How do you use anchor text post Penguin?
-
I have a client with several businesses within the same industry - Each of these businesses have their own websites.
So, I have a few questions with this in mnd:
**When using anchor text (exact keyword phrases) on his website pages, how many links are safe to use per page? And if I want to interlink between his businesses, is it better to use exact keyword phrases to link or just a straight URL link for those other businesses?
**When guest blogging or using an external blog of our creation, is it best to use exact keyword phrases (and how many) or URL links?
I want to make sure I am not over linking - help?
thanks a lot
-
Hello,
So when building links, I should not worry about backlinks to inner pages, and try to concentrate on building to my category & homepage?
Also Is it typical for a homepage to have the majority of links? Or should it be spread as evenly as possible?
Thanks!
-
Post penguin i focus building trust and authority in the domain as a whole, rather than trying to build backlinks to each individual page with targeted anchor text. That's not to say that getting links to your internal pages isn't important. Having a good internal structure and linking will take the load off requiring alot of external links to rank.
In short, I get links to the homepage and categories using branded anchor text ..and let the internal pages attract links on their own.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What are the best Guest posts?
Hi, we have been working on improving the SEO for our website www.caffeinemarketing.co.uk and we are looking to guest blog on some sites. Are there any that you would recommend. What kind of volume of posts do we need to make a significant difference to rankings?
Link Building | | Caffeine_Marketing0 -
Is Penguin 2.1 an actual penalty?
By that, I mean that does Google just devalue spammy links, or does it devalue the links and penalize your site on top of it? Does it hit specific keywords, or does it have effects site wide? Does penguin run constantly, or only on specific days? If spammy links are removed, how long does it take to recover?
Link Building | | CsmBill0 -
What Domain should I use? - Domain authority question
Hi all, I created a website www.bruadair.com approximately 2 months ago, the website is for a luxury villa. Prior to creating this site the villa website was www.bruadair.co.uk , this website had been live for around 4 years. Now after developing the site and creating optimised content etc, I started my link building strategy to try and increase both the page and domain authority of the site. I used MOZ's open site explorer tool to examine my site and compared it with the old domain (www.bruadair.co.uk), this is was where my question arose. The old site has a domain authority of 16/100 and the home page has a page authority of 26/100. The old domain also had 468 inbound links ( the quality of these are most likely questionable, nofollows etc ). The new site in comparison has 1/100 domain authority and 1/100 page authority with no apparent inbound links. Before I noticed this I had generated a few inbound links to the new site, but Moz had not indexed websites since I had done this therefore it probably wouldn't have shown it in the open site explorer. Basically I have cloned the new site to the old web address and am thinking of using the .co.uk version just due to its existing domain and page authority. Would it be beneficial to swap over to the old site to benefit from the domain authority?? Thanks for any help given! 🙂
Link Building | | Tmgale0 -
Reposting Blog posts on 3rd party sites
We have a few informational blog posts that are valuable to some readers. We have posted them in our blog but were contemplating posting them on 3rd party blogging websites such as Blogger, Squidoo, etc.. Ideally we would continue to maintain these accounts with multiple blog posts, but would all be reposts of the original blog. These are not half english blog posts just hoping to gain a better Google rank. They will provide value to the readers who might not be finding their way to our website directly. Is posting these blog posts on the 3rd party websites, linking back to the original article and maybe some products that are related to the specific document going to negatively affect our rankings due to the duplication of the content?
Link Building | | wishmedia0 -
Does posting on blogs with anchored backlinks do you any good?
My current strategy: I am ranking for keyword and site: Immigration Consultant I access the Fresh Web Explorer and search my keyword, then find the blogposts with High Authority where I can post using HTML and include my link in my signature, or sometimes the post has a link associated with the username. Now my question is this, does this count? will google even crawl the comments? can I aid the crawling process somehow? Any advice on creating relavent back-links is much appreciated. Thank you
Link Building | | thealika
Nikita0 -
Avg Secure Search using it as a link
i have heard about people using avg secure search as a link which is strange and i have also checked into some sites who are getting links from this, how can this be and if this is correct how can we all get links from this search engine.
Link Building | | ClaireH-1848860 -
What are top 10 best link building places after penguin?
Can some one help on this. I am looking to build 1 way links to rank a new website. Besides blogging and social bookmarking can some one recommend what works post Panda and Penguin.
Link Building | | oneseocompany0 -
I was looking for the best practice to use anchor tags...
Seomoz says NOT to use your anchor terms on other external pages as you will cannabilize your main page - this is news to me. Appreciate any input on this.
Link Building | | impressem0