There are penalties by Google for the purchase of links? If yes which are the penalties ?
-
There are penalties by Google for the purchase of links? If yes which are the penalties ? When we buy links how to see if the site is considered as salesman of link by Google?
Thanks you
-
Ok thank you
-
Google tries hard to discount paid links so that they don't count. In other cases you might see a minus 10 penalty or worse. Google is also not opposed to stepping in with manual intervention, as was the case with JC Penney last year. Here is a page on paid links, directly from the horse's mouth.
-
excluding paying for directories; paid links if penalized will just stop giving you juice. It is unlikely a developed site will have built its authority primarily on these...so just like real white hat links that go away so do paid links. In the long run not really cost effective.
-
Really, Google can do whatever they want. They have no authority to answer to when it comes to penalizing sites. From past experience, buying links isn't the worst thing you can do... as long as you have sites with high DA linking to you as well. If you don't then you're more likely to be penalized for having a lot of low quality links to you.
Buying links is never endorsed though, earning a good ranking through old fashioned hard work is by far the best way to achieve lasting results.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Disvowing Links?
I ran a report through SEM rush and it came back with 174 toxic links ( score 100-60). I have been reading mixed reviews about what to do. Most of the websites are not relevant and appear to be linking to the images. Should I disavow these links? Would it help SEO? Or should I leave it be?
Link Building | | higherimages0 -
Inbound link is follow link but we put no follow link back - is it beneficial for rankings?
Dear Moz Community, We are operating in a niche market, where there are not so many content marketing options. What we are left with are link exchanging with relevant sites that are on the same topic but to not directly compete with us. Now we know that if we link back to site A and site a links back to us - for google this is not a very good link. But, some of the sites we are exchanging links with, do not know the term follow vs no follow links. My question - if your link is to site A is a no follow link but they give us a follow link - does it mean thats a better option than a follow vs follow. Thanks for help!
Link Building | | advertisingcloud0 -
Page links vs. domain links
Hello all, I am trying to find out how Google weighs page inbound links vs. domain inbound links. I have a domain with about 100,000 inbound links and am adding a new page to my domain which at this time has 0 links. I will be trying to outrank a competitors page that has 6,000 inbound links to the competitors page, but only has 26,000 inbound links to my competitors domain . Is there a formula or a way to know how Google values a page link vs. a domain link?
Link Building | | digitalops0 -
So I ran into a site that was not ranking 4 days ago and has over 2 million links to it on some keywords. My guess is this is a link bomb, but the issue is this is pushing one of my sites down. Does anyone know a good way to over come a bomb like this?
So I ran http://www.riogrande.com/ into this site not that long ago and wanted to see if any other SEO's have an opinion on it. I've seen a Google bomb before, but the amount of links going into this URL is insane. The thing is how does one over come a Google Bomb? Do you just wait to see what Google does or do you just hope to rank under that URL? I should also note that it appears that all the keywords to it are relevant to the sites content. Let me know your thoughts. Thanks
Link Building | | kateG12980 -
Link building
Folks would you recommend i build a link on this site for $30... http://www.web-directory-australia.info please let me know detailed reasons as to your recommendation as I'm a new SEO and learning as much as I can 🙂
Link Building | | PHDAustralia680 -
Should I unify my links?
Checking at opensiteexplorer.org I can see that: mydomain.com has has DA 26, linking root domains 1, total links 22 www.mydomain.com has DA 26, linking root domains 31, total links 89 The 22 links to the non-www domain come from the same site, which I would be able to convince to change to the www domain. Is it worth doing it? Will it add up to better DA? Thanks J PS: with only 32 root domains I think I have to do some serious link building...
Link Building | | TIBA0