Link Age - Ranking Signal
-
Is the age of a link a ranking signal?
-
It's worth considering it anyway.
-
How would you focus on it anyway? Just sit and wait.
-
Good point.
-
I agree "with age comes more links to page". I would also add that the page will have undergone more testing with time and therefore relevance becomes more clear.
-
Don't worry about it. As Rand says, if it is a ranking signal, it's tiny. Why waste time/energy focusing on that when you could focus on the things that matter, like content and linking!
-
Not the link itself, but the page that this link is on might get more important as they grow older as they obtain more links. So it is not the age, but rather that with age comes more links to that page (hopefully) and therefore that page gives out more link juice to your page.
I hope that helps. Watch that WBF that Roger linked to.
-
Rand talks about this one in a Whiteboard Friday: (skip to 5:50)
http://www.seomoz.org/blog/age-of-site-and-old-links-whiteboard-friday
The short answer answer is that it could be a signal. I would venture that, if it is a signal, it isn't a very big one. Hope that helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Spammy links
Hi Guys, I have a case which seems to occur more often for our customers. The websites of our customers seem to receive tons of backlinks from websites all over the world (China, Russia, Ukrain, etc). It’s spam we never asked for, we didn’t buy any dodgy linkbuilding packages or anything. Do any of you guys have experience with this matter? We try to disavow the links but it takes too much time and we will never manage to disavow 100% of all links. Examples are www.keukensduitsland.nl and www.m2beveiliging.nl Hope anyone has experience and maybe even solutions for this matter. Thanks!
Link Building | | Happy-SEO1 -
Does nofollow link has any effect on link building
I recently read some article on noflollow link and the author says that nofollow link does have some effect on page rank. Can anyone explain the effect of nofollow link on website ranking?
Link Building | | petwho0 -
Link Exchange
Hi everyone, I just started working for a client in a new niche. After reviewing the backlink profiles of his competitors I can see that the top sites are using a ton of link exchanges. They are from really spammy sites too. The kind that will link to anyone that provides a link back. Anyone else seeing much of this?
Link Building | | SixTwoInteractive0 -
No inbound links ?
Hello I just got SeoMoz, started the whole thing and compared myself to my competitor. I'm writing for mayor national newspapers in latin america, been featured a few major sites, and got a whole lot of links directing to muy site. I recently moved domains about a month ago from rxmagaizne.mx to rxmagazine.co. Is this the reason i'm not seeing any links ? ibIPY.png
Link Building | | timi-do0 -
"Activating" Links - Do External Links Have to Be Clicked On to Really Have Value?
I heard an SEO talk about the concept of "activating" a link - meaning that if an external link to your site exists, but google doesn't detect that it has gotten any actual clicks, they will significantly discount or ignore the value of the link. Obviously between Chrome, toolbars, and GA, google does have a lot of ways to detect whether a link has gotten clicks. What is the SEOmoz take on this issue?
Link Building | | kbrake0 -
Will a link from a competitor help me to out rank them?
Greetings mozers, One of my competitors and I both rank on the first page for our main keyword. They have 37k+ links, me only like 300 or so. My company actually has a business location though. This other site is just a listing of locations and they build sites for most of my competitors. If I were able to get listed on their site, would that make me a stronger competitior with them? And we would probably only get a brand term link from them but not a main keyword anchor text. Will it be as effective to get the link from them if it's only for my brand name? Thanks, Cy
Link Building | | Nola5040 -
Struggles with Rankings
Links seem to be very important to the success of websites today. That said, they are real tough to come by in my specific industry. Plus the president of the company does not want any links on the site, so,................... thats where I am. I paid for links in the past and that was a big mistake!! I am still looking to gain a few links for the website (www.allianceconcretepumps.com) is ezinearticles.com a good location to post aricles in hopes to get links? If it is a good location, do you know of any other ones which would be beneficial? I know I could use some more and better sight content......... I have quite a lot of fresh stuff in the works not just up yet. Hopefully in the next few weeks.........? Any other words from the wise are very much welcome. Thank You Dave
Link Building | | APICDA0 -
Link building and directory links to a new site
I have three new sites all hosted on the same server in the same public html folder and each site is in a different folder inside the public html folder. These sites are a listing of live music venues in different cities in Texas. Should I link these sites together to increase page rank to each other and also put key search phrases in the anchor text and place these links in the text in the center of each page of each site to make the links more effective? Also, because the sites are about a year old they don't have many inlinks yet. If i submit them to about 50 directories will Google not like this because there are way more directory links than natural links? I've been told that it is trouble to have more than about 50% directory links compared to natural links. Thanks in advance for your answers! Take care,
Link Building | | Ron10
Ron0