Static or dynamic category pages for seo
-
Hi, I'm developing an accommodation site with a limited number of properties in 8 categories. I had been looking at making the properties blog posts and then using category function to show lists but its going to require a lot of customisation and I have seo concerns about the dynamic content as the category page is crucial.
As I don't have a lot to add and listings will remain the same my latest thought was to create all as pages. However if I create a page with a list of 12 properties on a category page is there anyway of adding some sorting criteria to that page (would be 7 options - swimming pool, near beach, on site creche, budget, mid-range, luxury)
Thanks for any tips
Neil
-
From an seo perspective the domain is regionfanilyholidays.co.UK so thought category page would be /hotel/ etc
-
Wow thanks don - I wasn't sure how much content it was appropriate to put on this site so had kept quite generic. But to get stuck in.
It's a family holiday site listing different types (hotels, cottages, campsites, holiday parks, caravan parks) of property - Max 12 in each category and we will be personally reviewing them all. Companies pay to list so seo is key.
I am aiming to finish listings in 12-18 months so have time. The other issue I have with static though is I don't know how I can then add any further filtering /sorting to the 12 listings - though with good bulleted descriptions/icons may not benecessary.
Does that help?-
-
Hi Neil,
Sounds like you have put some thought into this and want to start off in the right place.
Categories: In your line of thinking you seem to landed on wanting category pages either for organization or for keyword opportunities, which is great. However, without knowing exactly what your categories are, or what type of website you're using, it is hard for us to commit further on this line of thinking.
Dynamic vs Static: Depending again on what type of website you're building or working on and the amount of items you'll ultimately end up with its hard for me to give a recommendation. That said, I do have some general rules I like to follow. If we are talking +100's of properties I would absolutely go dynamic.
Dynamic requires more initial coding to get setup, but once done you end up with a very easy way to add properties with minimal effort.
If you're only listing 20-40'ish properties, you may find that putting the personal touch into each page and going static is a better route.
In the end the dynamic vs static debate comes down to time and reward. If I were selling 10, 50 million dollar properties you could bet your left one, that I would absolutely take my time and do them static. But if I had to list 50, 60k properties and 2 150k's I would spend my time on the back end coding something that allows me to plug and play the stats.. so to speak.
To summarize I used property sales as an example here, but it wasn't quite clear if you were talking about selling properties, or possibly hotel rooms. In any case, using categories is usually a good thing. In the Dynamic vs static debate it all comes down to time vs reward, which is the best way to use your time given the potential return?
Also don't forget about the Schema when you make your decision. https://schema.org/RealEstateAgent
Hope this helps you,
Don
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I have recently re-done my website. My buyers guide and my category page are ranking for keywords I'm after.
I have recently re-done my entire site (only a few days). I believe Google is still re-crawling and updating (however, the amount of movement on other searches has been significant). My buyers guide is ranking very high for its intended keywords, as well as high for the keywords of the category page. Both are at the beginning of the second page and I wonder if its dragging me down. What do you think I should do? Is it to early to take action as everything has been completed redone.
Technical SEO | | Code2Chil0 -
J-Son Schema via tagmanager for Blog Post Listed at Blog Category Page
Hi Experts, I am implementing J-son Schema via tagmanager. For my blog category page i have many blog post listed so now I have to use blog posting at category page via tag manager so can anyone guide me how to implement? Hope you are getting my question. Like my blog site - a) abcd.com/blog b) blog category - abcd.com/blog/cloth d) Blog Post - abcd.com/blog/cloth/ my-favourite-dress. My query is at this page - abcd.com/blog/cloth many blog post listed. So I have to implement for all post "@type": "BlogPosting" via tagmanager so how to do that? Without tag manager I know how to implement via loop but via tag manger dont know? Thanks!
Technical SEO | | Johny123450 -
JavaScript page loader - SEO impact
Hello all,
Technical SEO | | Lvet
I am working on a site that has a bizarre page load system. All pages get loaded trough the same Javascript snippet, for example: Changing the values in the form changes the page that is loaded. The most incredible thing is that, against my expectations, pages do get indexed by Google.
My question is: "Does loading pages dynamically using JavaScript affect the overall SEO performance?" Why are pages getting indexed? Thank you for shedding light on this.
Cheers
Luca0 -
SSl and SEO
Does the type of SSL used on a site have any significance to trust and seo ranking?
Technical SEO | | unikey0 -
132 pages reported as having Duplicate Page Content but I'm not sure where to go to fix the problems?
I am seeing “Duplicate Page Content” coming up in our
Technical SEO | | danatanseo
reports on SEOMOZ.org Here’s an example: http://www.ccisolutions.com/StoreFront/product/williams-sound-ppa-r35-e http://www.ccisolutions.com/StoreFront/product/aphex-230-master-voice-channel-processor http://www.ccisolutions.com/StoreFront/product/AT-AE4100.prod These three pages are for completely unrelated products.
They are returning “200” status codes, but are being identified as having
duplicate page content. It appears these are all going to the home page, but it’s
an odd version of the home page because there’s no title. I would understand if these pages 301-redirected to the home page if they were obsolete products, but it's not a 301-redirect. The referring page is
listed as: http://www.ccisolutions.com/StoreFront/category/cd-duplicators None of the 3 links in question appear anywhere on that page. It's puzzling. We have 132 of these. Can anyone help me figure out
why this is happening and how best to fix it? Thanks!0 -
What are the potential SEO downsides of using a service like unbounce for content pages?
I'm thinking of using unbounce.com to create some content driven pages. Unbounce is simple, easy-to-use, and very easy for non-devs at my company to create variations on pages. I know they allow adding meta descriptions, title tags, etc and allow it to be indexable by Google, but I was wondering if there were any potential downsides to using unbounce as opposed to hosting it myself. Any help would be appreciated!
Technical SEO | | Seiyav0 -
Will frequently adding and frequently removing pages from my site hinder any SEO?
Hi Guys, Just looking through our crawl diagnositcs and we have a ton errors, well over 5000 actually, on 404 pages that cannot be accessed. Our website runs a lot of "Hot Offers" that are time bound, so they expire at the end of each month and we remove the page via our CMS. It's making the crawl diagnositcs loook bad, but will this be hindering our seo and Google 'stuff' because they are finding thousands of 404 errors? Any advice would be greatly appreciated! Website: www.vospers.com Lee Greenhill
Technical SEO | | lee_greenhill0 -
How do I know which page a link is from
I've got an interesting situation. I hope you can help. I have a list of links but I'm not sure which pages of my site they are from. How do I know which page a specific link is from? Thanks in advance.
Technical SEO | | VinceWicks0