202 error page set in robots.txt versus using crawl-able 404 error
-
We currently have our error page set up as a 202 page that is unreachable by the search engines as it is currently in our robots.txt file. Should the current error page be a 404 error page and reachable by the search engines?
Is there more value or is it a better practice to use 404 over a 202?
We noticed in our Google Webmaster account we have a number of broken links pointing the site, but the 404 error page was not accessible.
If you have any insight that would be great, if you have any questions please let me know.
Thanks,
VPSEO
-
Since a 202 error is a server error, that's not categorizing that page right. A 404 says it doesn't exist, which is better. However, redirecting it to another similar and relevant page via a 301 is the best option.
-
I think you should return a 404 page if content no longer exists. The internet is always changing and 404 pages are a normal part of that.
You can return a 404 page, which is useful to users.
If you have a 404 page, which has backlinks to it then you can use a 301 to redirect to a related page or correct page if someone has linked incorrectly.
Hope this helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is it best to 301 redirect or use canonical Url when consolidating two pages?
I have build several pages (A and B) with high quantity content. Page A is aged and gets lots of organic traffic, ranks for lots of valuable keywords, and has only internal links to this page. Page B is newer (6 months) and gets little traffic, ranks for no keywords, but has terrific content and many high value external links. As Page A and B are related to a similar theme, I was going to merge content from page B onto page A, but don't know which would be the best approach for handling the links going to page B. For the purposes of keep as much link equity as possible, is it best to us a 301 redirect from B to A or use a canonical URL from B to A?
Intermediate & Advanced SEO | | Cutopia0 -
Removing massive number of no index follow page that are not crawled
Hi, We have stackable filters on some of our pages (ie: ?filter1=a&filter2=b&etc.). Those stacked filters pages are "noindex, follow". They were created in order to facilitate the indexation of the item listed in them. After analysing the logs we know that the search engines do not crawl those stacked filter pages. Does blocking those pages (by loading their link in AJAX for example) would help our crawl rate or not? In order words does removing links that are already not crawled help the crawl rate of the rest of our pages? My assumption here is that SE see those links but discard them because those pages are too deep in our architecture and by removing them we would help SE focus on the rest of our page. We don't want to waste our efforts removing those links if there will be no impact. Thanks
Intermediate & Advanced SEO | | Digitics0 -
I have a lot of spammy links coming to my 404 page (the URLs have been removed now). Should i re-direct to Home?
I have a lot of spammy links pointing at my website according to MOZ. Thankfully all of them were for some URLs that we've long since removed so they're hitting my 404. Should i change the 404 with a 301 and Re-Direct that Juice to my home page or some other page or will that hurt my ranking?
Intermediate & Advanced SEO | | jagdecat0 -
"noindex, follow" or "robots.txt" for thin content pages
Does anyone have any testing evidence what is better to use for pages with thin content, yet important pages to keep on a website? I am referring to content shared across multiple websites (such as e-commerce, real estate etc). Imagine a website with 300 high quality pages indexed and 5,000 thin product type pages, which are pages that would not generate relevant search traffic. Question goes: Does the interlinking value achieved by "noindex, follow" outweigh the negative of Google having to crawl all those "noindex" pages? With robots.txt one has Google's crawling focus on just the important pages that are indexed and that may give ranking a boost. Any experiments with insight to this would be great. I do get the story about "make the pages unique", "get customer reviews and comments" etc....but the above question is the important question here.
Intermediate & Advanced SEO | | khi50 -
Site migration - 301 or 404 for pages no longer needed?
Hi I am migrating from my old website to a new one on a different, server with a very different domain and url structure. I know it's is best to change as little as possible but I just wasn't able to do that. Many of my pages can be redirected to new urls with similar or the same content. My old site has around 400 pages. Many of these pages/urls are no longer required on the new site - should I 404 these pages or 301 them to the homepage? I have looked through a lot of info online to work this out but cant seem to find a definative answer. Thanks for this!! James
Intermediate & Advanced SEO | | Curran0 -
Duplicate Page Content Issues Reported in Moz Crawl Report
Hi all, We have a lot of 'Duplicate Page Content' issues being reported on the Moz Crawl Report and I am trying to 'get to the bottom' of why they are deemed as errors... This page; http://www.bolsovercruiseclub.com/about-us/job-opportunities/ has (admittedly) very little content and is duplicated with; http://www.bolsovercruiseclub.com/cruise-deals/cruise-line-deals/explorer-of-the-seas-2015/ This page is basically an image and has just a couple of lines of static content. Also duplicated with; http://www.bolsovercruiseclub.com/cruise-lines/costa-cruises/costa-voyager/ This page relates to a single cruise ship and again has minimal content... Also duplicated with; http://www.bolsovercruiseclub.com/faq/packing/ This is an FAQ page again with only a few lines of content... Also duplicated with; http://www.bolsovercruiseclub.com/cruise-deals/cruise-line-deals/exclusive-canada-&-alaska-cruisetour/ Another page that just features an image and NO content... Also duplicated with; http://www.bolsovercruiseclub.com/cruise-deals/cruise-line-deals/free-upgrades-on-cunard-2014-&-2015/?page_number=6 A cruise deals page that has a little bit of static content and a lot of dynamic content (which I suspect isn't crawled) So my question is, is the duplicate content issued caused by the fact that each page has 'thin' or no content? If that is the case then I assume the simple fix is to increase add \ increase the content? I realise that I may have answered my own question but my brain is 'pickled' at the moment and so I guess I am just seeking assurances! 🙂 Thanks Andy
Intermediate & Advanced SEO | | TomKing0 -
Ok to use rich snippets for same product on multiple pages?
I am developing a new set of pages for a series of products which exist on separate sub domains linked to the root domain. The product pages on the sub domains have rich snippets; review count, review score etc. The new pages im building out are for the same products though on the root domain and with different content. Im not comfortable marking those pages up with rich snippets too given they will have the same review counts, scores etc though would like to if its viable? Any thoughts/opinions? Thanks, Andy
Intermediate & Advanced SEO | | AndyMacLean0 -
What would cause a drastic drop in pages crawled per day?
The site didn't go down. There were no drop in rankings, or traffic. But we went from averaging 150,000 pages crawled per day, to ~1000 pages crawled per day. We're now back up to ~100,000 crawled per day, but we went more than a week with only 1000 pages being crawled daily. The question is, what could cause this drastic (but temporary) reduction in pages crawled?
Intermediate & Advanced SEO | | Fatwallet0