Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Bad SEO Practice: in title tag?
-
Greetings,
I just discovered that some of our content was produced with
tags in the title tag.Example: <title>Diabetes Symptoms <br> In Women Over 40</title>
My gut says this is bad for SEO, but I couldn't find a definitive answer on the web, so I thought I would ask the community of gurus here at Moz.
Thanks in advance for any reply.Kind regards,
Eric
-
I love the way you phrase things. lol
I agree with EGOL here - it's definitely not helpful, it's definitely not needed, it could be harmful, and it's a sign of other potential issues. I would definitely work to remove it from the title.
Plus,
.... I mean what's it trying to accomplish? This tells me it's auto-generated or (stealing EGOL's word) "dumb." because it's a line break. You can't line break a title. I mean I could see some example of code that are meant to do something in a title (for instance, **for bold) but not BR? It makes no sense. ** -
If I see code in a title tag, I will know that a dumb programmer worked on that site. It tells me that there could be other surprises waiting inside.
So, I will not click into that site. I will skip over it.
If
was in the titel tags of one of my sites we would do whatever is needed to get it out of there. We would work for an entire week to get rid of it because we don't want to be in the SERPs with our pants down. -
Like Mary, I'm not a guru, but don't think it'll harm your SEO, but:
- What does Google display for these sites? If the
is displaying in search results, that's 4 of your precious characters wasted that could be used to convince people to click on your site. - What do browsers do when they encounter a
in a title tag? It might get kind of ugly up in the tab or title bar.
TL;DR: If you can get rid of them I would.
- What does Google display for these sites? If the
-
Well I'm no Guru -but it seems to me like the
is unnecessary. I don't think it is harmful to search, but visually if that
is appearing on your browser tabs/search results it'll look odd to the user so I guess in that sense it's not great.MOZ has a great write up on best title tag practices for SEO, and they give the optimal format as:
Primary Keyword - Secondary Keyword | Brand Name
If it were my content I would probably change it, just to be safe. Hope this helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Revolution Sliders - Still considered bad for SEO in 2018?
Hi guys, I have a question about revolution sliders. Are they generally speaking still technically considered to be bad for SEO? I've done some research on this topic however most of the information I can find dates back to around 2009-2012, when sliders were mostly java and flash based. It seems that back then they were considered to be bad for SEO. Is this still the case? We use revolution sliders because it's easy for us to overlay text and because it scales to mobile automatically. It also allows us to put alt texts and image titles in there - we don't use them for the purpose of sliding images. Would there be any technical reason why a slider would be considered bad for SEO?
Intermediate & Advanced SEO | | rswhtn0 -
Mass URL changes and redirecting those old URLS to the new. What is SEO Risk and best practices?
Hello good people of the MOZ community, I am looking to do a mass edit of URLS on content pages within our sites. The way these were initially setup was to be unique by having the date in the URL which was a few years ago and can make evergreen content now seem dated. The new URLS would follow a better folder path style naming convention and would be way better URLS overall. Some examples of the **old **URLS would be https://www.inlineskates.com/Buying-Guide-for-Inline-Skates/buying-guide-9-17-2012,default,pg.html
Intermediate & Advanced SEO | | kirin44355
https://www.inlineskates.com/Buying-Guide-for-Kids-Inline-Skates/buying-guide-11-13-2012,default,pg.html
https://www.inlineskates.com/Buying-Guide-for-Inline-Hockey-Skates/buying-guide-9-3-2012,default,pg.html
https://www.inlineskates.com/Buying-Guide-for-Aggressive-Skates/buying-guide-7-19-2012,default,pg.html The new URLS would look like this which would be a great improvement https://www.inlineskates.com/Learn/Buying-Guide-for-Inline-Skates,default,pg.html
https://www.inlineskates.com/Learn/Buying-Guide-for-Kids-Inline-Skates,default,pg.html
https://www.inlineskates.com/Learn/Buying-Guide-for-Inline-Hockey-Skates,default,pg.html
https://www.inlineskates.com/Learn/Buying-Guide-for-Aggressive-Skates,default,pg.html My worry is that we do rank fairly well organically for some of the content and don't want to anger the google machine. The way I would be doing the process would be to edit the URLS to the new layout, then do the redirect for them and push live. Is there a great SEO risk to doing this?
Is there a way to do a mass "Fetch as googlebot" to reindex these if I do say 50 a day? I only see the ability to do 1 URL at a time in the webmaster backend.
Is there anything else I am missing? I believe this change would overall be good in the long run but do not want to take a huge hit initially by doing something incorrectly. This would be done on 5- to a couple hundred links across various sites I manage. Thanks in advance,
Chris Gorski0 -
Lightboxes and SEO
Do lightboxes (AKA popup boxes when you click "learn more" type CTAs) have any negative effect on SEO? We are looking at revamping our sites to have more of a tiled approach, and a lightbox with summary content popping out with additional CTAs, directing to pages with more information or free trial pages. Is there any downside to this approach from an organic perspective? is there anything specific to keep in mind when creating these if not?
Intermediate & Advanced SEO | | Chris81980 -
Multiple H2 tags
Is it advisable to use only one H2 tag? The template designs for some reason is ended up with multiple H2 tags, I realise if any think it's that each one is that are important and it is all relative. Just trying to assess if it's worth the time and effort to rehash the template. Has anyone done any testing or got any experience? Thanks
Intermediate & Advanced SEO | | seoman101 -
SEO time
I wanto to be in the top of the google search. I am usiing a lot of SEO tools but... I have done it during one month. Do I have to wait more?
Intermediate & Advanced SEO | | CarlosZambrana0 -
Help FORUM ( User generated content ) SEO best practices
Hello Moz folks ! For the very first time im dealing with a massive community who rely on UGC ( user generated content ). Their forum is finding a great deal of duplicate content/broken link/ duplicate title and on-site issue. I have Advance SEO knowledge related to ecommerce or blogging but new to forum and UGC. I would really love to learn or get ressources links that would allow me to see/understand the best practices in term of SEO. Any help is greatly appreciated. Best, Yan
Intermediate & Advanced SEO | | ydesjardins2000 -
Is a different location in page title, h1 title, and meta description enough to avoid Duplicate Content concern?
I have a dynamic website which will have location-based internal pages that will have a <title>and <h1> title, and meta description tag that will include the subregion of a city. Each page also will have an 'info' section describing the generic product/service offered which will also include the name of the subregion. The 'specific product/service content will be dynamic but in some cases will be almost identical--ie subregion A may sometimes have the same specific content result as subregion B. Will the difference of just the location put in each of the above tags be enough for me to avoid a Duplicate Content concern?</p></title>
Intermediate & Advanced SEO | | couponguy0 -
How does badly formatted HTML affect SEO?
Our website uses a custom built CMS, but uses a fairly standard WYSIWYG text editor. I've looked at some of the code it produces, and it's not pretty. My gut feeling tells me that this extra bloat is bad for SEO. Am I right in thinking that Google doesn't look kindly upon badly formatted and bloated HTML? Thanks,
Intermediate & Advanced SEO | | OptiBacUK
James0