Repetitive Speaker and Keyword Stuffing Penalty
-
This question is a little bit on the whimsical side.
Let's say you have a video on your page, and a transcript of said video. The speaker has a tendency to repeat a certain (key)word, somewhat excessively. Maybe it's an important term for a technical video, maybe it's a nervous thing, whatever -- that word is in there a lot. If you include a video transcript, could you get slapped with a keyword stuffing penalty for excessive use of said word?
-
Thanks, that's very helpful. Signals on the video are mostly positive, I was just a bit worried about the repetitive word, but I guess I really should have been focusing on the user experience, which is just fine.
-
No -- thankfully it's not that bad. Thanks for the answer!
-
I love your whimsical answer Dana
Peter
-
Hi Oren
Yes, it is a little bit whimsical!
Unless the speaker shouldn't really be speaking because he says the word super excessively I don't believe you would have an issue. Google states the following regarding keyword stuffing:
"Keyword stuffing" refers to the practice of loading a webpage with keywords or numbers in an attempt to manipulate a site's ranking in Google search results. Often these keywords appear in a list or group, or out of context (not as natural prose)
Repeating the same words or phrases so often that it sounds unnatural, for example:
We sell custom cigar humidors. Our custom cigar humidors are handmade. If you’re thinking of buying a custom cigar humidor, please contact our custom cigar humidor specialists at custom.cigar.humidors@example.com.
Source: https://support.google.com/webmasters/answer/66358?hl=en
Does your speaker speak as unnaturally as that? It would be very odd if they did.
I think it will be OK.
Peter
-
Whimsical Answer: If Search Engine's penalized for this then Christina Aguilera's videos from the first two seasons of The Voice would be de-indexed for the phrase "I mean...you know" [To her credit she must have spent some time watching those playbacks because she's much better this season]
Plain old ordinary answer: To my knowledge, search engines (Google included) do not impose a "keyword stuffing penalty" per se. However, it's entirely possible that the content could be devalued based on quality. Any one of a number of things can indicate to a search engine that visitors found the content uninteresting or useless or even redundant. If social signals are poor, bounce rate is high, time spent on the page is poor, and the depth to which visitors went (i.e. how far down the page did they scroll) is poor, the SERPs are most likely going to reflect that. If the content isn't substantially unique, doesn't add anything new or interesting to already existing content on the WEB and it's uber spammy, Google may just decide not to index it at all. I suppose you could call that a penalty, however, I highly doubt that it would be removed from the index if it received any social signals indicating that someone found it to be of value....even if it just irritated the heck out of them.
My educated guess is that the worse that would happen is that it might not rank very well for the overly repeated term.
Hope that's helfpul!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
For a URL, is it better to have Keyword +City?
I am working on some landing pages and trying to do well in Local areas. Is it better to have my landing pages set as mysite.com/keyword+location or mysite.com/Location+keyword. or does it even matter anymore? So for a plumber selling water heater services. is it better to be: site/hot-water-heaters-jacksonville-fl or site/jacksonville-fl-hot-water-heaters? I normally do keyword+city.
Image & Video Optimization | | netviper0 -
YouTube keyword research suggestion tool
Is the https://www.youtube.com/keyword_tool the best solution for researching keywords to help with your YT descriptions and tags etc ? I'm finding that huge numbers of the keyword ideas suggested by this tool are being listed as 'Not Enough Data' Should you ignore them, or because they are being suggested they are being used but just not much ? Any other resources for kw research for YT ? cheers dan
Image & Video Optimization | | Dan-Lawrence0 -
Am I at risk of keyword stuffing in a portfolio?
I'm updating our company portfolio. All said and done I will have ~300 photos in the gallery on page load that are filtered depending on user clicks. Because of the nature of our work my main keywords are going to get repeated a lot throughout the file names and alts. The titles/captions will have wording more appropriate to the user, but I can't avoid a lot of these keyword combos. Do you think I'll take a hit for something like this? Or will it work in my favor? Reeves portfolio-gallery
Image & Video Optimization | | wreevesc0 -
Ranking 3 times in SERP for non Branded Keyword
Anyone else seeing this? It just changed as of a few hours ago because it wasn't showing up this morning. One of our competitors is now ranking 2 times in the 3 pack and once in the regular SERP for a non branded keyword. "service/product + city." They have different: Names phone numbers - 1 local, 1 -888 addresses it looks like they don't have a rel/301 set up on the home page and they have a www site and non www site set up as 2 different accounts. One of the results is a Google Plus page and one is a Google Places/local page.
Image & Video Optimization | | BenGMKT0 -
Ranking top 3 with Geographical Keyword but not on 1st page without it.
Recently I have been working to solve an issue where we rank number 2 for "Web Design Memphis" yet we do not appear on the first few pages for the keyword "web design." Several of our local competitors appear on the first page without the geo keyword. What can be done to solve this issue? I am not searching incognito and Google is recognizing my locality. Why is the competition able to rank on the first page without the geo keyword and we are not? Thanks for your feedback!
Image & Video Optimization | | speakcreative0 -
Is it a bad idea to include a single keyword phrase at the end of the business name in Google Places?
I'm concerned about this for local SEO and citation purposes. It's not spammy and it flows well, and it sounds like a logical extension of our name, but I'm concerned that it will make it harder for Google to pick up our citations. Any thoughts?
Image & Video Optimization | | greghard0 -
Why are we ranking so poorly for this keyword
I am having a hard time understanding why we are ranking so poorly for the keyword search "self storage toronto" on google.ca We have claimed our places page, and we have 38 citations and 9 reviews. Yet for some reason we are burried 7 pages into the places pages results way below other places pages that have far lower page authority, domain authority, and less citations and reviews on their places page. I just can't understand what we are doing wrong / overlooking. Any ideas? Here's the places page i am referring too: http://maps.google.ca/maps/place?hl=en&ie=UTF8&q=storwell&fb=1&gl=ca&hq=storwell&cid=3009236871758088464&z=14 We do happen to land very high in the organic results for the same keyword, infact we are on the first page but why is google not giving us any love in places?
Image & Video Optimization | | adriandg0