Where a Blog should be located?
-
Hello Guys,
My question is, in a Company where do a Blog should be located? In a subdomain? a subfolder? a in a independent domain?
Tks in advance!
Regards,
-
I would like to follow-up with a question on this. If we already have a blog, that is currently a completely separate URL - should we transition the blog back to the main site?
The blog is currently only about 10-15% of the traffic of the main site, we do update it frequently. I am thinking we might be better off moving it.
Anyone been through this? A few years back, a separate URL worked well, but I realize this does not help use much these days with google...if we were starting from scratch there would be no way we would be doing this.
Thanks community!
-
Having it on a subfolder totally makes more sense. I dont understand why I didn't see that before!
What if you have an "established" blog put on a subdomain (at least 20 posts in total), is there anything in particular I should know when transferring my blog to be on a subfolder on my main site instead?
Without messing it up with links etc.
Would really appreciate an response here instead of creating a new Q!
-
Hi Pedro
My vote goes for the subfolder too. Regular, quality content on a blog will get crawled and indexed very quickly, and if you are savvy with your internal linking, this will really boost the main site too.
Hope this helps
-
I would agree with all the cool people are saying here. Put it in a sub folder. Additionally, your question might be whether your blog page should be your home page. I personally prefer a 'static' homepage while putting the blog somewhere else. I have wrestled with this with various sites and I always come back to it. I don't think it matters to Google (although showing fresh content does help of course), but putting the blog in a directory (www.example.com/blog) is a good idea. Then, you can change the static pages all you want (the homepage, etc.) Moreover, you can give your blog URL a keyword string that you want to rank for. For example: www.example.com/daily-news (or something). It will give you a small point in ranking since you have the keyword in the actual URL. These are just things I've done in the past. Good luck!
-
As subdomains tend to divide site authority between the subdomain and the root... it is a best practice to incorporate your blog at domain.com/blog/
-
Hi Pedro,
Shane is correct. A subdomain is treated as a different website than your main website, same with an independent domain obviously.
Your going to want all of your good content on your domain in a subfolder. A couple reasons being:
- Provides new content for your main site, not just your blog
- Any incoming links it generates will be passed to your main site/domain rather than just your blog subdomain
- Provided you set it up under one CMS it also makes it easier to manage in the same root location
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to write blogs around a page you want to rank
Hey Moz Crew! So I'm not necessarily looking for the answer here but more of a where do I begin to learn more. If you guys could point me in the right direction or even just help me ask the question in a better way, I would be so thankful. Ok so there is page on my website that lives on the second page of Google. The page could be modified and I could add content to it if I wanted to, but let's just assume that this page is perfectly optimized with absolutely wonderful content and a great user experience. Now of course I would like to get a bunch of links to that page, but If I can't write anymore content on that page or update it, It will be harder to convince people to link to it (does that even make sense?). But if I can write blogs about really good subjects around that page, and those blogs do very well, how can I make sure that the actually page is getting all the juice that it can. And will it even get juice? Is this just a simple internal linking question? Am I tapping on the door of micro sites or landing pages? Oy vey where do I start!? ❤ Much love guys 🙂
Technical SEO | | Meier0 -
What is the process for allowing someone to publish a blog post on another site? (duplicate content issue?)
I have a client who allowed a related business to use a blog post from my clients site and reposted to the related businesses site. The problem is the post was copied word for word. There is an introduction and a link back to the website but not to the post itself. I now manage the related business as well. So I have creative control over both websites as well as SEO duties. What is the best practice for this type of blog post syndication? Can the content appear on both sites?
Technical SEO | | donsilvernail0 -
Blog page won't get indexed
Hi Guys, I'm currently asked to work on a website. I noticed that the blog posts won't get indexed in Google. www.domain.com/blog does get indexed but the blogposts itself won't. They have been online for over 2 months now. I found this in the robots.txt file: Allow: / Disallow: /kitchenhandle/ Disallow: /blog/comments/ Disallow: /blog/author/ Disallow: /blog/homepage/feed/ I'm guessing that the last line causes this issue. Does anyone have an idea if this is the case and why they would include this in the robots.txt? Cheers!
