Should receiving dozens of legitimate links make you nervous?
-
Hi all,
Google has made it clear that it considers links built through press release sites as manipulative link building and one can assume that they refer in this context to press release sites that exist only for SEO reasons.
But it is also possible to receive a link in a press agency dispatch such as Reuters, afp etc. In this case, a site might receive dozens or even hundreds of links that have many characteristics of spammy links because
- they are from pages with identical content
- they have identical anchor text, which might even be a money keyword
- there are usually no canonical tags on the referring pages
- they appear in a matter of hours or a few days
On the other hand of course, the links will appear on very reputable sites, as these are regular media sites.
Do you know any case studies that look at this issue? Did you experience it yourself?
It just happened to me. I got even two links (both to my site's homepage) in a dispatch
- the first link has a four word expression as anchor text that is not really related to the topic of my site. The linked page now is search result #24 for this expression
- the second link has my brand name as anchor text, which does include a money keyword
No warnings in Webmastertools so far.
Should I worry or even go as far as disallowing these links?
Thanks for sharing your experience and opinion!
-
Hi Frank,
Don't rush to disavow or worry about these links as Google will look at the types of sites where you are featured.
On the other hand of course, the links will appear on very reputable sites, as these are regular media sites
This is what matters in cases like this. The sites are reputable and that is a big plus. If you had an article spammed across 50 random blogs, then it might be a different story.
Without seeing everything for myself, it's a little hard to say with 100% certainty, but from what you said, it sounds OK.
-Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Would it be a valid "link building' strategy to pay youtube video owners, to link to our company website in the decription of a certain video. ( For popular video's that are relevant )
I was wondering if it would it be a valid "link building' strategy to pay / work out a deal with youtube video owners, to link to our company website in the decription of a certain video they posted? ( For popular video's that are relevant to our business. ) Anyone have any thoughts on this? Thanks in advance! Steven
Link Building | | RockyMountainFlyboard0 -
Reddit LInks
Are Reddit links worthwhile? I hear they are sometimes follow and sometimes not follow. Also what about links verses self links? I'm pretty handy with reddit so I can probably make content that would actually be upvoted a lot. Let me know, thanks.
Link Building | | RafeTLouis1 -
Link-Building
Hello, I have been doing link-building for my website since 2 of January. However those links are not in the Open Site Explorer. For example I have the DMOZ website pointing to my website and I cant see it in open site explorer! Why?? Tks in advance!
Link Building | | PedroM0 -
Link building
Hello all ! I would love some opinions about one Link Building technical aspect from SEOs, link builders ... How important is the number of outgoing links on the page you have the opportunity to place a link ? (from a scale of 1-10 / what about where dose this factor fits overall with your check list , as important to consider as far as link building) Would you place a link on a page with 200+ outgoing external links if the page is ok (not involved in selling links, all links are related with the subject, target page, anchor text etc) or you would go with a link on a 10-15 links per page but not that 'powerful' and not that related (not spammy but more general on the subject that can contain links to some other non related resources). Eg: Option 1: www.whatever-name.com/links.html the entire domain is about x. It has 250 links in that page (in the links.html) all links on the links.html pages are somehow related / resources with x. Your link can be placed with an anchor text related with x that will target a page on your site related with x. Domain page rank : 6 (as a general indicator), Page PR, the links.html one, PR: 2 Option 2: www.some-other-name.com/x-is-so-great the entire domain is NOT about x, just the page. It has 5..10 links in that page (external links more or less related with x - but not spammy) Your link can be placed with an anchor text related with x that will target a page on your site related with x. Domain page rank : 3 (as a general indicator), Page PR, the links.html one, PR: 1 What's your best option ? Thanks !
Link Building | | eyepaq1 -
How might Google differentiate between an artificial link exchange and partners linking to each other?
Hi, All! Artificial link exchanges (contacting a vaguely connected site and requesting to exchange links to increase your PR) is, as far as I know, considered an outdated, not-so-smart technique, as Google might devalue them. Yet, for real business partners to exchange links seems to be an entirely accepted and encouraged technique. While that would be intuitive to a human who's viewing the pages. how might Google detect when two sites that link to each other are linking because they are trusted business associates (valuable) as opposed to when they are doing a link exchange (devalued)? Thanks! Aviva
Link Building | | debi_zyx0 -
Outsourcing Link Building - What Low LEvel Links Should One Start With 1st
Outsourcing Link Building - What Low Level Links Should I start with if my interest is get free immediate traffic as a direct result from placing links or what ever out there and what should I outsource 1st and why ? What questions should I ask my self that will help me determine where I should start with low level links ?
Link Building | | helpwanted0 -
Link building monitor
Hi i am trying to find a good link building monitoring tool, all the ones I have looked at are terrible. Basically i want to import my list of links so they can be monitored then emailed when failing. Can anyone suggest one they have used?
Link Building | | TomBarker820 -
Making deep links to your page on BBB or DMOZ - Effective or waste of time?
Hi, Has anyone tried making links to a deep links to a page on an external site (like dmoz or the bbb) which has a link to your website? Of course, you might wonder "it depends on the type of link" you make to this larger site. Let's say it's a link (without no-follow) on a forum or blog comment - low-quality but on a decent site. Anyone think this may have some benefit to increase the chance / rate that your own link from another site will be indexed more and provide more benefit? A dmoz link is great, but it's on the backpages because it's a huge site, opensiteexplorer hardly indexes dmoz links. Regards,
Link Building | | qlkasdjfw
Valters0