How deep should I go with a directory site?
-
I am creating a new site which has a directory component. Based on what I have ready I am inclined to keep the site architecture as flat as possible. However, the natural layout that I have come up with in my head has the directory listings 5 or 6 pages deep in the site structure.
I saw in another post that someone in a similar situation was suggesting that going deep like this is fine so long as there are many internal links to the deeper pages to indicate that they are important.
-
Should I make a conscious effort to make the site architecture as flat as possible?
-
Are there any specific guides/resources that address this particular issue that I should be aware of?
Thanks!
-
-
the past couple years, industry thinking had it that architecture should be as flat as possible. I never held that belief, and all my clients who employed the "2 - 3 layers, 4 at most" policy all sailed through the Panda update.
The issue is as much about deep internal linking as it is about topical organization and a major signal about topical relationships is in folder keyword seeding, along with breadcrumb navigation, supported by inbound links pointing to that 2nd and 3rd layer.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How can i increase DA of my site?
hello everyone, I have my 4-month-old blog, PA of the website is 17 yet DA is as yet 5. I don't have the foggiest idea how to expand the DA of the site. It would be ideal if you propose to me how to expand the DA of Site get best jigsaw Thanks
On-Page Optimization | | Salman425521 -
Best site structure for us?
Hey guys, I have a somewhat silly question that I probably know the answer to - but would still like to hear your POV's. We're a WP theme making company but we also build other stuff. Context: 1. All demos for themes currently go under domain.com/Theme_A/ The demo is lorem ipsum so is marked noindex nofollow. That being said we get rocking analytics data usually (not sure if it's still valuable for G after the noindex). 2. Currently we need landing pages for themes and we're running them under domain.com/Theme_A/optimized-landing-page-title.php dofollow and indexed ofc. My question is...Would we be better off to include all landing pages under a domain.com/wordpress-themes/ category/tax and then go for the optimized-landing-page-title.php page? Does it make any difference either or? Right now we're not REALLY running them on subdomains (though the structure seems like it), they're just folders. We're thinking that more seo juice would flow through the different pages if we have them all under the same category, rather than basically starting from scratch each time under a new folder. Right? Thanks!!!
On-Page Optimization | | andy.bigbangthemes1 -
Tips on URL structure for a site re-design
Wanted to know what you would do with regards to urls – in an ideal world how would you structure them? Keen to know as me and dave are soon to have a meeting about this and were wondering about changing them from the current – http://www.looking4parking.com/airport/gatwick to something like - www.looking4parking.com/gatwick-airport-parking We will soon have pages for the specific parking types that will be a lot more engaging to users with some really useful content on benefits, features, how a certain type of parking works, images, video etc. Currently going to a type of parking, such as meet and greet just brings up a dropdown modal – I was thinking of having the url structure looking like this – www.looking4parking.com/gatwick-airport-meet-and-greet-parking www.looking4parking.com/gatwick-airport-on-site-parking www.looking4parking.com/gatwick-airport-park-and-ride We will then have specific pages for each parking product – in which this product will have unique content built around it – each will have an overview of the product, benefits, features, reviews, images, directions to the car park, find your route and eventually a video on each product So for example we currently have the product “Jet Parks 2” at Manchester airport – the current url is - http://www.looking4parking.com/airport/manchester/park-and-ride/jetparks-2 I would like to change this now we have the opportunity to refresh the whole system, to something along the lines of **domain/location/product title - **www.looking4parking.com/manchester-airport-parking/jetparks-2 or as we have some similar products at certain airports (mainly where the airport has multiple terminals) we would just change it to the following - www.looking4parking.com/manchester-airport-parking/jetparks-3 What are peoples thoughts/opinions on the above?
On-Page Optimization | | RyanCrawf19840 -
Integrate a blog within an existing site
Hello everyone! I work on a website of a very small company and so far no one has ever implemented (not even thought about) a proper content strategy. The only content on the site are products description. Through Analytics I discovered lots of opportunities and topics to be covered which would massively increase the traffic, increase the engagement and (hopefully) sales. Problem is that I don't really know how to integrate a blog into the existing site; my first thought was wordpress What is the best way to do it?
On-Page Optimization | | PremioOscar0 -
Google Fonts & Site Speed
Hello, Does the use of one google font slow down a website enough to effect load speed and thus rankings? Here's the ones we're choosing from: www.google.com/webfonts How do we know if the one we choose is too slow? Thank you.
On-Page Optimization | | BobGW0 -
301 Redirect to mobile site effecting rankings
On my site I redirect users when on a mobile device to be redirected to my mobile version of my site. In the last couple weeks I added that redirect in my htaccess file. I just realized today that I am doing a 301 redirect. In the last few weeks my ranking have gotten lower. I am starting to think that because of the redirect my mobile site is not as optimized as my regular site and therefor is effecting my rankings. My question is how can I redirect my users to my mobile site but not use a 301 AND how do I get google to use my main site content for ranking on the mobile side. I want to go back to getting my search rankings on the mobile side using my main sites content. Can I simply remove the 301 on the redirect? Hope that makes sense.
On-Page Optimization | | cbielich0 -
Site URL's
We are redeveloping our website, and have the option to amend URLs (with 301 redirects from old URL to new), so my question is: Would 'golfsite.com/golf-clubs' achieve superior rankings than 'golfsite.com/clubs' for the search term 'golf clubs' if all other factors were the same? Should the URL reflect the intended search term wherever possible?
On-Page Optimization | | swgolf1230 -
How to use good keyword URL to help main site
Hi. I'm a long time ecommerce guy and starting a third business. The main site URL is the name of the new business but I also purchased a .com URL that is our #1 keyword to target. So I need to know the best strategy to use the keyword url for helping with getting a top ranking for that keyword. I'm curious if I can or should build out the keyword URL site for the search engines and use a 301 redirect. Can you get top ranking for a site that just redirects? Anyway, I guess you get my question. This keyword gets a ton of perfectly targeted traffic so seems like a goldmine if I work it right. Thanks very much.
On-Page Optimization | | jimmyseo1