Thoughts about using Hubspot for my clients...........
-
I operate an Internet marketing firm in the Midwest US called Saw Web Marketing. I have contractors that work for me that handle design, writing, development, etc when my clients need it.
I love the industry but struggle (like everybody else) with all the normal things (managing time and keeping up with reporting, keeping up with the little daily fires, finding time to improve my site and blog and learn new things, networking, social media and on and on.....
I have been considering using Hubspot software to simplify some of the things I spend time on, look more polished and professional would of course be a big bonus. I don't know HOW restrictive or powerful their tools are. (I certainly am NOT leaving Moz - Nobody compares to Moz!)
ANY thoughts or opinions would be GREATLY appreciated!!!
Matthew
-
You would definitely get a lot of tools with HubSpot, not to mention you could potentially add their product to your services. I've worked with Act-On, a product very similar to HubSpot, and I think you will find that you will spend a lot of time upfront learning and setting up the system.
I don't think that this type of system is a solution to your 'no time' problem. I'm not saying that you shouldn't give HubSpot a try, but you won't find yourself any less busy, and there won't be any less fires to put out.
It may help you appear more polished and professional, but there is a huge investment there where you could get the these results for potentially less of an investment by hiring someone to design your templates and help you implement systems.
-
They definitely lead by example. I couldn't tell you how many times I've been converted by their landing pages;) Have you had a demo yet? That gave me a much better understanding of their product. Once you are on board, they train you (for a fee of course) and support you, and even provide you with content and materials to attract new clientele. I had demo use of an account so I could get a feel for myself. My main issue was that the landing pages do not exist on your own site, but on a subdomain of theirs (if I remember correctly?)
Another thing you could do is contact someone who is already using them and ask about their experience - I was referred to sparkreaction.com as an example.
I wish I could speak from experience using them myself - I am in the same position as you, but the expense is definitely worth considering. My qualm was having to increase my rates to cover it, which wouldn't be such an issue if you were attracting new clients with it.
There are definitely pros and cons.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Thoughts on Net Neutrality Repeal & Digital Marketing
Hey everyone I was having a discussion with a friend and colleague recently regarding the repeal of net neutrality and what it would mean for marketers and website owners. I wanted to reach out to the community and get your thoughts on what you foresee this FCC decision meaning for your efforts and if your plans have changed at all. Obviously, there are appeals happening and any changes are said to be subtle and gradual, but I'd still like to see what is on everyone's mind at this time should the repeal stick. Excited for the conversation!
Industry News | | PatrickDelehanty2 -
Using Google Reviews for non local business
Hi All, We are deciding on what site is best to capture reviews from customers and I'm just not sure what is the ideal option. We are a SaaS business with multiple offices in different locations but the specific geographies are not really relevant to our customers. Is it worth focusing on google reviews so that when our brand is searched there are plenty of nice shiny stars (plus maybe they can be added into adwords adverts as well...). Search volume for the keywords we don't yet rank for are not massive although still important. Alternatively should we be thinking about something like G2Crowd. None of our competitors are doing anything so there's no real need to our muscle them on a review website and I don't think our end user will visit these sites before buying but we would point to them and say 'hey, look at all these great reviews'. Finally I searched my old company recently who and just under news results were facebook reviews. Maybe that's another option. All advice welcome. All advice appreciated.
Industry News | | jafayeh1 -
Re-directing blogs from an expired Hubspot account
We used hubspot for our blogging until 6 months ago, and had over 90 blogs on the hubspot subdomain "blog.site.co.uk". We've since reverted back to our own "site.co.uk/blog" but have noticed we no longer gain the traffic from the 90+ blog posts we put through hubspot. To get this content back onto our site thought i could simply relaunch it onto our own /blog site and use .htaccess to rewrite the old url to the new one. But hubspot keep the landing page "blog.site.co.uk" from re-directing to the new blog post. Questions: Has the original hubspot blog post gone from google index? Are there any other risks to re-posting this back to our site? Any advice on closing off the old blog post? Many thanks Matthew
Industry News | | Party_Experts0 -
How do I predict quality of inbound link before using Disavow links tool?
