High Bounce Rate
-
I found something interesting in Google analytic
2 days ago i started getting visitors from a referral source called
if I click on it , it say the referral path is
/adserver/showinterstitial.php
there have been 300+ visitors in last 2 days and before that nothing. the site is pushing my bounce rate up. 3 days ago bounce rate was at around 50%, because of this site the bounce rate went up to over 75% already in 2 days...
is this some sort of attack , i don't understand?
when i go to yndir.com it says its yahoo directory? weird
-
Looks like your site was the target of an advertisement. If you didn't place the add... stranger things have happened. It's not all that uncommon to get a link placed somewhere weird on the web and receive 100s or even 1000s of off-topic visits a day. Almost always in these cases, your bounce rate and time-on-site are negatively effected.
But don't worry. A high bounce rate in this case won't hurt you at all. What Google (and the other search engines) are looking for is the "long click". Dr. Pete calls it "dwell time" in this article he recently wrote.
What this means is that when Google itself directs users to your website, they don't want those users returning to Google right away to click on another result or perform another search. This is the type of high bounce rate that can hurt you. On the other hand, Google doesn't care (and doesn't even look at your analytics) if a 3rd party is sending you off-topic clicks.
Hope this helps. Best of luck with your SEO!
-
When we talk about bounce rate, we mean in terms of relationship to Google. Let's say someone searches for "widgets" and finds your site. You sell fuchsia widgets but the person was looking for blue. So they "bounce" back to Google and go to the next site. When this happens, Google takes note. It's therefore in your best interests to make sure that people who enter your site for a term find what they are looking for.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will Reduced Bounce Rate, Increased Pages/Session, Increased Session Duration-RESULT IN BETTER RANKING?
Our relaunched website has a much lower bounce rate (66% before, now 58%) increased pages per session (1.89 before, now 3.47) and increased session duration (1:33 before, now 3:47). The relaunch was December 20th. Should these improvements result in an improvement in Google rank? How about in MOZ authority? We have not significantly changed the content of the site but the UX has been greatly improved. Thanks, Alan
Intermediate & Advanced SEO | | Kingalan11 -
High or low volume keyword
Does it take longer to rank on high volume versus a low volume keyword ? if so why Thank you,
Intermediate & Advanced SEO | | seoanalytics0 -
What to try when Google excludes your URL only from high-traffic search terms and results?
We have a high authority blog post (high PA) that used to rank for several high-traffic terms. Right now the post continues to rank high for variations of the high-traffic terms (e.g keyword + " free", keyword + " discussion") but the URL has been completed excluded from the money terms with alternative URLs of the domain ranking on positions 50+. There is no manual penalty in place or a DCMA exclusion. What are some of the things ppl would try here? Some of the things I can think of: - Remove keyword terms in article - Change the URL and do a 301 redirect - Duplicate the POST under new URL, 302 redirect from old blog post, and repoint links as much as you have control - Refresh content including timestamps - Remove potentially bad neighborhood links etc Has anyone seen the behavior above for their articles? Are there any recommendations? /PP
Intermediate & Advanced SEO | | ppseo800 -
Highly interlinking a particular page shows up in Google search results?
Hi All, As we can see the below statement from Google about internal linking: "The number of internal links pointing to a page is a signal to search engines about the relative importance of that page."
Intermediate & Advanced SEO | | vtmoz
https://support.google.com/webmasters/answer/138752?hl=en So if we interlink a page highly than other pages, will it rank on search results instead of homepage? Moreover if the page have "keyword" in URL slug...like www.website.com/keyword. Thanks0 -
Question about putting high traffic keywords in my Primary navigation menu.
