Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Moz API Spam Score - Backlinks
-
Hi, everyone I am trying to get my website DA up. I have analyzed my competitors and thanks to Moz I have idea and insights of how my competitors get backlinks. But, some of them are old school techniques. Also my website has some PBNs no follow backlinks does it affect my website ranking? Their spam score is 10-40. But other competitors has them as well.
Does anyone know indepth on this topic?
-
@RejinKayastha said in Moz API Spam Score - Backlinks:
Hi, everyone I am trying to get my website DA up. I have analyzed my competitors and thanks to Moz I have idea and insights of how my competitors get backlinks. But, some of them are old school techniques. Also my website has some PBNs no follow backlinks does it affect my website ranking? Their spam score is 10-40. But other competitors has them as well.
Does anyone know indepth on this topic?PBN backlinks, especially those with higher spam scores, can potentially harm your rankings if search engines view them as manipulative. If competitors are using similar strategies and haven't been penalized, it doesn't guarantee safety—it may just be a matter of time.
- Modern Link-Building Strategies
Instead of relying heavily on old-school methods or risky PBNs, focus on building high-quality, natural backlinks:
Content Marketing: Create valuable, shareable content (e.g., blogs, infographics, or videos).
Outreach: Build relationships with industry-specific bloggers, influencers, and publications for guest posts or mentions.
Broken Link Building: Find broken links on relevant websites and suggest replacing them with your content.
Directory Submissions: Ensure you're listed in relevant, high-quality directories.
4. Competitor Analysis
While learning from competitors is great, prioritize strategies that align with Google's guidelines. High-risk techniques might provide short-term gains but could backfire long-term.Would you like a step-by-step guide to creating a diverse backlink strategy?
- Modern Link-Building Strategies
-
@RejinKayastha said in Moz API Spam Score - Backlinks:
Hi, everyone I am trying to get my website DA up. I have analyzed my competitors and thanks to Moz I have idea and insights of how my competitors get backlinks. But, some of them are old school techniques. Also my website has some PBNs no follow backlinks does it affect my website ranking? Their spam score is 10-40. But other competitors has them as well.
Hi there! I’m facing a similar issue with my website. I've noticed some PBN no-follow backlinks with spam scores between 10-40, just like your situation. It’s tricky since competitors also have similar backlinks, but I'm focusing on diversifying my link profile with more high-quality, organic links to avoid any potential risks. Let’s keep an eye on it and aim for natural link-building strategies moving forward!
-
It’s great that you’re analyzing competitors to improve your website’s DA! Regarding PBNs and no-follow backlinks, while they might not directly pass link equity, their presence can still impact rankings if seen as spammy or manipulative by search engines. As for Nulls Brawl PC, much like SEO, it's essential to maintain a clean and fair environment for a game’s growth. Just as manipulating backlinks can hurt a website, unfair tactics in gaming can negatively affect the community and experience. Focus on sustainable, organic strategies for both!
-
Hey RejinKayastha!
Great that you're focusing on improving DA.
PBNs & No-Follow Links:
PBNs: Google can detect PBNs, and using them can lead to penalties, especially if they’re low-quality.
No-Follow Links: They don’t directly affect rankings but still help diversify your backlink profile.
Spam Score (10-40):
A score in this range could be risky. It’s important to focus on high-quality backlinks to improve your profile over time.Tips:
Disavow harmful backlinks via Google’s tool.
Build white-hat links through guest posts and content marketing.
Monitor your backlink profile regularly with Moz, Ahrefs, or SEMrush.
Hope that helps! Let me know if you need more info.@RejinKayastha -
Regarding your question, nofollow backlinks, including those from PBNs, don’t directly pass link equity to your site, but having too many spammy links, even nofollow ones, can still hurt your overall trustworthiness in search engines.
Here’s the breakdown:
Spam Score Impact: While Moz’s spam score doesn’t directly affect rankings, a high concentration of backlinks from sites with spam scores in the 10-40 range can raise red flags. Search engines might view your site as risky if the pattern seems unnatural.
