Best SEO Analysis Tool
-
I'm looking for a tool that will analyze a webpage for a specific keyword phrase and deliver good recommendations as to what I can do (on page and off page) to increase the Google ranking for that keyword phrase.
I'm trying IBP now, but so far the results haven't been good. Any suggestions?
-
Thanks Mike.
After a second look, I see another page of our site ranking well for the keyword phrase. It's ranked 5th. That probably has something to do with why the other page is ranked so poorly.
The page ranked 5th is also getting an "A" rating from the On Page Keyword Optimization tool. It has a PA of 39, the DA is 50.
The PA of pages ranked 1 - 4 are; 33, 40, (unknown: Amazon), and 25.
-
Page Authority is explained here.
www.seomoz.org/learn-seo/page-authority
It's our number one metric to understand why a client ranks some where on a page. Have lot's of clients who start with an A grade on the Keyword tool, but are not ranked. It's the Pages "PA" that has the largest determining factor in ranking. (In general)
-
The site I tested is a national site. I'm not familiar with "PA" and "DA". Could you spell that out for me. Thanks you.
-
If your page is getting an A, can you tell us the PA and DA on the page and domain, and what those are for the competition?
Is this a national site , or Local. If local there are several other factors that will apply.
-
If your page is getting an A, can you tell us the PA and DA on the page and domain, and what those are for the competition?
Is this a national site , or Local. If local there are several other factors that will apply.
-
Hi Frank
As Michael and Simon have said the SEOmoz on page tool is great for this.
In terms of getting good recommendations for how to optimise you just need to look at the 'Factor Overview' and then go through each of the factors in 'Page Analysis Detail', click 'more' and it explains what is best practice there.
I really don't think you need any other software or tools for on-page optimisation although as suggested there are some for Wordpress but unfortunately I don't know any for the two you mentioned.
If, as you say, you get grade A but you're on page 3 of the serps then your on-page seo is good but perhaps the competition is stronger off-page and that is the area that needs the attention?
How do your domain and page metrics compare to the competition? Have you tried the keyword difficulty tool which is fantastic:
Run that for your keyword and then run a full serps report to see the competition level?
Let us know how you get on.
Cheers
Trevor
-
I've got one site running on Joomla and the other (an ancient site) running on Interchange. Any suggestions on plugins that can help in either of those environments?
-
I just spent a few minutes testing that tool and the recommendations are basic and not very useful. I one test, a not terribly competitive keyword phrase that's ranking on page three in Google delivered an "A" rating for the page.
Thanks, but I need something more robust.
-
The SEO Moz tools are great. If your site is wordpress there are a number of wordpress plugins that can help.
-
The best tool for this, hands down, is the SEOmoz On Page Keyword Optimization Tool (if you've never used it). I'm not sure what IBP is, but this tool lets you input a keyword and the specific URL/page you're targeting for that keyword and they will give you a grade based on how well it's optimized and what you should do to improve that grade if it didn't get a good one. I use it CONSTANTLY.
Hope this helps!
http://pro.seomoz.org/tools/on-page-keyword-optimization/new
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best way to present Google Analytic Reports
Hi Everyone, I’m just looking to produce some quite detailed reports for our google analytic can someone suggest a format or templates for the best way to present this information. Also can someone suggest what the best variables are to capture from a reporting perspective. We don’t sell on line so im just aliitle bit curious about what to include in terms of conversions etc
Reporting & Analytics | | aplnz20170 -
What is Cohort Analysis? And how to understand it?
Hello All, In Google analytic what is Cohort Analysis? And how to understand it? Can anyone explain me please? Thanks!
Reporting & Analytics | | micey1230 -
Hey guys, any advice on why my 'search analytics' in Google Webmaster tools is blank with no data?
I have added all the website versions into Google web master tools and I have no crawl errors. When I click on Search traffic these pages are blank - search analytics, & Mobile usability. And When I fetch as Google the status is constantly saying me 'temporarily unreachable' - any help would be greatly appreciated.
Reporting & Analytics | | HLAS0 -
SEOing a Site Before it is ready?
