Massive Influx of Total Links - But External Links are Dropping?
-
Hey Moz Community,
I was checking out the Links on one of my client's sites, as they were hit with spammy external links about a year ago, and noticed a large influx of Total Links to the site. According to Moz, external links have actually dropped over the last few months, so I can only assume they are internal links.
But, I don't see how my client could add so many internal links over the past 5 months, as they don't do much besides upload new products (they're an ecommerce clothing retailer) via Shopify. They haven't added much over the past half year either. Total links were about 130K in Oct 2019; today, the site has almost 1 million.
I've attached some screenshots for reference via Moz to better illustrate the issue.
Appreciate any insights into this. Thank you in advance!
-
Any insights would be greatly appreciated - thanks again Moz community!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How not to lose internal link juice?
Hi, I just added some photography content to my site to showcase my skills, specifically 360 virtual tours. I first tried to have those on regular pages and have the 360s in responsive iframes, but it caused usability problems. So I've chosen instead to have a master page with thumbnails that lead to individuals 360's. https://gregmoinephotography.com/360-virtual-tours-hdr-vr-ready/ Links look like that: http://gregmoinephotography.com/wp-content/uploads/2017/11/360/maverick-helicopters/ Each pano takes over the whole page. My concern is losing internal link juice as each pano page doesn't link anywhere. Also, external link juice when people start linking to each 360. What should I do to fix that? Should I just link back to the master page in the body & noscript area, even though content won't be visible? Fine with Google? Lack of content problem? Thank you for reading, and for your help!
Technical SEO | | GregMoine0 -
Disavow links old links
We have built a lot of sites and there a few sites we no longer manage or want any association with. When I have looked at webmasters I can see 20 to 200+ odd links back to our site. The page however at source has no reference to our website. I have searched the code but there isn't anything. Is it safe to disavow these or just leave them?
Technical SEO | | Cocoonfxmedia0 -
Toxic Link Removal
Greetings Moz Community: Recently I received an site audit from a MOZ certified SEO firm. The audit concluded that technically the site did not have major problems (unique content, good architecture). But the audit identified a high number of toxic links. Out of 1,300 links approximately 40% were classified as suspicious, 55% as toxic and 5% as healthy. After identifying the specific toxic links, the SEO firm wants to make a Google disavow request, then manually request that the links be removed, and then make final disavow request of Google for the removal of remaining bad links. They believe that they can get about 60% of the bad links removed. Only after the removal process is complete do they think it would be appropriate to start building new links. Is there a risk that this strategy will result in a drop of traffic with so many links removed (even if they are bad)? For me (and I am a novice) it would seem more prudent to build links at the same time that toxic links are being removed. According to the SEO firm, the value of the new links in the eyes of Google would be reduced if there were many toxic links to the site; that this approach would be a waste of resources. While I want to move forward efficiently I absolutely want to avoid a risk of a drop of traffic. I might add that I have not received any messages from Google regarding bad links. But my firm did engage in link building in several instances and our traffic did drop after the Penguin update of April 2012. Also, is there value in having a professional SEO firm remove the links and build new ones? Or is this something I can do on my own? I like the idea of having a pro take care of this, but the costs (Audit, coding, design, content strategy, local SEO, link removal, link building, copywriting) are really adding up. Any thoughts??? THANKS,
Technical SEO | | Kingalan1
Alan0 -
Reciprocal links and nofollow tag
What happens if I link to a site using the nofollow tag and they are linking back to me with a dofollow link? Will it give me as much power and link juice as if it was a one way link (to me) or will Google discount the link because it's reciprocal?
Technical SEO | | Livet0 -
My seo company has a footer link that links to my site by keyword will this effect my rankings
My old SEo company has a footer link by keyword to my site so it acts like a site wide link will this effect my rankings. My site was in the top 5 for many keywords now page 2 and 3 so I am trying to see what has effected it as we havent changed what we do
Technical SEO | | Casefun0 -
Find broken links in Excel?
Hello, I have a large list of URL's in an excel sheet and I am looking for a way to check them for 404 errors. Please help! Adam
Technical SEO | | digitalops0 -
Too many on page links
Hi All, As we all know, having to much links on a page is an obstacle for search engine crawlers in terms of the crawl allowance. My category pages are labeled as pages with to many "one page" links by the SEOmoz crawler. This probably comes from the fact that each product on the category page has multiple links (on the image and model number). Now my question is, would it help to setup a text-link with a clickable area as big as the product area? This means every product gets just one link. Would this help get the crawlers deeper in these pages and distribute the link-juice better? Or is Google smart enough already to figure out that two links to the same product page shouldn't be counted as two? Thanks for your replies guys. Rich
Technical SEO | | Horlogeboetiek0 -
Canonical Link for Duplicate Content
A client of ours uses some unique keyword tracking for their landing pages where they append certain metrics in a query string, and pulls that information out dynamically to learn more about their traffic (kind of like Google's UTM tracking). Non-the-less these query strings are now being indexed as separate pages in Google and Yahoo and are being flagged as duplicate content/title tags by the SEOmoz tools. For example: Base Page: www.domain.com/page.html
Technical SEO | | kchandler
Tracking: www.domain.com/page.html?keyword=keyword#source=source Now both of these are being indexed even though it is only one page. So i suggested placing an canonical link tag in the header point back to the base page to start discrediting the tracking URLs: But this means that the base pages will be pointing to themselves as well, would that be an issue? Is their a better way to solve this issue without removing the query tracking all togther? Thanks - Kyle Chandler0