Competitor Strategies: Some competitors might be getting away with PBNs or spammy links now, but this is risky. Algorithms like Google’s Penguin are designed to catch such tactics, and penalties can follow.
What You Can Do: Focus on acquiring quality, natural backlinks from authoritative sources through guest posting, content marketing, and relationship building. Also, review and clean up your link profile regularly—use Google’s Disavow Tool for any toxic links that could harm your SEO.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Using Weglot on wordpress (errors)
Good day to you all, Does anyone have experience of the errors being pulled up by Moz about the utility of the weglot plugin on Wordpress? Moz is pulling up URLs such as: https://www.ibizacc.com/es/chapparal-2/?wg-choose-original=false These are classified under "redirect issues" and 99% of the pages are with the ?wg-choose parameter in the URL. Is this having an actual negative impact on my search or is it something more Moz related being highlighted. Any advice be appreciated and a resolution .. Im thinking I could exclude this parameter.
Moz Pro | | alwaysbeseen0 -
Why Product pages are throwing Missing field "image" and Missing field "price" in Wordpress Woocommerce
I have a wordpress wocommerce website where I have uploaded 100s of products but it's giving me error in GSC under merchant listing tab. When I tested it show missing field image and missing field price. I have done everything according to https://developers.google.com/search/docs/appearance/structured-data/product#merchant-listing-experiences and applied fixed i.e. images are 800x800 and price range is also there. What else can be done here?!merchant listing.jpg
Technical SEO | | Ravi_Rana0 -
Should I disavow these links?
Hi all, I have a ski website that I am currently performing a toxic backlink audit on. I have noted that a lot of the links being flagged as toxic/spammy by the tool I am using seem to be the same/similar sites with different URLs. The sites are vaguely related to skiing (relating to helicopter travel options for travelling to ski resorts) but it is concerning me that there are so many of them and they are being flagged as so toxic.
Link Building | | SolveWebMedia
Do you think it is worth disavowing these? Or contacting the owner to ask them to remove the link? I have included an example of some of the links below. https://www.cannes-helicopters.co.uk/index.php?menuopen=21&showcontent=5
https://nice-helicopter.co.uk/index.php?menuopen=21&showcontent=5
https://monaco-helicopter.co.uk/index.php?menuopen=21&showcontent=5 Slightly different site but same favicon icon:
https://monaco-helicopter.co.uk/index.php?menuopen=21&showcontent=5
https://www.whitetracks-holidays.com/Helicopter_Transfers_Villars_Switzerland.htm Thanks in advance for any advice / help!0 -
How do I find http backlinks to my domain?
Hi, We spotted a number of sites linking to us from http sites, not https sites. How can I use backlink tools to find just those from http sites? Right now I'm looking at exporting a spreadsheet with 3.3 million entries and filtering - and there's not one person here who wants to do that! Thanks in advance. Screen Shot 2021-11-03 at 10.49.12.png
Link Explorer | | mark_seomoz10 -
One month later, MOZ has not scanned my web
It's been more than a month since we published our new website, you can see the link in my profile, and MOZ has not scanned or taken out the links to my page.
Link Building | | Expansyon
Do you know any way to tell MOZ that the page is published?
I have checked my robots.txt and everything seems to be ok. Google search console, takes out all the links correctly but MOZ is not able to.
Thanks to all of you for helping me1 -
Backlinks from different TLD's impact
Hi MOZ'ers, I'm wondering what the impact of different TLD backlinks is for same language pages. For example: we're on a website that has a German national TLD .de. We're earning backlinks and they are coming from .de as well as .ch (Switzerland) or .at (Austria) pages. What would be more desirable, and how big would you consider the difference? Looking forward to hearing your responses 🙂 Justen
Link Building | | Justen_H0 -
How to Reduce the spam score of the website?
My website is www.naturesouq.com,it is a E-commerce Portal and Moz shows a spam score of 8,may i know why my site spam score is high and how can i reduce it,after all it is a dubai store portal.
Link Building | | offilery68