Keyword Saturation
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Hi guys,
A run a niche price comparison website and the keywords I'm targeting are the product names themselves.
I recall Moz recommended that using the keyword too many times on site was not a good thing.
Typically, I would have a unique description for the products and the list of merchants, prices, links to thier site and thier product names.
This resulted in my keyword appearing many times on site, in slightly different forms (the product names were taken from the merchants feed)
I no longer see this warning in the recomended and I believe it is more transparent for my visitors if they see the merchants website name on my site.
Is it safe to put them back on my site?
Mark
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I think it should be safe to do.
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Hi Mark,
Did you notice any actual drop in the SERP's while you had the keywords in last time? Or has the removal of these seen an increase? Or is everything stayed the same?
If noting has changed, I would be tempted not to add them back in again. You are right that too many keywords can cause issues (depending on where they are, keyword cannibalisation being a problem), but the re-introduction (or addition) of many keywords might also harm you if there is an algorithm update that looks at this aspect.
When linking out to a merchants website, don't do this with anchor-rich text. Do something like " Visit Merchant - www.merchantname.com" and make the URL the link.
-Andy
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