Hi Guys I have a site currently being built that is 45 days away. I am wondering whether it is possible to have a dummy website (with same domain name) in play and starting the SEO effort so that these 45 days are not wasted from an SEO point of view. Is this something you have seen done effectively, or is it a no no. Kind Regards, Justin
Reporting & Analytics | | jchapman50 -
"not selected" is gone from Google Webmaster Tools Index Status Advanced
Just noticed today that the "not selected" has been removed from the Index status, Advanced section of Google Webmaster Tools. Anyone know why. I've used this metric to determine how or why Google was not selecting pages, particularly to gauge canonical's, 301's and duplicate content. It will be missed if gone for good.
Reporting & Analytics | | tdawson090 -
Indexed URLs in Webmaster Tools
Hi everybody! I've been looking at my Webmaster Tools stats, and it looks like not all the URLs in the sitemap tree have been indexed, according to WMT at least. Is this reliable, and if so, is it worth investigating further? | Sitemap | Status | Type | Downloaded | URLs submitted | URLs in web index |
Reporting & Analytics | | neooptic
| | /ISitemap1.xml | | Sitemap | Dec 15, 2011 | 2,000 | 1,309 |
| | /isitemap.xml | | Index | Dec 15, 2011 | 8,695 | 4,127 |
| | /isitemap2.xml | | Sitemap | Dec 15, 2011 | 2,000 | 998 |
| | /isitemap3.xml | | Sitemap | Dec 15, 2011 | 2,000 | 819 |
| | /isitemap4.xml | | Sitemap | Dec 15, 2011 | 2,000 | 719 |
| | /isitemap5.xml | | Sitemap | Dec 15, 2011 | 695 | 282 | Thanks!0 -
What is the best Wordpress Analytics Plugin to use?
I am installing a new instance of WordPress and want to use Google Analytics. Which Plug-in is the best to use? I am finding several Plug-ins that all seem to do the same thing: Google Analyticator Google Analytics Dashboard Simple Google Analytics Ultimate Google Analytics Wordpress Google Analytics Maybe one of these are not the best? Any recommendations would be appreciated. Thanks!
Reporting & Analytics | | LBike0 -
Help with local SEO strategy for service industries
Here is the scenario I often wonder about: My client's tree removal service is ranking in #1 in local search for
Reporting & Analytics | | MozMan2
"tree removal town state." His Google Places account is set for a 30 mile radius. He has lots of directory listings and positive reviews. Some inbound links as well. The same client is ranking #1 in organic listing for "tree removal county state" ...I chose to target the county for organic listings because the client was dominating local search for the town. My reasoning: I thought, Google local search would bring all of the local specific searches for "tree removal town state" and organic listings would bring the broader searches for "tree removal county state." That is exactly what's happening and stats show there are some visitors coming to the site searching with the county name. Not a ton of traffic but a lot of keyword variations using the county name. The bulk of the traffic comes from the his Google Places listing for the town the business is located in which is great. Dilemma: My client is not ranking in local search results for neighboring towns just a few miles away and certainly not ranking in organic listings for neighboring towns either because we are targeting the county. He has a long list of town names he services in the footer area and this does seem to help for organic search in neighboring towns with little competition. Broad Question: How can I optimize pages for the same services in neighboring towns without duplicating content. For example, the home page title tag and H1 reads:
Tree Removal, Tree Trimming, Stump Removal, County State It would be very easy to create identical pages with title tags and page headings for the different towns but that would undoubtedly create duplicate content and would look weird to someone browsing the site. Specific Questions: Should I put the town name where the business is located in the title tag even though the site already ranks #1 for that town in local search, without having the town in the title tag? Why not use this importunity for an area that we are not ranking for? Do I nix the county and state and try to insert another town or two in the title and H1? Ideally I would like to have this site rank well in local search for all of the neighboring towns. This may be too broad of a post, (it is my first one) but perhaps there are a few of you out there that can outline strategies that work for service industries like, lawn care, tree removal, landscaping, etc. Thanks for reading.0