Back-link Quantity
-
Hi there,
I am writing a post for a well respected blog in our industry. I'm debating on either to target 1 key-phrase in this post with an external back-link, or to go target 2-3 back-links in the post. Just a few questions on this:
- Would including 1 external back link be more beneficial than having 2 or 3 external back-links in the post?
Kind Regards
-
It does matter where. The higher in content is considered by most to be better than lower. I use the example of first paragraph better than second better than third...
-
I had a little experimentaiton with this one and according to my results there is difference, but you can try it yourself if you can post an article somewhere where you are able to put in extra links later
-
Yes, I have read time and time again that if two links on an article are going to the same page, the first link is the one that counts, however I am not sure there is much proof that this is the case, or is there?
-
Thanks for your reply Robert.
100% Agree with everything you said.
What about this one, does it matter where the anchor text is positioned in the article? Does it carry more weight being at the top of the article if the article is lets say 1000 words long? Have you had experience of this?
Kind Regards
-
Good point Zsolt. Then, if you have a page that really needs the full value, use only links to that page with appropriate anchor text (so one is likely better than two to same page - but I can't prove that). If it is ok for your needs to spread some love to a couple of pages, you can.
-
Another thing to take into consideration that always a given amount of a pages own page rank is forwarded to the page you link to. So if you have a page with a PR of 2 and have 20 outbound links, the pagerank the actual page forwards will be divided equally between the 20 links, provided you place one link. If you place more links than the second one pointing to your site will carry slightly less value than the first one did (but will carry some), although it will carry anchor value. So, agreeing with Robert: don't look spammy, but you can take placing more links into consideration.
-
Gary,
Since you say it is a well respected blog in your industry (or,even if it weren't), I would think that decision would be based on what you are posting on. If it is a short post on a very specific subject (and assuming the content is quality) I would suggest one unless something in it would be clarified or elucidated by another link. You can put more in a longer post without it looking spammy.
Content is King, so don't put any in just to put some in. If they make sense to be there they are more likely to be shared by those reading the post. If they are superfluous, they are likely to be annoying. A personal opinion is that on a short post I find it distracting to see multiple backlinks.
Best
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Link Building where link building is dead. Latest tactics in a land of content.
Hello, What is your latest link building techniques considering manual link building is basically dead, and you should really build good content to drive results. Link building has really become less important. It seems to be much more 10X content now. What would you recommend for basic link building considering this besides the 50 first Links video by Rand, which is excellent. Thanks, Bob
Link Building | | BobGW0 -
Links
Hi, im wondering if links that is not exact anchor links gives any boost for rankings? Example if lets say somebody links to my site http://domain.com/category/article with anchor: domainname or url link.
Link Building | | Rob_I0 -
Inbound Links By Date
Hi, Trying to discover some link building opportunities Is there any way to use the moz pro tools to get a list of a competitors inbound links based on the date they were discovered?
Link Building | | tvfoodmaps0 -
Tracking Back linking Initiatives
Can anyone give some feedback as to the best way to I should go about recording and documenting my back linking initiatives? I was going to set up an excel sheet but I am not sure what information to include. Can any give me feedback as to the best way to go about doing this or are there any templates/online resources available?
Link Building | | dawsonski_gmail.com0 -
Linking Root Domains V.s Total Links
When analysing a company's inbound links, what is more important to note: The number of linking root domains, or the total number of links? And why?
Link Building | | SEOrookie170 -
Why does my website have 2,000+ links, but only 16 linking root domains?
Why does my website have 2,000+ links, but only 16 linking root domains?
Link Building | | thestudio40 -
Links below the snippet
Hello, Does anybody know how can i obtain links under the snippet (see the example in the image attached) ? Thank you in advance! Cosmin zXhsG
Link Building | | cosmin_bicoiu0 -
If I write a PR release on a site such as PRweb with anchor-text links that is picked up and published by other news sites, do the engines consider this duplicate content or additional, beneficial links?
I recently wrote a news release on PRweb that was picked up identically by 8 other news websites, with the same anchor-text links as the original. Is the reproduction of duplicate content and links across different websites like this to the benefit or detriment of SEO and ranking power? Some of the links are: http://www.mynewsdesk.com/uk/view/pressrelease/eventa-new-eventa-christmas-parties-website-is-launched-648923?utm_source=rss&utm_medium=rss&utm_campaign=Alert&utm_content=pressrelease http://www.prweb.com/releases/christmasparties/neweventasite/prweb8562064.htm Many thanks!!
Link Building | | RobertHill0