Technical SEO | | Happy-SEO2 -
Ranking for multiple locations for the same service
I'm currently developing my brothers new website and taking care of the SEO. He provides roofing services and uPVC fascias, soffits & guttering service. He is looking to target multiple towns and cities within a region (Yorkshire). Each service has its own page but I'm wondering if it would be better to create a service page for each town with different content? It's quite difficult to re-write the service content for each town and not repeat yourself. For example, we're looking to target "roofer in leeds" "roofer in sheffield" "roofing services wakefield" etc etc Obviously it's more difficult to rank outside your physical town as the registered address is on Google maps but with content and link building we should see some results. I look forward to hearing some feedback.
Technical SEO | | Jseddon920 -
Too Many On-Page Links on a Blog
I have a question about the number of on-page links on a page and the implications on how we're viewed by search engines. After SEOmoz crawls our website, we consistently get notifications that some of our pages have "Too Many On-Page Links." These are always limited to pages on our blog, and largely a function of our tag cloud (~ 30 links) plus categories (10 links) plus popular posts (5 links). These all display on every blog post in the sidebar. How significant a problem is this? And, if you think it is a significant problem, what would you suggest to remedy the problem? Here's a link to our blog in case it helps: http://wiredimpact.com/blog/ The above page currently is listed as having 138 links. Any advice is much appreciated. Thanks so much. David
Technical SEO | | WiredImpact0 -
Is it worth changing our blog post URL's?
We're considering changing the URL's for our blog posts and dropping the date information. Ex. http://spreecommerce.com/blog/2012/07/27/spree-1-1-3-released/ changes to http://spreecommerce.com/blog/spree-1-1-3-released/ Based on what I've learned here the new URL is better for SEO but since these pages already exist do we risk a minor loss of Google juice with 301 redirects? We have a sitemap for the blog posts so I imagine this wouldn't be too hard for Google to learn the new ones.
Technical SEO | | schof0 -
Parked Domain blog directory not redirecting
My newly parked domain name, (our main website had to switch primary domains) is not redirecting properly and is causing our blog to be duplicate content. My 301 redirects work for everything else, but our parked domain /blog directory is not redirecting. I can type in both urls and then the blog appears on both sites. Not good. If I delete my blog .htaccess file, then it redirects fine. However, then our blog links are broken. So it has to do something with our .htaccess files. I do have a .htaccess file for our website, saying redirect everything to correct location, so i think this is interfering, but I cannot pinpoint it. this is the .htaccess file for the blog. BEGIN WordPress <ifmodule mod_rewrite.c="">RewriteEngine On
Technical SEO | | hfranz
RewriteBase /blog/
RewriteRule ^index.php$ - [L]
RewriteCond %{REQUEST_FILENAME} !-f
RewriteCond %{REQUEST_FILENAME} !-d
RewriteRule . /blog/index.php [L]</ifmodule> END WordPress main sites .htaccess (i am trying to pinpoint the issue here) Options +Includes
AddType text/html .htm .html
AddHandler server-parsed .htm .html
Options +FollowSymLinks RewriteEngine on RewriteBase / RewriteCond %{HTTP_HOST} ^(www.)?parkeddomain.com [NC,OR] RewriteCond %{HTTP_HOST} ^newdomain.com [NC] RewriteRule (.*) http://www.newdomain/$1 [R=301,L] RewriteCond %{THE_REQUEST} ^[A-Z]{3,9}\ /([^?]*)? RewriteRule (.*) /$1? [R=301,L] RewriteCond %{THE_REQUEST} ^.*/index.php RewriteRule ^(.*)index.php$ http://www.newdomain.com/$1 [R=301,L] RewriteCond %{THE_REQUEST} ^.*/index.htm RewriteRule ^(.*)index.htm$ http://www.newdomain/$1 [R=301,L] RedirectMatch 301 /index.php/(.*) /$1 Is there something obvious here, that does not look right?0 -
Blog URLs
I read somewhere - pretty sure is was in Art of SEO - that having dates in the blog permalink URLs was a bad idea. e.g. /blog/2011/3/my-blog-post/ However, looking at Wordpress best practice, it's also not a good idea to have a URL without a number - it's more resource hungry if you don't , apparently. e.g. /blog/my-blog-post/ Does anyone have any views on this? Thanks Ben
Technical SEO | | atticus70