Hreflang Implementation
-
Hello All,
I'm currently working on a website with different folders for different country. For now I have defined the href lang implementation as below:
http://www.homepage.com/en/default.html"/>
Language: English - Country: United Kingdomhttp://www.homepage.com/enus/default.html"/>
Language: English - Country: United Stateshttp://www.homepage.com/nl/default.html"/>
Language: Dutch - Country: Netherlandshttp://www.homepage.com/nlbe/default.html"/>
Language: Dutch - Country: Belgiumhttp://www.homepage.com/fr/default.html"/>
Language: French - Country: All french speaking countrieshttp://www.homepage.com/de/default.html"/>
Language: German - Country: All german speaking countrieshttp://www.homepage.com/es/camisa-a-medida.html"/>
Language: Spanish - Country: Spainhttp://www.homepage.com/enen/default.html" />
Language: English - Country: All other countriesDoes this make any sense?
Furthermore, how do I implement this on underlying pages. Do I fill out the URL dynamically according to the URL the tags are found on? Or do I use these tags mentioning the homepage on all underlying pages? If so, how do I avoid duplicate content issues between NL and NL-BE and EN-GB, EN-US and EN? Canonicals?
Besides the whole hreflang implementation I was wondering if it's worthwhile or advisable to implement lang="en" xml:lang="en_"_ in the HTML tag and http-equiv="content-language" content="en_"_ in the META tags?
-
Hi Bulserik
regarding those two questions, if we look just at Google, they are not taken into consideration by Google for International SEO.
On the other:
- because they don't harm a site;
- because they are used by Bing for geolocalization and geotargeting (Bing does not use the hreflang)
then, it is a good idea using them.
Check this old but still valid post on Bing about how to geotarget for them: http://blogs.bing.com/webmaster/2011/03/01/how-to-tell-bing-your-websites-country-and-language/
Finally, just to be sure:
remember to create Google Webmaster Tools profile for each subfolder and geotarget them for their corresponding countries.
-
No one able to help me out on this one?
-
Great, thanks. I'm afraid I'm on ISS though so have to see how to get that working. I understand from your answer the correct way of doing this is by implementing a dynamic URL in the hreflang tag and not just the homepage.
Besides the technical implementation you explained above, I'm assuming the way I segmented the site is okay right?
After that I still have this part unsolved: Besides the whole hreflang implementation I was wondering if it's worthwhile or advisable to implement lang="en"xml:lang="en" in the HTML tag and http-equiv="content-language" content="en" in the META tags?
-
Assuming you're on an Apache server, this works for internal pages:
" hreflang="x-default" />
" hreflang="en-au" />
" hreflang="en-ca" />The REQUEST_URI will pull the internal page you're on (so if you're /about, then it will add /about to all 3 hreflang tags. I don't know if (but I think) this won't work on IIS servers. Just a thought if it doesn't seem to work.
Assuming your folder structure stays the same, you should be all set.
And once you're done, test it using Flang.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Canonical or hreflang?
I have four English sites for four different countries, UK, Ireland, Australia and New Zealand and I want to share some content between the sites. On the pages that share the content, which is essentially exactly the same on all 4 sites, do I use the hreflang tags like: or do I add a canonical tag to the other three pointing to the "origin", which would be the UK site? I believe it is best practice to use one or the other, but I'm not sure which make sense in this situation.
Technical SEO | | andrew-mso0 -
General questions about implementing hreflang using XML sitemap
I created another thread regarding hreflang sitemaps. However, this one is more general and doesn't cover multiple sitemaps for different localizations so I think it's reasonable creating a new thread. We are trying to implement hreflang using XML sitemap. We have localized content for a few countries, but only 1/3 of the content is 'duplicate' localized content. How should this be presented in the sitemap? Can we have some urls with hreflang-tags and some without? Also, where should this be located? In the usual sitemap file at site.com/sitemap.xml or should we create a different sitemap site.com/hreflang.xml where we just paste all hreflang-info? And if it should be in /hreflang.xml - can we have the same URL twice (in both current sitemap and hreflang sitemap)?
