Is there a penalty for too many 301 re-directs?
-
We are thinking of restructuring the URLs on our site and I was wondering if there is a penalty associated with setting up so many 301 re-directs.
-
There is no penalty at all . on the contrary its a best practice while renovating your site or Reconstructing URLs is to use a 301 redirect to preserve the link equity to the new destination..
I added a video for your reference.
-
there isnt a penalty, but you want to insure that you're sending the right juice from the URL. if you're 301ing an apple page to a pear page you'll eventually lose the juice
-
there isnt a penalty, but you want to insure that you're sending the right juice from the URL. if you're 301ing an apple page to a pear page you'll eventually lose the juice
-
301 redirects are indeed the proper way to restructure URLs, and adding these shouldn't hurt you. This is confirmed by a post by Barry Schwartz on Search Engine Roundtable a few years back. The one thing you do want to make sure to avoid is "chaining" 301 redirects, as noted by Matt Cutts.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Panda Penalty Recovery?
My site: www.stephita.com, is based in Toronto, Canada. It used to rank top 3 in local and national searches for "wedding invitations" and "wedding invitations toronto". I've now been placed on the dreaded page 2 ;| I didn't keep up with the times and news, and wasn't aware of Google Panda Penalty until earlier this year 😞 So, I've cleaned up most of my site with what I suspect what caused me to drop: a) Cloaking pages - I had PHP script generate about 1000 pages of "cloaked" pages. This has been removed, and I've used Google webmaster tools to "remove" the directory as well. b) Duplicate Content pages - (not cloaked, but I've done content writing on the majority of my product pages) The 2 items above is what I "assume" caused a Google Penalty... I started this cleanup endeavour late January, and with the content writing to remove what MOZ tools notices as duplicate pages. I've read online that Panda is now part of the search algorithm. So does that mean, ideally, I should start seeing "better" ranking results now? Or is there a process I should be following and submitting my site for "reconsideration"? Thanks all!
Technical SEO | | TysonWong0 -
Is There Google 6th page penalty?
My site have keyword domain but my page doesnt up or down at 6th page on search results. And my main page doesnt show 6th page too my alt pages. So what can i do for this penaly? Thanks for your help
Technical SEO | | iddaasonuclari0 -
Blogger and 301
HI, is it possible to make 301 redirections from a Blogger blog to a new domain name? http://name.blogspot.fr > http://www.domain.com Thanks for yours answers. D.
Technical SEO | | android_lyon0 -
Can I Get Penalized for 301 Redirects (Too Many or In Any Scenario)?
A client of ours owns several domain names that are keyword similar to the domain they actually use to run their site. They are asking us if we should 301 redirect all of these websites to the domain they use. However, I don't want this to work against them and their site get penalized later for this. I have heard buying out competitors and redirecting their domain to yours is frowned upon and penalized when you get caught (they did not do this). We are also wondering if there is a limit as to how many domains you can 301 redirect and what type (keyword similar, misspellings, .net's, etc.) and if you are penalized after too many (i.e. >50). All of the domains in question are keyword/brand name similar only and do not exist as actual websites. We just want to do the right thing. Thank you for your help.
Technical SEO | | JCunningham0 -
301 Redirect
Hi there, We are re-branding & re-structuring our website, there will be quite a number of 301 re-directs, possibly hundreds. The question is: Should i wait until the re-branding has been completed and do al the 301's in one go?, or should I try and do 301's as i go along? Kind Regards
Technical SEO | | Paul780 -
301 Redirection of entire section to the homepage
Hi Guys, So here's the deal. Let's say I have a site at mysite.com/ which talks about tomatoes, and I also have a subsection that talks about potatoes at mysite.com/potatoes I want to stop providing information about potatoes altogether so i'm thinking about doing a 301 redirection from all of the pages at mysite.com/potatoes(.*) to the home page. The thing is, mysite.com/potatoes actually has a great page authority (3475 links from 145 domains) so I really don't wan to lose all that juice... Here are my questions: Will the links be added to the ones i have for the homepage already? Since my home page and my /potatoes section ranked for 2 different subjects, how is this transfer going to affect my rankings for the homepage? will it now also rank for both tomatoes AND potatoes? How much time does it usually take for google to recognize the 301 and pass the link juice? Any other tips on optimizing this process? Thank you for your time! -francois
Technical SEO | | nyakim0 -
301 redirects
Hi Guys, Question,
Technical SEO | | VividLime
Lets say I have a page oldfile.php at position #2 then set-up a redirection in the following way 100 incoming external links--> oldfile.php [301 to] newfile.php Google comes along and updates its index to newfile.php and ranking of newfile.php remains at position #2. Everything is good. Lets say in 5months, I come along and delete oldfile.php so we have
100 incoming external links--> deleted(oldfile.php) or 100 incoming external links-->404 error. |||| newfile.php Do I then loose the rankings on newfile.php. My thinking is that now that all the external links now point to a page not found, newfile.php should loose rankings Am I correct in my assumption?0 -
301 Redirect Issue
I'm having an issue with 301 redirects: Let's see if I can verbalize my thoughts on this one... So we just recently moved our site to Wordpress. One of our new 301 commands is redirecting oursite.com/news to oursite.com/blog . However there are other links from our previous site that look like oursite.com/news/XYZ and the issue is that, because wordpress structures its links differently, that URL is not equivalent to oursite.com/blog/XYZ. Instead, it might look something more like oursite.com/blog/yaddayadda/XYZ or something. Does that make sense? The issue is that when I find an old link of ours on google that looks something like "oursite.com/news/XYZ" or "oursite.com/news/ABC" it is automatically replacing "news" with "blog". When I try to go in manually and redirect anything that says "/news/XYZ" to "/blog/yaddayadda/XYZ" it still doesn't work. It still just replaces "news" with "blog." Wow I realize that might not make sense to anyone but if it does - please advise!! Thanks!!!!
Technical SEO | | EntrustSEO0