Google vs Bing/Yahoo SERP results?
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I see large differences in Google and Bing/Yahoo SERP results for many keywords.
Google shows many of our primary keywords in their top ten, while Bing/Yahoo rank the same one 40-50 or above. Do you have any insight on their differences that might account for this variation?
We are legitimate, long time, white hatters at a small manufacturer that is one of the leaders in our industry. The only thing I can think of that might describe this issue is PPC advertising. Their algorithms wouldn't be that inconsistent would they? (We do much more paid advertising on Google) But generally this should have no affect, right?
Thanks, George...
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All of the major engines say paid doesn't influence organic, so not advertising less on Yahoo/Bing shouldn't be a factor there.
Bing has a lot of good features in their Webmaster tools. Have you verified your site and looked in there yet?
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Would advice these:
- Sign up with Bing Webmaster tools
- Submit Sitemap
- "Relevant" Links
- download SEO toolkit from Microsoft @ http://www.microsoft.com/web/seo and do site analysis
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It might be for the very reason you stated, you are whitehat and google recognises that. Whereas bing isn't as advance* and is rating blackhat's above you with low quality/high vol. links.
Just theory, would really need to see your targeted kw's to give you a more accurate answer.
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