Do I run several campaigns for different pages?
-
I have a letting agency in London. So I have two clients, Landlords and tenants. Do I run different campaigns targeting each one?
Thanks in advance
-
That seems to be the general advise... Many thanks for your help
-
I think ill keep it simple in that case and go for site-wide.. thanks
-
Ahh, I see. I don't think there's necessarily a need to do that, but it could help.
A lot of what's in the campaigns in SEOmoz is site-wide.
But I suppose you could enter different competitors if it's a different campaign. I'm not sure if you have more than the max number of keywords if you combine landlords and tenants, too.
Other than that, I'm not sure I see the need for separate campaigns since a lot of the information will overlap. But it's up to you.
-
Perhaps you referring to campaigns under Seomoz dashboard? In that case I would suggest having a single campaign for the whole site.
-
Hi Jeffrey,
Thanks for your reply. PPC and Google Add words I currently run on different campaigns targeting each one. My questions is more towards the campaigns on SEOMOZ ?
Again, many thanks.
-
Are you talking about PPC campaigns in search? If so, I would say yes since landlords and tenants will most likely be searching for different keywords.
I would assume landlords would be searching for terms to list an apartment or a letting agency.
Tenants are probably most likely searching for apartment, but they may also be searching for a letting agency (not exactly how it works in London).
There's probably some overlap, but I'm sure at least some of the terms will be different.
Does this answer your question?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What tool can I use to find the top traffic-driving keyword for a batch of pages from multiple sites?
I thought I might be able to use Ahref's Batch Analysis for this, but that just gives stats on backlinks. I have a several lists of thousands of pages scraped for particular sets of keywords, but what I need is some way to automate fetching the biggest keyword that each page ranks for - biggest being the keyword that is estimated to drive the most organic traffic. Is there a tool out there that does something like this?
Competitive Research | | helenlorettahasan0 -
Is it possible to find out how many indexed pages a website had at particular dates in the past?
I've found all kinds of websites and tools that can tell me how many pages a site has indexed currently, but how about historically? Does such a tool exist?
Competitive Research | | bigvibes9090 -
Difference between Searches and Impressions
I've been using the Bing Ad Intelligence tool (which is great!), but I'm confused about one of the metrics and even the Microsoft customer support guy wasn't too clear. I search on "wills and trusts" and I get results that say there are 2,347 searches, and 7,228 impressions. How can there be more (ad) impressions than there were searches? If it was 5 searches and 1 impression, I'd assume that meant an ad didn't appear for all the searches. Makes sense. But 1 search and 2 impressions ... how does that happen? Appreciate any help, probably a dumb question but has me puzzled. Also, I hope non-Moz tool questions are appropriate. Thanks!
Competitive Research | | flyntime_tx0 -
I am looking to find the top pages based on traffic volume on my competitors websites, does anyone know of any good resources?
I want to know how which pages on my competitors websites are the most popular based on the traffic volume. I do not care how many links or directed to that page or any other metric. Only thing I am looking for is the traffic volume. It would also be nice to know the length of time spent on that page.
Competitive Research | | kanteenboy0 -
Is open site explorer running on your side
I am facing trouble to open the website http://www.opensiteexplorer.org/ please check on your side and let me know
Competitive Research | | 247Email0 -
What are the competition's Google Places pages optimised for?
I'm doing some work on a client's Googe Places page, and wondered if there's any way to see what a completitors Places page is currently optimised or categorised for? Basically, we're trying to rank for 'Bathrooms Edinburgh' and almost all of the page 1 SERP's are (unsurprisingly) full of Places results, with #1 Organic slot right down at the bottom of the page. In short - we NEED to get our Places page kicked into shape, and pronto! So, is there any way to find out how the competition's Places pages are ranking so well? e.g. What have they categorised themselves under? Cheers in advance folks, JM
Competitive Research | | JamesMio0