How to Get 1st Page Google Rankings for a Local Company?
-
Hi guys,
I'm owning a London removal company - Mega Removals and wants to achieve 1st page rankings on Google UK for keywords like: "removals London", "removal company London", "house removals London" but have no success so far. I need professional advice on how to do it. Should I hire an SEO or should focus on content? I will be very grateful for your help.
-
Thanks to all, I am currently doing off-page SEO for Tours My India Cab Agency in Jaipur, Rajasthan, India. We are offering cab agency services at our home location Jaipur and other locations too. So we made different pages for different locations. We need to rank multiple pages for each location. Currently doing off-page SEO for Ajmer Taxi Service but not getting good ranking. Website is new. I have same city level page up to 15 and each city page may have up to 20 pages. So technically I will have too many pages.
So In my case I want to rank for multiple city level page. Need more suggestions and help to do SEO effectively.
Thanks -
The best way to do this is to improve your local SEO, is to start with on-page SEO,
invest your time into writing high-quality content marketing, and build high-quality backlinks- this takes a lot of time, but when you get on page one of Google, its worth it.
we done this for a Bristol garden room company, and it has produced absolutely amazing results for this business, its now selling garden rooms, all over South West England
-
Thank you for the kind comment, John! All credit goes to Darren Shaw who organizes this massive survey. It's such a big job and he did an especially great job this year to make it easier for the respondents to take the survey.
-
Thanks all - and everyone listen to Miriam, she is another local search power hitter. While I'm here I forgot to mention local citations. I outsourced my citations to a guy actually on this forum. I won't mention the business because I don't want to come across like I'm spamming the forum but you might be able to figure out who it is. He is a lovely Russian guy who has a large citations business and their audit really helped me save a bunch of time and they got all our citations out and perfect in a week or so. That's one less thing to do and something that for a few hundred you can safely outsource if you're short on time.
I am a firm believer that life's too short for citations. And I'm bad at making typos so it's a dangerous game for me to be in!
-
Hey Miriam,
I want to commend you and the staff on this research! Super helpful!!
-
Superb answer Ed!
-
Dear Nanton,
Ed has given you an excellent list. I will add that if you want to tackle this in the most organized possible fashion, look at the results of the Local Search Ranking Factors 2018 survey of local SEO experts. Create a strategy based on the factors which experts are saying have the most impact on both organic and local rankings + your own knowledge of your unique market. Be as intentional as possible in your efforts and be sure you have analytics in place to measure the outcomes of specific campaigns. Hope this helps!
-
This is a great challenge you have here because it's 100% achievable. These are some things to consider- it's not exhaustive by any means.
-
Set up your google my business profile and get it all optimised with the right categories & seed the Q&A part and offers with a good introductory offer and some frequently asked questions
-
Watch this: https://moz.com/blog/local-businesses-need-websites
-
Seriously consider changing the name of your company to London Removals - as this will really really help things.
-
Start collecting google reviews (not from the same office as they won't show up)
-
Add Schema markup (local business) in the datahighlighter
-
Set up all your keywords and content inside Moz or your favourite SEO tool and start watching the rankings
-
Optimise your homepage with London removals in the name of business, permalink, first paragraph, one of the H1's, meta description and image Alt.
-
Start writing content based on the main local keyword topics. Don't focus on keywords but on one topic for each article. Think about creating the best article you can that exhaustively covers that topic and make it 10X better than the current one on google.
-
Speak to your customers and find out what information they want to know and write about it
-
Set aside two hours a day learning from Youtube and Moz about SEO strategies and possibly speak to or follow Joy Hawkins, she's the queen of local search (sorry other queens and princesses of local) I learned local SEO in about 8 months this way and was able to rank locally for everything in Liverpool. London is different. Perhaps you should focus on a London Borough to make it easier. So call the business Removals North West London or Removals South London. There are enough people in one Borough to give you plenty of customers and make the job of SEO a little easier. Remember that the most important signal is LOCATION!. So you'll do much better being mega removals Westminster or Mega removals Southwark etc. I'd say the volumes are easy enough (about 500/month for removals north London) Then once the business grows you can buy another unit in another postcode and rinse and repeat.
