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Question RE: Links in Headers, Footers, Content, and Navigation

This question is regarding this Whiteboard Friday from October 2017 (https://moz.com/blog/links-headers-footers-navigation-impact-seo). Sorry that I am a little late to the party, but I wanted to see if someone could help out. So, in theory, if header links matter less than in-content links, and links lower on the page have their anchor text value stripped from them, is there any point of linking to an asset in the content that is also in the header other than for user experience (which I understand should be paramount)? Just want to be clear.Also, if in-content links are better than header links, than hypothetically an industry would want to find ways to organically link to landing pages rather than including that landing page in the header, no? Again, this is just for a Google link equity perspective, not a user experience perspective, just trying to wrap my head around the lesson. links-headers-footers-navigation-impact-seo
White Hat / Black Hat SEO | | 3VE

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Duplicate content warning: Same page but different urls???

Hi guys i have a friend of mine who has a site i noticed once tested with moz that there are 80 duplicate content warnings, for instance Page 1 is http://yourdigitalfile.com/signing-documents.html the warning page is http://www.yourdigitalfile.com/signing-documents.html another example Page 1 http://www.yourdigitalfile.com/ same second page http://yourdigitalfile.com i noticed that the whole website is like the nealry every page has another version in a different url?, any ideas why they dev would do this, also the pages that have received the warnings are not redirected to the newer pages you can go to either one??? thanks very much
White Hat / Black Hat SEO | | ydf

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Removing duplicated content using only the NOINDEX in large scale (80% of the website).

Hi everyone, I am taking care of the large "news" website (500k pages), which got massive hit from Panda because of the duplicated content (70% was syndicated content). I recommended that all syndicated content should be removed and the website should focus on original, high quallity content. However, this was implemented only partially. All syndicated content is set to NOINDEX (they thing that it is good for user to see standard news + original HQ content). Of course it didn't help at all. No change after months. If I would be Google, I would definitely penalize website that has 80% of the content set to NOINDEX a it is duplicated. I would consider this site "cheating" and not worthy for the user. What do you think about this "theory"? What would you do? Thank you for your help!
White Hat / Black Hat SEO | | Lukas_TheCurious

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Cross Domain Duplicate Content

Hi, We want create 2 company websites and each to be targeted specific to different countries. The 2 countries are Australia and New Zealand. We have acquired 2 domains, company.com.au and company.co.nz . We want to do it like this and not use different hreflang on the same version for maximum ranking results in each country (correct?). Since both websites will be in English, inevitably some page are going to be the same. Are we facing any danger of duplicate content between the two sites, and if we do is there any solution for that? Thank you for your help!
White Hat / Black Hat SEO | | Tz_Seo

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Lots of websites copied my original content from my own website, what should I do?

1. Should I ask them to remove and replace the content with their unique and original content? 2. Should I ask them to link to the URL where the original content is located? 3. Should I use a tool to easily track these "copycat" sites and automatically add links from their site to my site? Thanks in advance!
White Hat / Black Hat SEO | | esiow2013

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Looking for a Way to Standardize Content for Thousands of Pages w/o Getting Duplicate Content Penalties

Hi All, I'll premise this by saying that we like to engage in as much white hat SEO as possible. I'm certainly not asking for any shady advice, but we have a lot of local pages to optimize :). So, we are an IT and management training course provider. We have 34 locations across the US and each of our 34 locations offers the same courses. Each of our locations has its own page on our website. However, in order to really hone the local SEO game by course topic area and city, we are creating dynamic custom pages that list our course offerings/dates for each individual topic and city. Right now, our pages are dynamic and being crawled and ranking well within Google. We conducted a very small scale test on this in our Washington Dc and New York areas with our SharePoint course offerings and it was a great success. We are ranking well on "sharepoint training in new york/dc" etc for two custom pages. So, with 34 locations across the states and 21 course topic areas, that's well over 700 pages of content to maintain - A LOT more than just the two we tested. Our engineers have offered to create a standard title tag, meta description, h1, h2, etc, but with some varying components. This is from our engineer specifically: "Regarding pages with the specific topic areas, do you have a specific format for the Meta Description and the Custom Paragraph? Since these are dynamic pages, it would work better and be a lot easier to maintain if we could standardize a format that all the pages would use for the Meta and Paragraph. For example, if we made the Paragraph: “Our [Topic Area] training is easy to find in the [City, State] area.” As a note, other content such as directions and course dates will always vary from city to city so content won't be the same everywhere, just slightly the same. It works better this way because HTFU is actually a single page, and we are just passing the venue code to the page to dynamically build the page based on that venue code. So they aren’t technically individual pages, although they seem like that on the web. If we don’t standardize the text, then someone will have to maintain custom text for all active venue codes for all cities for all topics. So you could be talking about over a thousand records to maintain depending on what you want customized. Another option is to have several standardized paragraphs, such as: “Our [Topic Area] training is easy to find in the [City, State] area. Followed by other content specific to the location
“Find your [Topic Area] training course in [City, State] with ease.” Followed by other content specific to the location Then we could randomize what is displayed. The key is to have a standardized format so additional work doesn’t have to be done to maintain custom formats/text for individual pages. So, mozzers, my question to you all is, can we standardize with slight variations specific to that location and topic area w/o getting getting dinged for spam or duplicate content. Often times I ask myself "if Matt Cutts was standing here, would he approve?" For this, I am leaning towards "yes," but I always need a gut check. Sorry for the long message. Hopefully someone can help. Thank you! Pedram
White Hat / Black Hat SEO | | CSawatzky

1
Is it a duplicate content ?

Hi Please check this link : http : // www . speedguide . net/news/yahoo-acquires-email-management-app-xobni-5252 it's a post where the admin just write the first 200-300 words and then insert the "read more here" which links to the original post This make the website active as the admin always add new content but is this not against google rules as it's a duplicate content ?? Can you tell me the name of this strategy ? Is this really work to make the website active ??
White Hat / Black Hat SEO | | loumi

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IP-Based Content on Homepage?

We're looking to redesign one of our niche business directory websites and we'd like to place local content on the homepage catered to the user based on IP. For instance, someone from Los Angeles would see local business recommendations in their area. Pretty much a majority of the page would be this kind of content. Is this considered cloaking or in any way a bad idea for SEO? Here are some examples of what we're thinking: http://www.yellowbook.com http://www.yellowpages.com/ I've seen some sites redirect to a local version of the page, but I'm a little worried Google will index us with localized content and the homepage would not rank for any worthwhile keywords. What's the best way to handle this? Thanks.
White Hat / Black Hat SEO | | newriver

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