Why the location of my queries is wrong?
-
Hi there,
I've got a question related to the location of the queries shown in GWT.
My company operates just in Spain but according to GWT the majority of my queries comes from Sweden. Let's say 75% Sweden, 20% Spain, 5% rest of the countries.
Of course I've set as Internatinal Targeting Spain as country,
How could this be possible considering that spanish it is not the main language in Sweden. Can this be changed?
Thank u
-
Hi... I don't know if you have discovered the reason of the mysterious traffic from Sweden.
I've thought about it, and the only justifications I can think about are these:
-
or your company name corresponds also to a real Swedish brand, so Swedish people are entering in your site for brand name searches;
-
or that your domain name - if it a generic one - once was the domain name of a Swedish website, hence with still enough link popularity from Swedish website, so that i can still rank in google.se
-
-
Hi Gianluca,
Thanks a lot for your contribution.
Yes it sounds a mistery to me as well. If you get further clues on the topic please let me know
Cheers
-
Well, indeed a strange case this one of yours.
If your site is in Spanish, is geo-targeted toward Spain in Google Webmaster Tools, then traffic should mostly from Spain. Or if any other country is popping up, that should something like Mexico or Argentina.
Sincerely this sounds like a mystery to me... so much that I asked clues to John Mueller on G+. Let's see if he will answer
-
Hi,
A bit strange. I assume that you are using a generic TLD (.com, .net, .org or something similar) and the the language used on the site is Spanish. With the limited information you give is not easy to find out what is causing this problem.
You could set the hreflang tag to "es" to make it very obvious for Google that you are targeting the Spanish market.
How is your link profile - is the majority of the links coming from Spain (or Spanish speaking countries) or do you have a lot of links coming from Sweden?
Are the "Swedish" queries you find in GWT also Spanish, and are they similar to the queries from other countries? Do you see Sweden as an important source of traffic in Analytics?
rgds,
Dirk
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Mapping the Google My Business locations I manage?
Is there a way to see all of the business locations I manage on a map, so it's easy to visualize and check? Like a Google Custom map, but I don't want to create a custom map because then I'd be updating information in two places. I thought this would be a built-in feature of Google My Business but I can't seem to find any information about this. Thanks! -Ryan
Local Listings | | RyanD.0 -
Local Search Verified Location Ideas
Hi, I have a client who has offices that are physically located in one town, but offers its services to a much wider area, like a hundred mile radius. You can see where this is going. In local organic search, they need to establish a verified business location in other towns. My understanding is that virtual offices, even though you can receive mail there and can have offices there, are not an acceptable solution to this problem. Maybe I'm wrong about that though. Any ideas, short of opening up permanent full-time offices in other cities for getting around this? With all due respect, if your answer is only an opinion on the importance of playing by the rules and background on the rationale behind Google's Guidelines, etc, please don't bother posting. I'm looking for actual possible alternatives. Thanks!
Local Listings | | 945010 -
What to do with One physical location but serving multiple cities?
Hello everyone, I need help about this. My client sent me this "I have a question about doing local SEO for other locations for the same company.
Local Listings | | Beachflower
The Brisbane data recovery business is linked to Corporate data recovery and are physically based at the same address. Now we have other website for the same business, but named after other cities (eg sydneydatarecovery, melbournedatarecovery etc.). The business has only one physical address, which the one used for Brisbane and Corporate. How can we do Local SEo for the other location website with our Brisbane address.
We do have the Google location registered to a local address we have in each cities, but not display to the public." N.b I already build citation using the address for Brisbane Data Recovery business name. And I didn't know about this before. Please help me to fix this mess.0 -
Best Practice When Selling One Location of Company with Multiple Branches - Local Search
I have a client with a small business with 4 different branches. Currently, we have a main landing page for the company, plus distinct landing pages for each branch with maps, territories, distinct phone numbers, etc., for each branch. The company recently sold one of the branches to a competitor as they do not want to service that area anymore. They have asked me what they should do now. Obviously, we are going to remove the location page for that branch, but we also need to transfer the phone number to the other company for use as part of the sale. What tasks should I look into for separating the branch from the rest of the company while still maintaining best practice for the rest of the site/company? Thank you for your help and suggestions.
Local Listings | | Ayres-SEO0 -
How to rank same business page in different locations?
Hello all, First of all thanks for answering my previous queries. Now, I have one more query and I am hoping to get best possible answers from you guys. Query: I have one business which is located in one city only and I have a verified listing there (I am ranking good in that city). However, I want to rank the same business page in couple of other cities as well. What should I do considering that I cannot create a new listing for other cities because I have my office in single location only? Looking forward to answers. Brian
Local Listings | | BrianBotts.0 -
Same location, same industry, same phone number, old name
Hey Moz! I was recently hired for some local SEO work and discovered this about my client. His business used to be called something else before he purchased it. He has the same phone number and same domain name, but there are Google My Business pages for both the old name and the new name, both of which have the same address, phone number, and domain name listed on them. I am not sure what the correct course of action is. Should I begin removing the old information? It seems as though there is no penalty in place but I don't want to build a campaign on a poor foundation. Is there a way to let Google know that this old page should not exist anymore? Any advice would by much appreciated!
Local Listings | | Trojan_SEO1 -
Google Local: When moving locations, is a new website/content needed?
I've effectively moved companies before, but I've heard that ranking locally in a competitive market after an address move it is necessary to redesign the entire website/content/domain as Google associates the old website/content/domain with the old location. Is this true? Does anyone have any direct experience with this? NOTE- I have updated citations across the internet and have regular social signals going to the new location, and this has been the case for almost 6 months now.
Local Listings | | mgordon0 -
Different Search Results Depending On Location
Hello all, I was talking to a client earlier this week and they were telling me that they were not ranking fora desired keyword term. When I, however, ran a Google search for the keyword term in question, the client's website was showing a ranking on my end. We are both located in California. I'm in Southern California and they're in Northern California, but I don't think that should make a significant difference should it? Anyway, I've never run into such a quandary before and am curious to know if any of you out there can help me better understand why we're receiving different search results. Any and all insights are welcomed and appreciated.
Local Listings | | maxcarnage0