Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Hreflang tag on every page?
-
Hello Moz Community,
I'm working with a client who has translated their top 50 landing pages into Spanish. It's a large website and we don't have the resources to properly translate all pages at once, so we started with the top 50. We've already translated the content, title tags, URLs, etc. and the content will live in it's own /es-us/ directory. The client's website is set up in a way that all content follows a URL structure such as: https://www.example.com/en-us/.
- For Page A, it will live in English at: https://www.example.com/en-us/page-a
- For Page A, it will live in Spanish at https://www.example.com/es-us/page-a ("page-a" may vary since that part of the URL is translated)
From my research in the Moz forums and Webmaster Support Console, I've written the following hreflang tags:
/>
For Page B, it will follow the same structure as Page A, and I wrote the corresponding hreflang tags the same way. My question is, do both of these tags need to be on both the Spanish and English version of the page? Or, would I put the "en-us" hreflang tag on the Spanish page and the "es-us" hreflang tag on the English page? I'm thinking that both hreflang tags should be on both the Spanish and English pages, but would love some clarification/confirmation from someone that has implemented this successfully before.
-
HI!
As the previous answer says, you must always present all the countries and languages (or just languages) related hreflang annotations as many are the multicountry/multilingual version of your site.
So your own first question (My question is, do both of these tags need to be on both the Spanish and English version of the page?) is the correct answer.
-
Hi there!
Yes, if you have multiple language versions of a URL, each language page must identify all language versions, including itself. If you add any more languages or regions later, all pages will have to refer to that new language and itself also.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Correct Hreflang & Canonical Tags for Multi-Regional Website English Language Only having URL Parameters
Dear friends, We have a multi-regional website in English language only having the country selector on the top of each page and it adds countrycode parameters on each url. Website is built in Magento 1.8 and having 1 store with multiple store views. There is no default store set in Magento as I discussed with developer. Content is same for all the countries and only currency is changed. In navigation there are urls without url parameters but when we change store from any page it add parameters in the url for same page hence there are total 7 URLs. 6 URLs for each page (with country parameters) and 1 master url (without parameters) and making content duplicity. We have implemented hreflang tags on each page with url parameters but for canonical we have implemented master page url as per navigation without url parameters Example on this page. I think this is correct for master page but we should use URL parameters in canonical tags for each counry url too and there should be only 1 canonical tag on each country page url. Currently all the country urls are having master page canoncial tag as per the example. Please correct me if I am wrong and **in this case what has to be done for master page? **as google is indexing the pages without parameters too. We are also using GEOIP redirection for each store with country IP detection and for rest of the countries which are not listed on the website we are redirecting to USA store. Earlier it was 301 but we changed it to 302. Hreflang tags are showing errors in SEMRush due to redirection but in GWT it's OK for some pages it's showing no return tags only. Should I use **x-default tags for hreflang and country selector only on home page like this or should I remove the redirection? **However some of the website like this using redirection but header check tool doesn't show the redirection for this and for our website it shows 302 redirection. Sorry for the long post but looking for your support, please.
International SEO | | spjain810 -
Worldwide and Europe hreflang implementation.
Hi Moz ! We're having quite a discussion here and I'd like to have some inputs. Let me explain the situation and what we plan to do so far. One of our client has two separate markets : World and Europe. Both pages versions will be mostly the same, except for the fact that they will have their own products. So basically, we'd want to show only the European EN version to Europe and the standard EN version to the rest of the world, same goes for FR and ES. As far as IT, DE, CS and SK, they will only be present within the european version. Since we cannot target all Europe with a single hreflang tag, we might have to do it for every single european countries. Regarding this subject, SMX Munich recently had quite an interesting session about this topic with a confirmation coming from John Mueller saying that we can target a single URL more than once with different hreflang tags. You can read more here : http://www.rebelytics.com/multiple-hreflang-tags-one-url/ So having all this in mind, here's the implementation we plan to do : www.example.com/en/ Self canonical www.example.com/fr/ - hreflang = fr www.example.com/es/ - hreflang = es www.example.eu/it/ - hreflang = it www.example.eu/de/ - hreflang = de www.example.eu/cs/ - hreflang = cs www.example.eu/sk/ - hreflang = sk www.example.eu/fr/ - hreflang = be-fr www.example.eu/fr/ - hreflang = ch-fr www.example.eu/fr/ - hreflang = cz-fr www.example.eu/fr/ - hreflang = de-fr www.example.eu/fr/ - hreflang = es-fr www.example.eu/fr/ - hreflang = fr-fr www.example.eu/fr/ - hreflang = uk-fr www.example.eu/fr/ - hreflang = gr-fr www.example.eu/fr/ - hreflang = hr-fr etc… . This will be done for all european countries (FR, EN and ES). www.example.com/en/ - x-default Let me know what you guys think. Thanks!
