How come my local keyword is ranking lower than my national keyword?
-
How come my local keyword is ranking lower than my national keyword?
-
Hey
Not always easy to answer these questions in general terms.
- Your national keyword indicates how relevant you are for this product / service / widget for non local search queries.
- Your local keywords indicates how relevant you are for this product / service / widget for local search queries.
If you have lots of local competition then you may be stacked behind others that are closer to a given location in the search query (or the user could be closer to the competitor than to you).
Lot of assumptions here. Lot of moving parts as well. Location targeted. Organic or pack results. Location of user conducting the search. Local intent behind these keywords.
Caveat - It is often hard to advise on these issues with all the information but in a very general way like this it is incredibly hard to give truly accurate and insightful guidance.
Hope that helps!
Marcus
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Cannot edit my moz local in my dashboard
I'm trying edit my moz local , and each time i click dashboard to edit, i i cannot edit.
Moz Local | | 1on10 -
How to fix zip code in Moz Local
I manage an account for a client and the zip code appears wrong in the Moz Local Report Score. How do I correct this?
Moz Local | | RoyaMarketingTeam0 -
Having trouble uploading CSV file to Moz Local?
I am receiving the following error "Please make sure the file you upload is in CSV (Comma Delimited) format. You may need to re-save or export the spreadsheet as a CSV. Please note that the column headers are required, and must not be changed. Feel free to use our template to fill out your listing info." Please help, I completed the template file and I am trying to upload it as a csv file.
Moz Local | | joseph.welusz0 -
We have a client moving office locations in a month. When should we submit new address in Moz Local to the data providers?
It's the fine line of don't submit too early, but don't submit too late. When is the right time to submit the new address. This client will be working at current address until Christmas Eve. The day after Christmas, they move into their brand new building and address.
Moz Local | | JaredBroussard0 -
Employees using the Dealership's address and popping up as duplicates in Moz Local?
We are using Moz Local and have a client who's salespeople create individual Facebook Pages for themselves and use the storefront's address. They are noted as duplicates. How much does this really hurt local SEO?
Moz Local | | 9CloudsInc0 -
Does SEO moz local really work?
I have tried out the SEO moz local tool as I wanted to test how accurate it is and potentially sale it to some of my clients.
Moz Local | | coolhandluc
I seem to be falling short of the 100% profile completion as the tool can't see I have a page set up for my business in facebook at https://www.facebook.com/mybusiness.
I have even deleted the page in question and tried to recreate it from scratch following the link from the SEO moz local that that says my facebook profile is incomplete but it' still not working. Has anyone experienced the same issue or am i doing something wrong?0 -
Why is MOZ Local not finding any of my citations?
I ran a new client through the Moz Local Check My Listing and got this: It looks like your business wasn't found on any major search engines. My client's website and Google Plus page have been live for over a month and he is listed in almost 90 business directories; all verified, live listings. Both his Yelp and Home Advisor profiles show well in search as does his website in organic so I know Google is picking up on the business. Checked all the simple stuff like correct spelling, url, etc. Any thoughts? Is this just a matter of time? If so, how long will it take MOZ to find a new listing usually? I see there is a MOZ index update scheduled for the 28th. Should I run it again after that? Regards, Dino
Moz Local | | Dino640
