Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Track AI Overviews in Keyword Research
      Moz Pro

      Track AI Overviews in Keyword Research

      Try it free!
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. Categories showing on SERP listings?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Categories showing on SERP listings?

    Intermediate & Advanced SEO
    3
    3
    1155
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • wozniak65
      wozniak65 last edited by

      Hi I was wondering if anyone knows what these are called? See attached screenshot.

      Basically, it looks like Google is pulling the primary category and then sub categories from the site and adding them to the SERP listing.

      Are there any benefits to this besides possibly higher CTR?

      Cheers.

      wn3ybMMOQFW98fNQkxtJkA.png

      1 Reply Last reply Reply Quote 1
      • Katarina-Borovska
        Katarina-Borovska last edited by

        Hi there,

        What SERP results you get depends on your search queries. If you search for a niche category of your products and you see your results, naturally you will see the URL where these products sit. So it is the exact URL of the result.

        Potential benefits:

        • You see the search term a few times which might look appealing and increase CTR's
        • You can easily run research on competitors and see how they organise their sitemap or in which category they place a particular product
        • Potentially it can be more eye-catching as it takes more space than a short URL.

        I hope this helps.

        Katarina

        1 Reply Last reply Reply Quote 2
        • donsilvernail
          donsilvernail last edited by

          Hi wozniak65,

          They are breadcrumbs. It is showing the path of where the content is found on the website. It is only seems like its pulling categories but it is just following the path of the content.

          Thanks,

          Don

          1 Reply Last reply Reply Quote 3
          • 1 / 1
          • First post
            Last post

          Got a burning SEO question?

          Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


          Start my free trial


          Browse Questions

          Explore more categories

          • Moz Tools

            Chat with the community about the Moz tools.

          • SEO Tactics

            Discuss the SEO process with fellow marketers

          • Community

            Discuss industry events, jobs, and news!

          • Digital Marketing

            Chat about tactics outside of SEO

          • Research & Trends

            Dive into research and trends in the search industry.

          • Support

            Connect on product support and feature requests.

          • See all categories

          Related Questions

          • lcourse

            How to get sitelinks in organic SERPs?

            When searching for "Madrid hotels" in google I see that the top organic search results have one row of sitelinks. 
            What can I do that also my site shows sitelinks if I am among the top organic search results?
            Anything onpage that I can do to increase probability that google will show sitelinks? Strangely the text which shows as sitelink for SERPs from booking.com and tripadvisor does actually for most of the sitelinks not appear on the landing page (I also checked the source code).

            Intermediate & Advanced SEO | | lcourse
            0
          • BeckyKey

            Category Pages & Content

            Hi Does anyone have any great examples of an ecommerce site which has great content on category pages or product listing pages? Thanks!

            Intermediate & Advanced SEO | | BeckyKey
            1
          • the-gate-films

            When is Too Many Categories Too Many on a eCommerce site?

            We all know that more and more people are increasing the amount of different categories that eCommerce sites have. Say for example, you have over 3,000 different products, all categories contain unique text at the top of each, all of the categories link to each other (so loads on internal linking) and no two categories contain the exact same products. My question is this, is there ever a stage that you could create too many categories? Alternatively, do you think you should just keep creating categories based on what our customers search for?

            Intermediate & Advanced SEO | | the-gate-films
            1
          • walletapp

            My blog is indexing only the archive and category pages

            Hi there MOZ community.  I am new to the QandA and have a question. I have a blog Its been live for months - but I can not get the posts to rank in the serps.  Oddly only the categories rank.  The posts are crawled it seems - but seen as less important for a reason I don't understand.  Can anyone here help with this? See here for what i mean. I have had several wp sites rank well in the serps - and the posts do much better. Than the categories or archives - super odd. Thanks to all for help!

            Intermediate & Advanced SEO | | walletapp
            0
          • WizardOfMoz

            Redirect Search Results to Category Pages

            I am planning redirect the search results to it's matching category page to avoid having two indexed pages of essentially the same content. Example http://www.example.com/search/?kw=sunglasses
            wil be redirected to
            http://www.example.com/category/sunglasses/ Is this a good idea? What are the possible negative effect if I go this route? Thanks.

            Intermediate & Advanced SEO | | WizardOfMoz
            0
          • BeytzNet

            How to properly link to products from category pages?

            Hi All, We have an e-commerce website and the category pages are built so that there is a product image and below it there is the title. Both the image and the title are in a href (each on its own). I encountered the following unfinished discussion here at MOZ:
            http://www.seomoz.org/q/how-to-optimize-achor-text-links-on-ecommerce-category-page#post-93758 The discussion states that its improper. The question is - if it is wrong then why? (maybe because Google will give its weight to the image anchor instead of the text anchor since it is higher in the page). The other question is how to resolve the matter?
            Should I add nofollow to the image href? Thanks

            Intermediate & Advanced SEO | | BeytzNet
            0
          • VTDesignWorks

            Old Redirecting Website Still Showing In SERPs

            I have a client, a plumber, who bought another plumbing company (and that company's domain) at one point. This other company was very old and has a lot of name recognition so they created a dedicated page to this other company within their main website, and redirected the other company's old domain to that page. This has worked fine, in that this page on the main site is now #1 when you search for the other old company's name. But for some reason the old domain comes up #2 (despite the fact that it's redirecting). Now, I could understand if the redirect had only been set up recently, but I'm reasonably sure this happened about a year ago. Could it be due to the fact that there are many sites out there still linking to that old domain? Thanks in advance!

            Intermediate & Advanced SEO | | VTDesignWorks
            1
          • PaulRogers

            Should I prevent Google from indexing blog tag and category pages?

            I am working on a website that has a regularly updated Wordpress blog and am unsure whether or not the category and tag pages should be indexable. The blog posts are often outranked by the tag and category pages and they are ultimately leaving me with a duplicate content issue. With this in mind, I assumed that the best thing to do would be to remove the tag and category pages from the index, but after speaking to someone else about the issue, I am no longer sure. I have tried researching online, but there isn't anything that provided any further information. Please can anyone with any experience of dealing with issues like this or with any knowledge of the topic help me to resolve this annoying issue. Any input will be greatly appreciated. Thanks Paul

            Intermediate & Advanced SEO | | PaulRogers
            0

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          • Digital Marketers
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • Local Citation Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy

          Looks like your connection to Moz was lost, please wait while we try to reconnect.