https v http is there any difference in rankings what is the best for a online chemist store?
-
Have a client that has a https site do you think its better than http for this kind of site and is there any studies done regarding any difference in rankings?
-
Signed certificates do cost money but it's relatively low if you stick to providers like GoDaddy. Verisign and Thawte are sometimes considered a "better certificate" as the companies carry more clout but most users won't know the difference and you'll certainly pay a difference.
https requires more overhead than traditional http because the content has to be encrypted in transit. If you submit data like checkout details, address, name, etc it also has to be decrypted by the server before it can be interpreted. The load is really minimal for most modern servers but it's worth mentioning if you plan to use slower hosting on a high traffic site. It can become a real bottleneck on very high traffic sites as load balancers need to see decrypted traffic which requires the use of an ssl decrypting appliance in front of the load balancer. -- Again most of this probably isn't relevant to you but it bears mentioning.
Server(website) ---> encrypted data ---> Your browser
-Nick
-
thank you very helpful Information from both of you Do you have to pay extra for the signed certificate?
why does it effect server performance more than a http ?
-
Howdy,
https vs http has no effect on pagerank. If my site is FunkyChicken.com http://FunkyChicken.com and https://FunkyChicken.com would have the same rank assuming they are identical. What Geoff said is important though, you don't want to have http:// and https:// with identical content because google will see these as separate sites with identical content. If you must have http and https with identical content look into rel canonical https://support.google.com/webmasters/answer/139394?hl=en
If you're going to do https make sure you use a real signed certificate so users don't get a warning about security when connecting. Https isn't just for checkouts anymore it's a good practice if your site presents any semi-sensitive info to it's users because it lowers the chance of a man in the middle attack. --This is the reason companies like facebook, twitter, etc are switching to https. The drawback to https besides needing a signed certificate is going to be server performance if you are dealing with heavy traffic your site will require more hardware with https.
Just some food for thought,
-Nick
-
Not sure what you mean "https site". I tend to use https pages for secure areas where users are logged in or are about to submit data.
Therefore http are generally better for ranking as they are public pages.
In the construction of the site make sure pages are allocated to https or http rather than have a duplicate version of the site on either. You will need to check with your hosting whether it is possible to do this.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Website indexed but not ranking for anything
hello everyone, It seems my website http://www.scribidocampus.com/ is indexed by google but it si not ranking anywhere, even wehn i google scribidocampus. If i search any of the text on my website in " " no results come up. can someone tell me the reason?
Technical SEO | | themesh0 -
How would you research on what keywords to rank?
Do you guys mind sharing your steps on what you do on your research? Semrush does not have my countries google so Sadly i have to skip that. I been using open site explore to check out on my competitors to see what they are ranking. Any more suggestions?
Technical SEO | | andrewwatson921 -
Switching site from http to https. Should I do entire site?
Good morning, As many of you have read, Google seems to have confirmed that they will give a small boost to sites with SSL certificates this morning. So my question is, does that mean we have to switch our entire site to https? Even simple information pages and blog posts? Or will we get credit for the https boost as long as the sensitive parts of our site have it? Anybody know? Thanks in advance.
Technical SEO | | rayvensoft1 -
Alexa Ranking - Improvement
Hey Guys, I have very decent traffic for my website but the Alexa rank is fluctuating very frequently.If the traffic is growing I cant see any changes and if the traffic dips down a bit then my rankings are going high 😞 Please suggest me what to do for getting an Alexa rank of **7000. **At present I have 9859 Hers ie my website link : http://www.teluguone.com/ Thanks in Advance Saikiran
Technical SEO | | logobite0 -
Proper method of consolidating https to http?
A client has an application area of the site (a directory) that has a form and needs to be secured with ssl. The vast majority of the site is static, and does not need to be secured. We have experienced situations where a visitor navigates the site as https which then throws security errors. We want to keep static visitors on http; (and crawlers) and only have visits to the secure area display as ssl. How is this best accomplished? Our developer wants to add a rule to the global configuration file in php that uses a 301 redirect to ensure static pages are accessed as http, and the secure directory is accessed as https. Is the the proper protocol? Are there any SEO considerations we should make? Thanks.
Technical SEO | | seagreen0 -
Rankings Issues
website: trophycentral.com Back in February of this year, we took a huge rankings hit on Google. We thought it might be Panda related, but realized it was before the big change. We also thought it could be related to our Mobile rollout and a wholesale system we put in place, but were not sure. Most pages were fine, but our home page was hit hard and taken off line, included for branded terms (although the branded terms came back in a couple of weeks). There were no manual actions against us. We made a ton of changes with the mobile site, crawl issues, reducing links, reviewing and removing potentially bad outside links, etc. After a few months (long time!) almost all of our keywords came back except one, trophies. We used to rank in the top few positions and now are not in the top 500. We believe we are being penalized, but have no idea why this one keyword is being impacted. It is obviously a huge one for us and we want to get it back. Does anyone have any ideas as to why Trophies is not ranking on our home page. We are grateful that we have many other words and phrases in the top 5 positions (not pages) of google, yahoo and bing, but on Google, we cant seem to get trophies to even show up! Please help!!! Thanks!!!
Technical SEO | | trophycentraltrophiesandawards0 -
Google doesn't rank the best page of our content for keywords. How to fix that?
Hello, We have a strange issue, which I think is due to legacy. Generally, we are a job board for students in France: http://jobetudiant.net (jobetudiant == studentjob in french) We rank quite well (2nd or 3rd) on "Job etudiant <city>", with the right page (the one that lists all job offers in that city). So this is great.</city> Now, for some reason, Google systematically puts another of our pages in front of that: the page that lists the jobs offers in the 'region' of that city. For example, check this page. the first link is a competitor, the 3rd is the "right" link (the job offers in annecy), but the 2nd link is the list of jobs in Haute Savoie (which is the 'departement'- equiv. to county) in which Annecy is... that's annoying. Is there a way to indicate Google that the 3rd page makes more sense for this search? Thanks
Technical SEO | | jgenesto0 -
Different domains
Firstly apologies for the very brief question as I am mainly looking for your thoughts as opposed to specific help about a specific problem. I am working on a site which has two sepreate domains and within one domain, two sub domains. The two different sites both havea high page rank, PR6 each, one is the corporate site and the other is the company blog. There are also two sub domains within the corporate site, again both domains have high pr and tons of content. My question is would it be better to consolidate all the assets under one domain or is it better to keep the sites sepreate, from an seo perspective that is.
Technical SEO | | LiquidTech0