Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Can multiple hreflang tags point to one URL? International SEO question
-
Moz,
Hi Moz,
Can multiple hreflang tags point to a single URL? For example, if I have a Canadian site (www.example.com/ca) that targets French and English speakers can I have the following:
or would I use:
Any insight would be very helpful and greatly appreciated!
Thank you in advance!
-
Just an update for everyone. We use sitemaps, rather than meta tags, to do the circular href lang mapping for our localized domains. In doing so, we've found the HREFLANG XML Sitemap Tool from The Media Flow particularly AMAZING! Talk about saving time! Just make a csv file with a comma for each language/locale, upload it, and then download a zip file with all your sitemaps. Beautiful.
-
Hey Kate,
I remember this question as well it's a year old now great catch and they answer. Thumbs up.
Imagine if you tried to target all of different French dialects if you tried to target all of that with one url you would not be able to have the subtle differences between French and Canadian French
just like a US English and Canadian English there are minor details that make a huge difference to Google. Also I'm sure this is been sa just like in US English and Canadian English there are minor details that make a huge difference to Google.
Also I'm sure this is been said however I think it is worthwhile to host your website in the country you're targeting. Canada in this case (This not that it is going to hurt you badly) as long as hosting it's very fast were you going to target. if you do not however there is evidence pointing to the IP still making a large difference after Geo targeting. )
See Richard Baxter's article on using a UK IP versus US IP on the exact same hosting company and getting a pretty large difference in results based on the IP address after Geo targeting.
https://builtvisible.com/ip-location-search-results/
What's interesting is WPE (the host) was using a proxy so hosting was still out of the UK Data center but was assigned or US IP addres.
I hope that helps and agree 100% with what Kate said. She really knows her stuff.
Tom
-
Oh wow. Missed this somehow. I remember answering but the answer isn't here. Weird.
Short answer, this markup would be confusing to a bot. You are telling Google that /fr has multiple regional translations. Which isn't true. If you have one French translation that isn't regionally focused, you need one hreflang tag for that page.
If you are trying to geo-target a specific country, you need to actually make content for that country you are targeting. If you don't have the resources for that, just offer your content in french without geo-targeting and it should rank just fine if it's relevant and strong.
-
I have this same question Justin. Did you find that this is an acceptable setup for hreflang?
-
That's another question that has nothing to do with hreflang usage but about the best International SEO targeting to follow in your case and that will depend a lot on your business and capacity. I wrote about it here: https://blog.kissmetrics.com/how-to-international-seo/ if you still have questions you might want to open a new thread specifically asking about that topic.
-
Thank you Aleyda!
Do you know which type of targeting has more impact ... language or country?
I don't know that we need country targeting because we don't display currency or sell offline in physical locations. Also, I doubt we would create multiple French sites ... even if we do want to target France specifically.
-
Hi Justin,
If you're targeting French as "language" and not as country, and you only have one French site version for all your french speaking users then you don't need to add the specific country, just the language to the hreflang
It's much simpler!------> English to the US. If you don't only target the US with it but any English speakers worldwide, then remove the US to become:
The same with the French one:
Like that you only need to add these two tags in your English and French (language targeted) URLs
The issue is that you were mixing language and country targeting which are two different things.
I hope this helps!
-
Kate,
What if I have one url translated into French but want to target French speakers in multiple countries? Would I do this with my hreflang tags:
Note: I generated these with Aleyda Solis's international sitemap generator. Does hreflang="x-default" ever get used?
-
Hi!
Your friendly international SEO here. (PS thanks for the call out there Tom)
You cannot point two HREFLANG tags at the same URL because it's impossible to have both languages on the same page. Well, not impossible, just not recommended. I am not sure if you have translations or not, so both possible answers are below.