I am working on Ecommerce website and getting issues with bad inbound links. I am quite excited to use Disavow links tools for clean up bad inbound links and sustain my performance on Google. We have 1,70,000+ inbound links from 1000+ unique root domains. But, I have found maximum root domains with low quality content and structure. Honestly, I don't want to capture inbound links from such websites who are not active with website and publishing. I am quite excited to use Disavow links tool. But, How do I predict quality of inbound links or root domains before using it? Is there any specific criteria to grade quality of inbound links?
Industry News | | CommercePundit0 -
We noticed that goods offered in our email newsletters used to disappeared from first google search results page!?
We noticed that goods offered in our email newsletters used to disappeared from fisrt google search results page. Goods where in top 5 positions or even higher, but after email newsletters we didn't find them even in top 100. We suspect service provider of email sending is in blacklist? Could it be reason? If yes, how could we check that?
Industry News | | Patogupirkti0 -
Using 'Pipes' for Page Titles
A couple of years ago I was told to take off the 'pipes' for my page titles. To be more organic ....now I am being told it is best to put them back. For example I just read it is a good idea to do the following: 'Using pipes to separate these words would look like: SEO Company | Franchise Services | Higher Visibility Although this might not be the creative title you’re used to seeing on blogs, it’s a title that is incredibly optimized for Google (yet it still lets readers know what they can expect).' Should I replace the titles of my poor performing pages, with the common format which I am told is: Page Branding | keyword 1 |keyword 2 or keyword 1 | keyword 2 | Page branding. And I should keep the piping. Any opinions?
Industry News | | Llanero0 -
Why do most Local Directories turn around and lie and try to steal your clients?
OK, it'ssssssss RANT TIME! I am quite accustom to clients sending me emails they have received stating how their site is not optimized and the spammer can get the site ranked number one on Google. They all have @Gmail.com so I am assuming that is a very large SEO firm. Occasionally I send them an email from an anonymous account asking about their site and phone number and they have neither due to exigent circumstances (I assume prison left them broke). But, I am ready to declare war on some local directories! I have now had several clients call me regarding inquiries they received within minutes or days of local.com or merchant circle or SuperPages etc. having us post a listing for the client. Ten minutes ago, I get a call from a pleasant young fellow who introduced himself as being from Web.com. As he began to talk (or read) he stopped all of a sudden and said, "Oh, I see you do most of what we do....." I stated hold on a minute, now who are you with?" It finally came out that my local specialist had listed our company or changed our company with them a few days ago and they were calling to tell me how unoptimized we were." NOTE: I am always pleasant to the caller as they are just doing a job. I said, understand that what I am going to say is not about you, but about your company. I sign up multiple clients with you which helps your business and you run around behind my back and tell them I did not do a good job and you can help them. They just need to leave me. He responded, "Sir, we never recommend anyone leave a company." I said, I am sure you don't. In the end he stated that it probably was not a best practice to mess with people who bring your site business. So, here is the question: Why do we put up with this crap?!?!?! When are we going to say: If you have a directory, be a directory and not a cover for a web sales firm? Why don't we start a couple of directories that are exclusive to those who can answer basic SEO questions and have an email address with the same domain as their marketing web site. Why do we keep letting these clowns do this? Imagine, having built my wife a site, she comes in at the end of the day and says: "I got this call from these people who said the site was not optimized correctly and we are not ranking in Google?" That was Local.com, I believe. My favorite was the rep who called and the more I questioned the SEO and ranking knowledge they were professing, she said: "I think I should let you speak to our Google expert." I said, Great. Three minutes later she returned to tell me he had gone to lunch and would call me back." I am still waiting. Hope I hear from a few of you, sorry for the long rant. I do feel better now though 🙂
Industry News | | RobertFisher2 -
Is Bing actually using Yahoo's search engine now?
All my Bing rankings are now the same as Yahoo's ranking were, but I expected the opposite. Meanwhile, my Yahoo rankings are exactly the same as they were last week.
Industry News | | agawrvagreaas0