Local Search Citation Building - 2 links on 1 page?
-
I have the opportunity to display information about a business on a handfull of high PR web pages (with relevant content, not directory listings). I'd like to use these listings to build local search citations and homepage authority/rank for chosen anchortext.
The format allows name, address, phone number, email & url plus a description of the business (short paragraph that can contain a link) - see below.
Should I link from the homepage url and body anchor text? Will search engines ignore the anchor text used in the 2nd link?
Example Limited, 123 Example Road, London N12 3AA United Kingdom
Tel: 020 712 3456 Email: ** hello@example.com**
**Web: www.example.com **
A unique service offering special widgets to customers in the London area
-
Hi! We're going through some of the older unanswered questions and seeing if people still have questions or if they've gone ahead and implemented something and have any lessons to share with us. Can you give an update, or mark your question as answered?
Thanks!
-
Ok, thanks. So I could point www.example.com to the homepage, but how many links could I pop in the paragraph copy (going to the same domain)? For example, Special widgets (going to www.example.com/special-widgets) and big widgets (going to www.example.com/big-widgets)?
-
If the second link goes to the same url, the anchor text will be ignored. If you are looking for local ranking, I'd suggest pointing the second link to the page containing your physical address.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How is it possible that our page outperforms our competitors by all factors yet we are #5 on google search and they are #1, #2 and #3?
I've just carried out "Compare Link Metrics" analysis where I have compared our company page for a specific keyword with our competitors and it appears that our page outperforms our competitors by all factors provided by MOZ.com, yet our page is displayed as #5 in google search results and our competitor is taking #1, #2 and #3 for the specific keyword: "gāzes baloni". Attached are screenshots. Any ideas why this might be the case and what tactics should I adopt in order to change the situation? Here is the link to our website page for this keyword: http://www.intergaz.lv/lv/gazes-baloni And here are the links to our competitor website: http://www.lpg.lv/lv/gazes-baloni/ipasie-piedavajumi/ipasie-piedavajumi.html , http://www.lpg.lv/lv/gazes-baloni/gazes-balonu-specifikacija/ , http://www.lpg.lv/lv/gazes-baloni/gazes-balonu-iegades-vietas/ . Thank you very much in advance. ZoYSJ Zaq1C
Link Building | | Intergaz0 -
Inbound Links from Broken Pages
Hi all, We have a client who has a lot of inbound links from external pages that are broken/404. The 404 pages are EXTERNAL and linking to my client's pages, but their domain still has authority and their home page (and other pages) still load. My question is: what should we do about this? Do we detox those links, or are they still sending some juice given that they have domain authority, despite the fact that the pages linking to my client are broken? So in other words: - My client is: yyyy.com - They have a link from vvvv.com/services, which is a broken page - So what should we do about this? Thanks all! Gavin
Link Building | | strategemilabs0 -
Are reputable local directories effective link building resources for high rankings in local search?
I'm working on a local search campaign. Generally, the first thing I do is add the site to all of the local directories that I know of. I'm curious, with penguin updates, whether or not this is still an effective strategy for local search.
Link Building | | GuyFromHouston0 -
Any new link building strategies?
What are the latest link building strategies that people are using? Is everyone sticking to the tradional link request and if so- how? or are people focusing on guest blogging?
Link Building | | 2Stroke0 -
Link building timescale and results in serps
From starting an ongoing monthly link building campaign how long is it before you should start seeing results in serps
Link Building | | shauny350 -
Local service site link building
I have a local service site http://winecountrycarpet.com/ and I have been link building as much as possible for my landing pages (which aren't local to my city, but are within 20 miles). I would like to keep my link building as above board and white hat as possible (so i do a lot of forum sigs and links in do follow forum in my industry) I do not seem to be seeing any results though. My pages are on the first page for their targeted keywords, but I think this has more to do with onsite SEO and non competitive keywords. I am wondering if anyone can recommend any strategies that I might find more effective. I have thought about leaving blog comments on do follow blog's but it just seems so spammy its hard to imagine it working. I am open to any ideas.
Link Building | | ayetti0 -
What % Page Metrics & Social, What % Links?
It seems that a lot of the focus of SEOs, especially whitehat SEOs like SEOMoz and Distilled has shifted a lot more towards improving page metrics (bounce, return rate, etc) and social metrics. I'm curious - And of course, I'm just asking for guesses - But what percent of ranking do you think is page metrics, social metrics and other non-link based metrics and what percent do you think are link based metrics?
Link Building | | DerekP0 -
Learning link building
I want to learn from one of the best how to do real link building. I currently outsource this and just aren't sure if they're that good or not. Can you please let me know if Rand is doing any training or presentations on this in L.A or California this year? And if not him maybe someone else you can recommend who's good. Thanks much.
Link Building | | afranklin0