Translations (FR and EN) Available
If you have a Canadian subsite and it has two translations, you need to use both geo-targeting and HREFLANG. In your case, the /ca would be geotargeted, but then you need to distinguish the two translations somehow. If /ca is how you are geo-targeting, I recommend parameter for translation. So the French translation of the Canadian homepage content would be http://www.domain.com/ca?lang=fr -- for English of the same Canadian homepage content, it would be http://www.domain.com/ca?lang=en.The canonical set up in that instance is:
Page: http://www.domain.com/ca?lang=fr
Page: http://www.domain.com/ca?lang=en
Note that the HREFLANG tags are the same because you have to reference the current page and all translations of that page.
Translations NOT Available
Now, this answer assumes that you just have the Canadian content in English, or just in French. If that is true, you don't need the HREFLANG. You just need to geo-target the subsite for Canada.Now I do recommend that you offer translated content for the Canadian audience, but please don't auto-translate content. Just offer it in one language until you can get the resources to have it translated by a real person.
Hope that helps!
-
Because you are in the country you wish to target already you could geo-target the domain to Canada and simply use the language but the using set up below would work. You may also want to read this by KATE MORRIS - http://www.stateofdigital.com/use-hreflang/.
You could check the above using http://www.impersonal.me/ and http://moz.com/blog/using-the-correct-hreflang-tag-a-new-generator-tool.
Hope this Helps,
Tom
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Moving from single domain to multiple CCTLDs
Hi, I have a website targeting 3 markets (and therefor 3 languages). I was currently using a single domain with each market being targeted in the following format: www.website.com/pl
International SEO | | cellydy
www.website.com/de
www.website.com/hu It's clear to me by looking at organic results, that in my industry (Real Estate) Google is putting a large emphasis on local businesses and local domains. Top 10 organic results for all my keywords in all markets have country specific CCTLDs. I decided to migrate from a single domain strategy to a multi domain strategy. I own the domains. The new structure is www.website.com/pl -> www.website.pl
www.website.com/de -> www.website.de
www.website.com/hu -> www.website.hu All the website have been added to google search console and 301 redirects are in place and working correctly. The pages are all interlinked and have rel=alternate to each other. The sitemaps are all done correctly. My question is how do I tell Google about this. The change of address feature only works for changing one domain to one other domain. It's been a week and the old www.website.com domain is still showing up (even considering 301 redirects). Or do I just need to be patient and wait it out? Any tips?0 -
International SEO setup issues canonical URL
My site is www.grocare.com for one region and in.grocare.com for another region. Both of them have the same content except the currency for particular regions. Someone told me that google will take the content as duplicate and not rank either. I have setup hreflang and targeted different regions for both in the search console. I read many article which say canonical urls need to be setup for international seo sites. But Im not sure how to setup canonical urls and whether they are the right way to go . i just don't want my content deranked. Now i have setup hreflang properly after asking the moz community itself. So im hoping to get some help with this query too. TIA
International SEO | | grocare0 -
Correct Hreflang & Canonical Tags for Multi-Regional Website English Language Only having URL Parameters
Dear friends, We have a multi-regional website in English language only having the country selector on the top of each page and it adds countrycode parameters on each url. Website is built in Magento 1.8 and having 1 store with multiple store views. There is no default store set in Magento as I discussed with developer. Content is same for all the countries and only currency is changed. In navigation there are urls without url parameters but when we change store from any page it add parameters in the url for same page hence there are total 7 URLs. 6 URLs for each page (with country parameters) and 1 master url (without parameters) and making content duplicity. We have implemented hreflang tags on each page with url parameters but for canonical we have implemented master page url as per navigation without url parameters Example on this page. I think this is correct for master page but we should use URL parameters in canonical tags for each counry url too and there should be only 1 canonical tag on each country page url. Currently all the country urls are having master page canoncial tag as per the example. Please correct me if I am wrong and **in this case what has to be done for master page? **as google is indexing the pages without parameters too. We are also using GEOIP redirection for each store with country IP detection and for rest of the countries which are not listed on the website we are redirecting to USA store. Earlier it was 301 but we changed it to 302. Hreflang tags are showing errors in SEMRush due to redirection but in GWT it's OK for some pages it's showing no return tags only. Should I use **x-default tags for hreflang and country selector only on home page like this or should I remove the redirection? **However some of the website like this using redirection but header check tool doesn't show the redirection for this and for our website it shows 302 redirection. Sorry for the long post but looking for your support, please.
