own) from 1 location. I'd like to create image XML sitemaps for each of these sites. As I see it, my options are: 1. Keeping the images hosted in the 1 place and creating image XML sitemaps for each of the 3 sites (which seems to be technically ok because https://support.google.com/webmasters/answer/178636?hl=en&ref_topic=20986 states that if the image URL isn't on the same domain, both domains need to be verified in Webmaster Tools). However, is there a risk here that the sitemaps will conflict because they are pulling from images on the same host? 2. Hosting the images locally (ie. the same images will be hosted in 3 locations) and applying hreflang in the sitemap. Does anyone know which of these options are best (obviously #1 would be more convenient), or whether there are any other options for attacking this issue? Thanks!
Intermediate & Advanced SEO | | oline1230 -
PDF for link building - avoiding duplicate content
Hello, We've got an article that we're turning into a PDF. Both the article and the PDF will be on our site. This PDF is a good, thorough piece of content on how to choose a product. We're going to strip out all of the links to our in the article and create this PDF so that it will be good for people to reference and even print. Then we're going to do link building through outreach since people will find the article and PDF useful. My question is, how do I use rel="canonical" to make sure that the article and PDF aren't duplicate content? Thanks.
Intermediate & Advanced SEO | | BobGW0 -
Canonical vs noindex for blog tags
Our blog started to user tags & I know this is bad for Panda, but our product team wants use them for user experience. Should we canonizalize these tags to the original blog URL or noindex them?
Intermediate & Advanced SEO | | nicole.healthline0 -
Do comment links on blogs help the blog itself rank?
Hi I have a blog - Carzilla.co.uk - and it keeps getting what are pretty obviously spam comments with links to unconnected websites of various quality. The blog is quite new and not ranking highly in SERPs for anything in particular yet. So my question is, is it better to let some of these comments through so google can see activity on the site? Or do spammy comments with links make the site look like a link farm? Any advice on what my policy should be - purely from a Google serps perspective - would be great.
Intermediate & Advanced SEO | | usedcarexpert0