Can anybody point me to an OSE tutorial blog on Competitive Analysis?
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I came across a few blogs which got me started here on an SEOmoz Pro account and now I am working on building a competitive link analysis spreadsheet in Excel in order to identify how are competitors are beating us in Google rankings for specific keywords.
One article I came across seemed to do exactly what I wanted, but the images are all broken and the downloads require a membership to some service I am not interested in: http://www.seerinteractive.com/blog/how-are-they-beating-you-quick-seo-analysis-tools-part-1/
Anybody have any resources like this they can share?
Thank you.
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Wow! Lots of great resources here for me to parse through.
Thanks fellas, much obliged.
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Sure can, Jesse. I hope the following links can help you out:
Competitive Backlink Analysis with OSE
Finding link opportunities with backlink analysis
Use open site explorer to exploit your competitor's hard work.
In addition, a couple of new tools that SEOMoz has launched with the Pro membership are Fresh Web Explorer and the Just Discovered Link Index. Check out these posts on how to use them and how you can apply them to your own and competitor's websites:
Using FWE to get low hanging fruit
Announcing the just discovered tool
That just discovered tool is awesome - great for finding where your competitors might be guest blogging.
Have fun playing around with these great tools!
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You may find this helpful: Competitive Backlink Analysis with Open Site Explorer by Adrian Vender.
Hope this helps.
Mike
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