International SEO | | spjain810 -
GeoIP Redirects & hreflang
Hello, We believe we've had some issues with hreflang tags not remaining validated due to the implementation of geoIP redirects. Previously, if a user clicked a landing page on Google search that was not targeted for their territory, they would instantly be redirected to a sub path that targets their territory using geoIP redirects. We're planning to remove the initial geoIP redirects and have messaging that prompts the user to either stay on the page they've landed on, or be redirected to page that is right for their territory. However, if a user has selected to be redirected to a sub path that is targeted for their territory, they will have a cookie preference set for the IP location they've selected, and will continue to be redirected to their chosen sub path. My question is, will a crawler follow and trigger the geo preference cookie, which could potentially cause complexities in validating hreflang tags and ranking of content for the right market. Thanks.
International SEO | | SEONOW1230 -
Showing different content according to different geo-locations on same URL
We would like our website to show different content according to different Geo-locations (but in the same language). For example, if www.mywebsite.com is accessed from the US, it would show text (in English) appealing to North Americans, but, if accessed from Japan, it would show text (also in English) that appeals more to Japanese people. In the Middle East, we would like the website to show different images than those shown in the US and Asia. Our main concern is that we would like to keep the same URL. How will Google index these pages? Will it index the www.mywebsite.com (Japan version) in its Asia archives and the www.mywebsite.com (US version) in its North American archives? Will Google penalise us for showing different content across Geo-locations on the same URL? What if a URL is meant to show content only in Japan? Are there any other issues that we should be looking out for? Kindest Regards L.B.
International SEO | | seoec0 -
Redirect the main site to keyword-rich subfolder / specific page for SEO
Hi, I have two questions. Question 1: is it worthwhile to redirect the main site to keyword-rich subfolder / specific page for SEO? For example, my company's webpage is www.example.com. Would it make sense to redirect (301) the main site to address www.example.com/service-one-in-certain-city ? I am asking this as I have learned that it is important for SEO to have keywords in the URL, and I was thinking that we could do this and include the most important keywords to the subfolder / specific URL. What are the pros and cons of this? Should I create folders or pages just the sake of keywords? Question 2: Most companies have their main URL shown as www.example.com when you access their domain. However, some multi-language sites show e.g. www.example.com/en or www.example.com/en/main when you type the domain to your web browser to access the site. I understand that this is a common practice to use subdomains or folders to separate different language versions. My question is regarding subfolders. Is it better to have only the subfolder shown (www.example.com/en) or should I also include the specific page's URL after the subfolder with keywords (www.example.com/en/main or www.example.com/en/service-one-in-certain-city)? I don't really understand why some companies show only the subfolder of a specific language page and some the page's URL after the subfolder. Thanks in advance, Sam
International SEO | | Awaraman1 -
Does the location of my Domain Registrar affect SEO?
Does the location of my Domain Registrar affect SEO? For example, if my hosting company is in the U.S., but the domain registrar is overseas. Also, is it better to have both services be met by one company?
International SEO | | greenfoxone0 -
Pop-up to select country. Any negative SEO effect?
Hi there! We have similar websites in different countries (it's an ecommerce site). Some times, those websites share the same language and, for example, people from Mexico end up in a page from our website in Argentina. Therefore they see our products in their language buy in a foreign currency. We would like to show them a pop-up (like a shadowbox) depending on their IP to allow them to go to their local website. There wouldn't be any redirect. Would that affect our rankings in any way? Would Googlebots see that as well? Thanks!
International SEO | | jorgediaz0