Technical SEO | | Telsenome0 -
Hreflang and canonical
Hi all, I'm hoping someone can help me solve this once and for all! I keep getting hreflang errors on our site crawls and I cannot understand why. Does anything here look off to you? Thank you! JGdWcqu
Technical SEO | | eGInnovations1 -
Hreflang tags with link to redirect loop
Hi guys, I'm having a bit of an issue on a client site that I'm hoping someone can help me with. Basically, the client has two domains, one serving users in the Republic of Ireland (http://www.americanholidays.com), showing Euro prices, and the other serving users in Northern Ireland (http://www.americanholidays.com/gb_en/) showing £ prices. The issue I'm having is that the URL for the Northern Ireland page has a 302 on it and goes through another 2/3 301 redirects until it resolves as http://www.americanholidays.com, however it does then show the £ prices. You can see the redirect chain here: http://tools.seobook.com/server-header-checker/?page=single&url=http%3A%2F%2Fwww.americanholidays.com%2Fgb_en%2F&useragent=1&typeProtocol=11 The homepage is using the Hreflang tag, and pointing search engines to serve the http://www.americanholidays.com/gb_en/ page to users using EN-GB as their language. The page is also using a self-referencing canonical, which I believe may negate the whole Hreflang tag anyway? My main question is - is the fact that the Hreflang for the gb_en page is pointing to a chain of redirects negatively affecting it? (I understand too many redirects are never good). Also, is the canonical negating the Hreflang? Any help/info would be great as I just can't get my head around it! Thanks guys Daniel
Technical SEO | | DanielKiely60 -
Correct Implementation Of Canonical Tags
Hopefully this is an easy one to answer. When canonical tags are added to web pages should there be a canonical tag on a page that canonicalizes(?) (new word!?) back to itself. i.e. four page all point back to page Z. On page Z there is a canonical tag that points to page Z? My feeling without any technical know how is that this is just creating an infinite loop i.e. go to this page for original content, (repeat) Or this could be completely correct! Don't want to go back to the developer and point out the error if I'm wrong!
Technical SEO | | ZaddleMarketing0 -
Hreflang on non-canonical pages
Hi! I've been trying to figure out what is the best way to solve this dilemma with duplicate content and multiple languages across domains. 1 product info page 2 same product but GREEN
Technical SEO | | LarsEriksson
3 same product but RED
4 same product but YELLOW **Question: ** Since pages 2,3,4 just varies slightly I use the canonical tag to indicate they are duplicates of page 1. Now I also want to indicate there are other language versions with the_ rel="alternate" hreflang="x" _element. Should I place the _rel="alternate" hreflang="x" _on the canonical page only pointing to the canonical page with "x" language. Should I place the _rel="alternate" hreflang="x" _on all pages pointing to the canonical page with the "x" language? Should I place the _rel="alternate" hreflang="x" _on all pages and then point it to the translated page (even if it is not a canonical page) ? /Lars0 -
International Websites: rel="alternate" hreflang="x"
Hi people, I keep on reading and reading , but I won't get it... 😉 I mean this page: http://support.google.com/webmasters/bin/answer.py?hl=en&answer=189077&topic=2370587&ctx=topic On the bottom of the page they say: Step 2: Use rel="alternate" hreflang="x" Update the HTML of each URL in the set by adding a set of rel="alternate" hreflang="x" link elements. Include a rel="alternate" hreflang="x" link for every URL in the set, like this: This markup tells Google's algorithm to consider all of these pages as alternate versions of each other. OK! Each URL needs this markup. BUT: Do i need it exactly as written above, or do I have to put in the complete URL of the site, like: The next question is, what happens exactly in the SERPS when I do it like this (an also with Step1 that I haven't copied here)? Google will display the "canonical"-version of the page, but wehen a user from US clicks he will get on http://en-us.example.com/**page.htm **??? I tried to find other sites which use this method, but I haven't found one. Can someone give me an example.website??? Thank you, thank you very much! André
Technical SEO | | waynestock0 -
Implementing Schema.org Metadata for Reviews
Does anyone have much experience implementing Schema.org metadata for reviews? I run and operate a website that reviews study abroad programs and we've started the process of implementing this code to receive rich SERP snippets. We're going to use the framework used here: http://schema.org/Review My main question is how long does it generally take to see the results? I would also like to hear from people who implemented this code, but ran into problems, and how they overcame them. Any other tips and advice would be greatly appreciated! Cheers, Andrew
Technical SEO | | dunklea0