We lost ranking for our domain what could be reason?
-
Hello,
From last 5 months our domain ranking dropped down a lot, main keywords are also dropped, form 1st page to 6 or 7 .
can anyone help to fix this issue ?Any one can help for this query, Then Please reply.
Thanx, in Advance,
Falguni
-
Thanx Dan For Your reply
-
Many thnx for your answer
I will take a look at the post you suggested
-
Hi Sanjay
Dirk and Matt have the right idea by pointing out the link profile. This is very likely to be what caused the rank drop. In fact, the site was probably artificially ranking higher than it deserved, and then Google caught up with the bad links and either discounted them or maybe has suppressed rankings.
I would highly recommend cleaning up the link profile. You'll want to contact webmasters and get as many removed as possible. You'll also want to create and submit a disavow file. Greenlane SEO has a wonderful process for this here.
Then moving forward, you'll want to just acquire links naturally and if you do build links, follow some general best practices - and Point Blank SEO has a fantastic list of strategies here.
It's true there are some on site issues like keyword stuffing and site speed - but the ranking drop is most likely due to bad links. Definitely fix the on-site issues as well, but rankings may take some time to improve again while you fix the link profile. I would recommend seeking other short term channels for traffic like PPC, social, referrals etc while improving SEO again.
-
Hi,
You might want to check the performance of your pages. As an example I tested your homepage with webpagetest.org (result here: http://www.webpagetest.org/result/150502_9K_HMR/1/details/ ) - it's weight is a whopping 8.375KB & it 47sec to download... - so certainly room for improvement. I would reduce the number of images & compress them. Also check if you really need to load these audiofiles - most users find audio quite annoying & it making your page a lot heavier.
Second thing you might look at is your linkprofile - checking Open Site Explorer shower quite a high number of links coming from linkdirectories. I Sampled a few of them and these were quite low quality.
Hope this helps,
Dirk
-
Spammy meta keywords tags, excessive overuse & over optimisation for all "water" related terms, high anchor text for "water" as well as spammy link networks.
Better question: why wouldn't you drop in ranking?
You need a complete overhaul, disavow & clean up of onsite.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What could be stopping us from ranking locally?
We do most of our business in national SEO and we do reasonably well, but we are entering a niche where search engine results are served locally. This is the page we are trying to get ranked: https://idearocketanimation.com/video-production-company/ The page has been indexed We beat all the rankers in Domain Authority We're competitive in terms of reviews We're strongly competitive in terms of load time We are a SAB, but other SABs seem to rank, and even companies with no GMB listing rank We have mentioned our locality on the page and meta title It's not that we are not ranking well... we're not even in the top 50. Is there something I've done wrong, or forgotten to do? What might be stopping Google from ranking us locally?
Local Listings | | Wagster2 -
Our website ranks first in SERP but is not listed in google local list
Hi, Our website is currently (and has been) ranking 1st for a number of keywords but is not listed under the Google Local list. I have double check that all the (physical) info is correct. I do not have a duplicate page. When I order the Google Local results in rating order, we then appear on top! Has anyone come across such a situation and would you have tips on how to solve this issue? Thanks!
Local Listings | | GVZH1 -
Has Anyone Seen A Correlation Of An Increase/Decrease in Organic Rankings After Becoming BBB Accredited?
This question pertains to local SEO, and businesses that want to rank for a certain city, service area or metro. In looking at Ahrefs, it appears businesses that are BBB Accredited will get multiple "nofollow" links and possibly 1 "dofollow" link (on their actual profile), however businesses that only have a free (non-accredited) profile, only got a "nofollow link" and no "dofollow links". While it is definitely not a silver bullet and this is not always the case, in examing hundreds of local SERPS throughout 4-5 years in the SEO biz, there does seem to be some sort of correlation between businesses that are BBB accredited and also have their "BBB accreditation" badge with a link on their website. Has anyone seen similar results or correlations for local SEO where they live? Is this a coincidence/anomaly?
Local Listings | | NickW8161 -
Subdomains or separate domains for dealers?
We are setting up websites for our dealers. We are considering whether it is better to set them up as independent domains (i.e. www.dealer-state-brand.com) or as subdomains (dealer-state.brand.com) Any thoughts?
Local Listings | | bcmull0 -
Brand listed as plumber, can we still rank for other markets?
We have a lead generation website in the Netherlands in the plumber business. The last two years we were focussing on local SEO, and gain some rankings on keywords like 'plumber amsterdam'. We also connected google my local business in different city's, so we rank in both the citations as in maps. Now we want to get some rankings with the lead generation brand on other keywords. Keywords for other markets like 'handyman' 'roofer' etc. Google remembers what kind of business we are, since we are listed as plumbing company. My question is, can we still go for those other markets with the brand? The markets/ keywords are related and all in the home improvement segment. So for example, example.com/plumber example.com/roofer etc. The other option is to target those specific markets with other brands/ domains.
Local Listings | | remkoallertz0 -
My website Not ranking in google
Hey there, My website Created in wix , & its Ranking in google, i have searched & get know That Websites By wix are nt getting indexed by google is this true?? If not then what are steps i can take To boost MY Site SEO I have Read article Of Wix Here . please check, Thnx in advace
Local Listings | | falguniiepl10 -
Help Understanding Localized Search Results/Ranks
I have a Moz campaign for duvalasphalt.com where I want to track a non-location specific keyword, then variations that include a location. For example, here are the rankings for a keyword and the 2 location variations. asphalt company (not in top 50) asphalt company jacksonville (ranked 6) jacksonville asphalt company (ranked 6) When I do a search for just "asphalt company," I see duvalasphalt.com ranked 11. Why does Moz not show an 11 rank? I understand Google tries to show me location specific results even if my search is not location specific. Is Moz's ranking crawler searching from a location where Google will not serve Jacksonville-related results? It would make sense, but how can I get Moz to capture the rankings that are important to my client? The rankings we want to see are the results made from in and around Jacksonville. Any help here is appreciated!
Local Listings | | ElykInnovation0 -
Do Local PPC Ads Get Ranked Higher Even Though the User Doesn't Specify Search Location
See the attached image.I searched for a drug called "Actos". The first Google Adwords result was a result specific to "Arkansas" which is odd because I didn't specify that I was in Arkansas. I understand that Google makes that recommendation because Google knows I'm in Arkansas. The resulting landing page has NOTHING to do with Arkansas and you can view it here: http://bladdercancerlawsuit.org/actos-bladder-cancer/My question is this: Does the fact that the AD has the name of the user's state (Arkansas) make the "click" less expensive or higher ranking or both? Is this known by Adword specialist community? I'm wondering because this is an expensive keyword and hard to guarantee top position for. If this is a technique we should incorporate, I'd love to do it. U1dfiiE
Local Listings | | iprov0