Ecom: Hreflang start working - anything I can do about SERP currencies?
-
Hello everyone,
Finally, after moving our hreflang tags from our sitemap to our header HTML, Google seems to start displaying the correct URLs in the SERPs.
From what I can see - Google folds URLs, so instead of indexing all pages, it only selects an English version of our site but displays a different URL based on our hreflang tags (not sure if that's good or bad or if I should work towards a full indexation).
However - I am now facing the issue that the wrong currency will often be displayed in my SERPs. E.g. in Australia I may have Euros or in Canada we see British Pounds (i.e. /en-ca/* URL shows in SERPs but the /en-gb/* URL is actually indexed).
Is there any way around this? I was searching for a solution and found some but seems like most don't exist anymore (https://moz.com/community/q/topic/53216/international-seo-ecommerce-rich-snippets/3) at least if I try and dig deeper into the source.
What's the current recommendation?
-
@sriffs follow these recommendations for international SEO:
-
Hreflang tags: Move your hreflang tags from the sitemap to the header HTML, ensuring they are implemented correctly.
-
Country targeting: Configure your website's country targeting settings in Google Search Console accurately.
-
Currency markup: Use structured data markup (schema.org organization) to specify the currency for prices on each webpage.
-
Geotargeting signals: Include country-specific information on your website, such as local addresses, phone numbers, and pricing in the correct currency.
-
Rich snippets: Utilize product schema markup to provide detailed information about your products, including price, currency, and availability.
-
Monitor and optimize: Regularly check for errors in hreflang tags, currency markup, and structured data implementation, making adjustments as necessary.
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Advise on the right way to block country specific users but not block Googlebot - and not be seen to be cloaking. Help please!
Hi, I am working on the SEO of an online gaming platform - a platform that can only be accessed by people in certain countries, where the games and content are legally allowed.
International SEO | | MarkCanning
Example: The games are not allowed in the USA, but they are allowed in Canada. Present Situation:
Presently when a user from the USA visits the site they get directed to a restricted location page with the following message: RESTRICTED LOCATION
Due to licensing restrictions, we can't currently offer our services in your location. We're working hard to expand our reach, so stay tuned for updates! Because USA visitors are blocked Google which primarily (but not always) crawls from the USA is also blocked, so the company webpages are not being crawled and indexed. Objective / What we want to achieve: The website will have multiple region and language locations. Some of these will exist as standalone websites and others will exist as folders on the domain. Examples below:
domain.com/en-ca [English Canada]
domain.com/fr-ca [french Canada]
domain.com/es-mx [spanish mexico]
domain.com/pt-br [portugese brazil]
domain.co.in/hi [hindi India] If a user from USA or another restricted location tries to access our site they should not have access but should get a restricted access message.
However we still want google to be able to access, crawl and index our pages. Can i suggest how do we do this without getting done for cloaking etc? Would this approach be ok? (please see below) We continue to work as the present situation is presently doing, showing visitors from the USA a restricted message.
However rather than redirecting these visitors to a restricted location page, we just black out the page and show them a floating message as if it were a model window.
While Googlebot would be allowed to visit and crawl the website. I have also read that it would be good to put paywall schema on each webpage to let Google know that we are not cloaking and its a restricted paid page. All public pages are accessible but only if the visitor is from a location that is not restricted Any feedback and direction that can be given would be greatly appreciated as i am new to this angle of SEO. Sincere thanks,0 -
Product markup for a website that doesn't show prices
Hi, I am working on a site that presents several products with their descriptions and features, but does not include e-commerce functionality, so it does not show prices. I would be interested in understanding how to properly use the Product markup since the Offer field cannot be filled in. What are your experiences or advice on how best to handle this? Do you have advice on different vocabularies to Product? Thank you very much for your help!
Intermediate & Advanced SEO | | filippodanesi0 -
Product markup for a website that doesn't show prices
Hi, I am working on a site that presents several products with their descriptions and features, but does not include e-commerce functionality, so it does not show prices. I would be interested in understanding how to properly use the Product markup since the Offer field cannot be filled in. What are your experiences or advice on how best to handle this? Do you have advice on different vocabularies to Product? Thank you very much for your help!
Intermediate & Advanced SEO | | filippodanesi0 -
Product markup for a website that doesn't show prices
Hi, I am working on a site that presents several products with their descriptions and features, but does not include e-commerce functionality, so it does not show prices. I would be interested in understanding how to properly use the Product markup since the Offer field cannot be filled in. What are your experiences or advice on how best to handle this? Do you have advice on different vocabularies to Product? Thank you very much for your help!
Intermediate & Advanced SEO | | filippodanesi0 -
Site Name as displayed in serp is a completely random company in an entirely different industry!
Hello! I am looking at a site that has its site name displayed incorrectly in the SERPS. The site name is showing as a company from the airline industry while the site in question provides hypnotherapy services. This issue is on every page except the homepage. I have checked source code and the structured data. Local business structured data with the correct company name - I can't find anything at all in the source code that refers to this random airline! Thank you for reading this and for any ideas or suggestions! Here is a screenshot that illustrates the issueUntitled.jpg
Intermediate & Advanced SEO | | sean.e0 -
How to rank a website in different countries
I have a website which I want to rank in UK, NZ and AU and I want to keep my domain as .com in all the countries. I have specified the lang=en now what needs to be done to rank one website in 3 different English countries without changing the domain extension i.e. .com.au or .com.nz
SEO Tactics | | Ravi_Rana0 -
How can I restrict the domains country by country?
Hello, I have Two Domains one is xyz.co.uk and other is xyz.com Now, my main target for .com is United States, and I don't want to open that .com domain in any other country especially India. The same with the .co.uk, I dont want to open .co.uk in other countries. I did it with some developer help but it gave me redirected error in Google Webmaster. Can anyone please guide me how I can do this the proper way ? And Other issues is, how can I implement ,if any user in United States open xyz.co.uk than he should redirect to the .com version. Thank you.
International SEO | | AmitTulsiyani0 -
Hreflang tag on every page?
Hello Moz Community, I'm working with a client who has translated their top 50 landing pages into Spanish. It's a large website and we don't have the resources to properly translate all pages at once, so we started with the top 50. We've already translated the content, title tags, URLs, etc. and the content will live in it's own /es-us/ directory. The client's website is set up in a way that all content follows a URL structure such as: https://www.example.com/en-us/. For Page A, it will live in English at: https://www.example.com/en-us/page-a For Page A, it will live in Spanish at https://www.example.com/es-us/page-a ("page-a" may vary since that part of the URL is translated) From my research in the Moz forums and Webmaster Support Console, I've written the following hreflang tags: /> For Page B, it will follow the same structure as Page A, and I wrote the corresponding hreflang tags the same way. My question is, do both of these tags need to be on both the Spanish and English version of the page? Or, would I put the "en-us" hreflang tag on the Spanish page and the "es-us" hreflang tag on the English page? I'm thinking that both hreflang tags should be on both the Spanish and English pages, but would love some clarification/confirmation from someone that has implemented this successfully before.
International SEO | | DigitalThirdCoast0