Old page redirection method ?
-
New web site uploaded .but still there are many old site's pages index in Google .I have created 301 redirect for similar page but what about rest of pages?as eg
there is a page called www.xxxx.com/testimonial.php but new site don't have a testimonial pages so what i can delete old page and redirect to home page or what please advice me
-
In general the technical correct way to tell Search Engines a page no longer exist is to give a 410 response code.
REF: http://www.w3.org/Protocols/rfc2616/rfc2616-sec10.html
The server has not found anything matching the Request-URI. No indication is given of whether the condition is temporary or permanent. The 410 (Gone) status code SHOULD be used if the server knows, through some internally configurable mechanism, that an old resource is permanently unavailable and has no forwarding address. This status code is commonly used when the server does not wish to reveal exactly why the request has been refused, or when no other response is applicable.
If the page has no seo value, or user value then a 410 would be preferred.
As Robert pointed out, if the old url has a valid new url then you should 301 redirect it to the new location.
If the page does have SEO value (like good backlinks, high serp ratings for strong keywords), but no new matching page, you should do one of two things:
1. Create the page
2. 301 it to the nearest possible matchHope that helps,
Don
-
I agree with Rob 100%. It's "Okay" for some links to be 404. You do not have to redirect every single page from the old site to the new site structureI would make sure if any of your old pages have deep links coming from other "strong" sites, consider redirecting them for sure to get the most link juice flowing correctly to your site.
-
Chandana
Assuming the 301 is correctly done (.htaccess file, url to url, etc.) you can still redirect a page to one with a different url. So www.xxxx.com/testimonial.php to www.xyxy.com/about-us/ as an example.
If you have pages with litte or no links and no real value to the new site, you do not have to redirect them if you don't want to.
Hope it helps,
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Home page vs inner page?
do you believe that the advantage of targeting a search term on the home page is now worse off than before? as I understand it ctr is a big factor now And as far as i can see if two pages are equal on page etc the better ctr will win out, the issue with the home page is the serp stars cannot be used hence the ctr on a product page will be higher? I feel if you where able to get a home page up quicker (1 year instead of two) you still lost out in the end due to the product page winning on ctr? do you think this is correct?
Intermediate & Advanced SEO | | BobAnderson0 -
Duplicate Pages #!
Hi guys, Currently have duplicate pages accross a website e.g. https://archierose.com.au/shop/cart**#!** https://archierose.com.au/shop/cart The only difference is the URL 1 has a hashtag and exclamation tag. Everything else is the same. We were thinking of adding rel canonical tags on the #! versions of the page to the correct URLs. But Google doens't seem to be indexing the #! versions anyway. Does anyone know why this is the case? If Google is not indexing them, is there any point adding rel canonical tags? Cheers, Chris https://archierose.com.au/shop/cart#!
Intermediate & Advanced SEO | | jayoliverwright0 -
404 Pages. Can I change it to do this without getting penalized ? I want to lower our bounce rate from these pages to encourage the user to continue on the site
Hi All, We have been streaming our site and got rid of thousands of pages for redundant locations (Basically these used to be virtual locations where we didn't have a depot although we did deliver there and most of them was duplicate/thin content etc ). Most of them have little if any link value and I didn't want to 301 all of them as we already have quite a few 301's already We currently display a 404 page but I want to improve on this. Current 404 page is - http://goo.gl/rFRNMt I can get my developer to change it, so it will still be a 404 page but the user will see the relevant category page instead ? So it will look like this - http://goo.gl/Rc8YP8 . We could also use Java script to show the location name etc... Would be be okay ? or would google see this as cheating. basically I want to lower our bounce rates from these pages but still be attractive enough for the user to continue in the site and not go away. If this is not a good idea, then any recommendations on improving our current 404 would be greatly appreciated. thanks Pete
Intermediate & Advanced SEO | | PeteC120 -
301 Redirect / Canonical loop on home page?
Hi there, My client just launched a new site and the CMS requires that the home page goes to a subfolder - clientsite.com/store. Currently there is a redirect in place such that clientsite.com -> clientsite.com/store. However, I want clientsite.com to be the canonical version of the URL. What should I do in this case, given that there is now a loop between the redirected page and the canonical page?
Intermediate & Advanced SEO | | FPD_NYC0 -
Should you cache redirects?
I would like to know what fellow SEO people think, should you cache a redirect? Problems I see with caching redirects are meta refreshes and there might be a slow down in page load, but is it a big issue? Should we cache redirects? Do pages get indexed more if you cache redirects? Our ecommerce product pages are all dynamic, and currently we cache redirects but i'm seeing a lot of meta refresh issues. Another area that cropped up is that, the redirect doesn't pass on query parameters. Our system dumps URLs and they are redirected to SEO ones, but the redirect doesn't pass on parameters like Google Analytic tracking tags. What are your thoughts? Thanks
Intermediate & Advanced SEO | | Bio-RadAbs0 -
301 redirect
Hi there, I have some good links pointing to one of my web pages at the moment, however we are just about to launch a new design with new URL structure and I am clear that I need to do a 301 redirect on the URL to the new URL. However, do I keep the old URL live forever? or can I remove it after a while? Kind Regards
Intermediate & Advanced SEO | | Paul780 -
Why are new pages not being indexed, and old pages (now in robots.txt) remain in the index?
I currently have a site that was recently restructured, causing much of its content to be reposted, creating new URL's for each page. To avoid duplicates, all of the existing pages were added to the robots file. That said, it has now been over a week - I know Google has recrawled the site - and when I search for term X, it is stil the old page that is ranking, with the new one nowhere to be seen. I'm assuming it's a cached version, but why are so many of the old pages still appearing in the index? Furthermore, all "tags" pages (it's a Q&A site, like this one) were also added to the robots a few months ago, yet I think they are all still appearing in the index. Anyone got any ideas about why this is happening, and how I can get my new pages indexed?
Intermediate & Advanced SEO | | corp08030 -
Stuck on Page 2 - What Would You Do?!?
My site is : http://goo.gl/JgK1e My main keyword is : Plastic Bins i have been going back and forth between page 1 and 2 for this keyword and i was wondering if any of you could provide any guidance as to why i can't get on the top of page 1, and stay there... My site has been around for a while, we believe we have a great user experience, all unique, fresh content, and the lowest prices... I must be missing out on something major if I cannot get a steady page 1 ranking... Any thoughts? Thanks in advance...
Intermediate & Advanced SEO | | Prime850