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  4. What is the difference between Multilingual and multiregional websites?

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What is the difference between Multilingual and multiregional websites?

Intermediate & Advanced SEO
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  • mobic
    mobic last edited by Jun 1, 2016, 12:41 PM

    Hi all,

    So, I have studied about multilingual and multiregional websites. As soon as possible, we will expand the website languages ​to english and spanish.

    The urls will be like this:

    http://example.com/pt-br
    http://example.com/en-us
    http://example.com/es-ar

    Thereby, the tags will be like this:

    Great! But my doubt is:

    To /es-ar/ The indexing will be only to spanish languages in Argentina?

    What about the other countries that speak the same language, like Spain, Mexico, etc.I don't know if it will be possible develop a Spanish languages especially for each region.

    Should I do an multiregional website or only multilingual?

    How Google sees this case?

    Thanks for any advice!!

    1 Reply Last reply Reply Quote 1
    • gfiorelli1
      gfiorelli1 last edited by Jun 10, 2016, 10:24 AM Jun 9, 2016, 9:38 PM

      Multilingual are sites that target languages independently from where they are used.

      Multi-country are sites that target specific country and language markets.

      So, in your case, if you want to target all Spanish speaking users, you should go multilingual and the hreflang annotation should be:

      Moreover, it would be better to change the subfolder URL to http://example.com/es/, because maintaining the es-ar subfolder will make people think that its content specifically targets Argentinian people

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