That should give you plenty to be going on with. Good luck!
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I have followed all the steps in google speed ranking on how to increase my website http://briefwatch.com/ speed but no good result
My website http://briefwatch.com/ has a very low-speed score on google page speed and I followed all the steps given to me still my website speed doesn't increase
Local Website Optimization | | Briefwatch0 -
Which are the best off-page SEO techniques for 2020?
I have just published an awesome website or blog, and i really worked hard keeping everything perfect. Do you think it’s enough? Having a perfect blog, website or business is just enough. i need readers for my blog, visitors to my website, and customers for my business. So, what to do?
Local Website Optimization | | boxinghunter0 -
International subdirectory without localized content - best practice / need advice
Hi there, Our site uses a subdirectory for regional and multilingual sites as show below for 200+ countries.
Local Website Optimization | | erinfalwell
EX: /en_US/ All sites have ~the same content & are in English. We have hreflang tags but still have crawl issues. Is there another URL structure you would recommend? Are there any other ways to avoid the duplicate page & crawl budget issues outside of the hreflang tag? Appreciate it!0 -
Is there any way to report a website that is not complying with webmaster guidelines to Google?
Like how we can "suggest an edit" in Google Business Listings, is there any way to report Google about the webmaster guidelines violation?
Local Website Optimization | | Alagurajeshwaran0 -
Local SEO + Searcher Intent Targeting for Home Builder
Good Morning, All! I work for a home builder - www.HibbsHomes.com. Their site has hundreds of pages and blogs and I'm looking at consolidating many of them as they're older and use an older SEO strategy. Can you take a look at their portfolio? http://hibbshomes.com/custom-home-builders-st-louis/st-louis-custom-homes-portfolio/ I'm wondering if I should consolidate the various projects into their own pages by house type and city - rather than having all on one page? Both for SEO and for easier searchability. How would you organize this for these? The benefit to setting up city pages is the local SEO rank (St Louis has so many suburbs). The benefit to setting up pages by home style or size would be for user experience. How do I improve this for both? And... how do I optimize for conversions better?
Local Website Optimization | | stldanni1 -
Question About Local SEO
Hey all, If a business operates in one city but works with associated organizations across multiple regions how would this impact a local SEO campaign? For example, a transportation company is located in Texas but services the Northwest and New England by outsourcing to smaller transportation companies in each of those regions. Would it be wise to create pages for each region they service on their website and then break that down in further into specific cities? Also, would it be worth targeting local search terms even though specific cities are serviced by the associated organizations and not the parent company itself? Thanks in advance, Andrew
Local Website Optimization | | mostcg0 -
Killing it in Yahoo/Bing...Sucking it in Google. What gives?
Our website http://www.survive-a-storm.com has historically performed well in Google for the search terms "storm shelters" and "tornado shelters." Our geographic focus is nationwide, but we are particularly interested in ranking up for Oklahoma. Right now we are hovering at about the third position in Yahoo/Bing, and in some geographic areas (i.e., as selected in Google's search settings) we are doing reasonably to quite well for these terms in Google (i.e., first page). In Oklahoma, though, we are holding steady around positions 20-25. We have just changed the title tag on our home page, cleaned up a bit of on-page optimization, and are going to work on getting some more optimized content on the page. We are outperforming the competition on Domain Authority (38) and Page Authority (46), and as far as I can tell, other key metrics are respectable. Our social isn't bad, but could always use improvement--which we are working on. Any idea why we might be lagging so badly in Google? Any help would be appreciated!
Local Website Optimization | | Survive-a-Storm0 -
How to get facebook likes, for a business that no one would like?
Ok so a crazy title, but please hear me out. I have a construction website. It's a small business. It serves people one time, we get the job done right the first time, and usually never go back. A lot of our clients are older, some who have a rotary phone still. So for the sake of social seo, how do you get people to like a company on facebook, when its a local business who basically gets in and gets out. I read somewhere to place ads with poll type pictures. For an example say, Like us if you like a clean bath tube. It sounds weird, but it seems to help some. It gives you a like, and they all add up. So for a business who is trying to get likes, without buying them, how do you approach it? Thank you Chris
Local Website Optimization | | asbchris0