Why does moz give different page authority to the same page if a visit comes from adwords vs organic search?
-
When clicking on an adwords ad the page the landing page has a page authority of 26. When clicking on organic search to the same exact landing page the page authority is 37. Why is this. Does moz or, more importantly Google see these as the same or separate pages?
Thanks
Tom
-
Make sure you look at your URL bar when claiming that two URLs are "the same exact landing page". Just because they look the same, that doesn't mean they are the same. A page is defined first and foremost by its location, its URL. If the URL is different, it's not the exact same page
-
PPC traffic doesn't add anything to a pages PA or a sites DA.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why is my page ranking lower when my moz stats are higher?
There are several keywords that I search for and I notice we rank lower than a couple of competitors. When I use the mozbar and view the stats, I see that are PA and DA are higher and in some instances the ones who rank higher don't even show all the keywords in their meta descriptions. If this is the case, how are they still ranking higher?
Moz Pro | | Smart_Start0 -
Search Console says 111 links. Moz says 3\. Do I have a site problem?
I understand that Moz doesn't show all links; but i would think that out of 111 links from 43 root domains, they'd at least show 20 or 30 root domains. I definitely have more than 3 credible sites linking back to me. So do I have an issue? I've been trying to get my site ranking for 9 months, and I've tried EVERYTHING. Still no significant movement. Please help me figure out what's going on. I've been trying to get my site ranking for 9 months, and I've tried EVERYTHING. Still no significant movement. I'm wondering—maybe even hoping—that this will help me uncover a problem that could set the whole thing back on course. Please help me figure out what's going on.
Moz Pro | | jheath0 -
MoZ vs SEMRush - Keyword Difficulty and Keyword With Low Competition.
Hi, My question is very focussed regarding these 2 tools. Is it correct to understand that MoZ tells keyword difficulty and not which keyword is easy to compete. And SEMRush tells which keyword is easy to compete but does not tell which keywords are difficult to compete? I mean one (Moz) misses the one part and the other (SEMRush) misses the other part. Hope some will enlighten me to the point. Best
Moz Pro | | Sequelmed0 -
Why is my domain authority lower than my competitors ?
I am totally confused with the information that I am getting from the Site explorer. My domain authority is 26, while my competitor's is 29. I am confused because every one of the factors that SEOmoz uses to determine our domain authority has higher rankings for my website. My SEOmoz rank is higher, my external followed links is higher, and so forth. The only factor that my competitor has with a greater ranking or number is that they have more internal links. I used the link metrics portion and added their URL to see all of this information. Can anyone tell me how this is possible ? My domain is www.Prickettproperties.com and one of the ones that I am looking at comparing is www.liquidlifevacationrentals.com
Moz Pro | | Prickett0 -
How do you search for mentions of your brand without searching within your own site
We have a social network site and we monitor mentions. However, when we search we are finding content from our site being included. How do i filter the content to exclude my site.
Moz Pro | | seoworx1230 -
On-Page Report Card B grade because its a PPC landing page
I have a PPC landing page with I'm getting a B grade on the On-Page Report Card. Can I just ignore that, it says its a "Critical Factor" Thanks Mike Crawl status <dd>Status Code: 200
Moz Pro | | mjrinvent
meta-robots: noindex,nofollowall
meta-refresh: None
X-Robots: None</dd> <dt>Explanation</dt> <dd>Pages that can't be crawled or indexed have no opportunity to rank in the results. Before tweaking keyword targeting or leveraging other optimization techniques, it's essential to make sure this page is accessible.</dd> <dt>Recommendation</dt> <dd>Ensure the URL returns the HTTP code 200 and is not blocked with robots.txt, meta robots or x-robots protocol (and does not meta refresh to another URL)</dd>0 -
Drop in number of Pages crawled by Moz crawler
What would cause a sudden drop in the number of pages crawled/accessed by the Moz crawler? The site has about 600 pages of content. We have multiple campaigns set up in our Pro account to track different keyword campaigns- but all for the same domain. Some show 600+ pages accessed, while others only access 7 pages for the same domain. What could be causing these issues?
Moz Pro | | AllaO0 -
How fast can page authority be grown
I understand that it is easier to rank for a particular keyword given a higher DA score. How fast can page authority be established and grown for a given keyword if DA is equal to 10/20/30/50? What are the relative measures that dictate the establishment and growth of this authority? Can it be enumerated to a percentage of domain links? or a percentage of domain links given an assumed C-Block ratio? For example you have a website with DA of 40, and you want to target a new keyword, the average PA of the top ranked pages is 30, the average domain links are 1,000, and the average number of linking domains is 250 - if you aim to build 1,000 links per month from 500 linking domains, how fast can you approximate the establishment of page authority for the keyword?
Moz Pro | | NickEubanks0