International SEO | | Netleaf.ca0 -
Is there any reason to get a massive decrease on indexed pages?
Hi, I'm helping on SEO for a big e-commerce in LatAm and one thing we've experienced during the last months is that our search traffic had reduced and the indexed pages had decreased in a terrible way. The site had over 2 Million indexed pages (which was way too much, since we believe that around 10k would be more than enough to hold the over 6K SKUs) but now this number has decreased to less than 3K in less than 2 months. I've also noticed that most of the results in which the site is still appearing are .pdf or .doc files but not actual content on the website. I've checked the following: Robots (there is no block, you can see that on the image as well) Webmaster Tools Penalties Duplicated content I don't know where else to look for. Can anyone help? Thanks in advance! cpLwX1X
International SEO | | mat-relevance0 -
Does Google's algorithm work the same in every country?
I can't help but feel this is a silly question! but does Google algorithm work exactly the same throughout all countries? I run a few sites in the UK and a couple in Spain but can't help but feel that my Spanish sites are harder to rank for. The sites that rank the best are business directories in Spain... whereas here in the UK you'd be lucky to find one on page one..
International SEO | | david.smith.segarra0 -
Are my translated pages damaging my ranking?
Hi there, I have a site in English but with duplicates in different languages. The first problem is that these translated versions of my site receive no ranking on google stars (while the english does) - why is this? The second problem is that SEOmoz counts the errors on my site and then duplicates this error count for all the translated versions of my site - meaning I have a huge amount of errors (too many on-page links). Add this to the fact that I use affilite ID´s to track different types of traffic to my site - so all page urls in english and other languages, with an affiliate id on the end of the url, count as an error. This means I have a huge amount of on page errors indicated by SEOmoz, plus no ranking for my translated pages - I think this is really harming my overall ranking and site trust. What are your opinions on this?
International SEO | | sparkit0 -
Multilingual Ecommerce Product Pages Best Practices
Hi Mozzers, We have a marketplace with 20k+ products, most of which are written in English. At the same time we support several different languages. This changes the chrome of the site (nav, footer, help text, buttons, everything we control) but leaves all the products in their original language. This resulted in all kinds of duplicate content (pages, titles, descriptions) being detected by SEOMoz and GWT. After doing some research we implemented the on page rel="alternate" hreflang="x", seeing as our situation almost perfectly matched the first use case listed by Google on this page http://support.google.com/webmasters/bin/answer.py?hl=en&answer=189077. This ended up not helping at all. Google still reports duplicate titles and descriptions for thousands of products, months after setting this up. We are thinking about changing to the sitemap implementation rel="alternate" hreflang="X", but are not sure if this will work either. Other options we have considered include noindex or blocks with robots.txt when the product language is not the same as the site language. That way the feature is still open to users while removing the duplicate pages for Google. So I'm asking for input on best practice for getting Google to correctly recognize one product, with 6 different language views of that same product. Can anyone help? Examples: (Site in English, Product in English) http://website.com/products/product-72 (Site in Spanish, Product in English) http://website.com/es/products/product-72 (Site in German, Product in English) http://website.com/de/products/product-72 etc...
International SEO | | sedwards0 -
Should product-pages with different currencies have different URLs?
Here is a question that should be of interest for small online merchants selling internationally in multiple currencies. When, based on geolocation, a product-page is served with different currencies, should a product-page have a different URL for each currency? Thanks.
International SEO | | AdrienOLeary0 -
Country specific landing pages
I have a client who wants to put a re-direct on his landing pages based on the visitors IP address. The landing page will be a sub domain relevant to the country their IP is located in. I am a little concerned this will effect the SEO. Appreciate any advice. Dylan 🙂
International SEO | | gomyseo0