Hello, I seem to be having a bit of a dilemma with making a crucial site architecture decision about which high traffic keyword I should put in my primary navigation menu. I am the owner of a computer repair business that I am currently re branding out of necessity for a few reasons. My existing business website has been established for the past 5 years now and I do all of the SEO and have been on the 1st Page of GOOGLE for anything computer repair related since day 1 however, like I said am re branding my company and migrating from Joomla to WordPress so it is a great time to make some positive and effective changes to my site architecture. I am going to be using the Silo Site Architecture on the new Site and I have a very firm working knowledge on the process but I seem to have hit a snag or dilemma with one of my Primary Navigation Categories for the Silo Theme. My specif question is this please.. Doing keyword research the Keyword Phrase "Computer Repair" is the most highly searched for keyword phrase for people that have computer related problems (naturally) and Ideally "Computer Repair" should be one of my Main Menu Navigation Silo Category Themes. But... here lies the problem.... If I go with "Computer Repair" in the (Main Nav Menu) then although it gets - 823,000 Local Monthly Searches I would be opening myself up to a potential problem because normally, most people associate the Phrase Computer Repair with Desktop Computer Repair. So in essence I would be forced to use an alternate other than "Computer Repair" for the Desktop Computer Repair structure in the Silo Theme (Sidebar Nav Menu). The Keyword Phrase "Desktop Repair" gets only - 12,100 Local Monthly Searches so basically no one uses the Search Phrase "Desktop Repair. when they are looking to get their computer repaired. I hope that I did not just confuse you? Still confused? Continue reading and I will dissect my psycho babble for you..... "The Semantic Historical Logic" Historically, a Desktop has always been referred to as a computer. Hence the reason why even still today, when our "Desktop" has problems and we need to get it fixed, we Search for "Computer Repair". Why is that? That's a very good question and here is "exactly" why. Long before we had Laptops, Netbooks, Tablets and Smart Phones we had the all encompassing and mighty "Computer" that allowed us to connect to the rest of the world. It was not until Laptops actually came about where there was a need to assign an actual _"Classification System"_and all mighty and powerful "Computer" became a "Desktop Computer**"!!! ** So, there you have it. This is the reason why "Computer Repair" is synonymous with "Desktop Repair" and why "NO ONE" searches for desktop repair when their Desktop Computer is broken! ============================================================= ACTUAL EXAMPLES WITH SCREEN SHOTS BELOW! If I go with Example A: I have the the Highest Traffic Keyword Phrase in my Mast Head (Main Nav Menu) but would be forced to use Desktop Repair to classify (Desktop Repair) in (Sidebar Nav Menu) instead using the keyword phrase "Computer Repair" to classify Desktop Repair. Example A: Main Nav Theme Category = "Computer Repair" = 823,000 Monthly Loc Child Pages/ Categories = -Desktop Repair = **12,100 ** Monthly Loc -Laptop Repair = 165,000 Monthly Loc -Tablet Repair = 165,000 Monthly Loc -Remote Desktop = 1,000,000 Monthly Loc I am using WordPress - (Pages / Child Pages) not Categories & Posts! So, as you can see from (Example A:) above, not being able to use the keyword phrase "Computer Repair" to classify the "Desktop Repair" section kind of opens me up for failure to a good extent as most of my business is done on regular desktop computers which people generally think "Computer Repair" when they are searching to have their Desktop Repaired. ============================================================= Example B: Main Nav Theme Category = **"Computer Service" = **246,000 Monthly Loc Child Pages/ Categories = -Computer Repair = 823,000 Monthly Loc -Laptop Repair = 165,000 Monthly Loc -Tablet Repair = 165,000 Monthly Loc -Remote Desktop = 1,000,000 Monthly Loc I am using WordPress - (Pages / Child Pages) not Categories & Posts! Now, with (Example B:) even though the keyword Phrase "Computer Service" is not the more favorable item to have as the Silo Theme Category in the Main Navigation Menu, we can see that it is much more favorable in terms of Local Monthly Searches over the just about non searched for phrase "Desktop Repair" So as you see, I have a bit of a dilemma that a more experienced SEO could counsel me on. The question is, through your experience, which scenario would you see as more favorable for the site Architecture example A: or example B: This brings me to my next question that also creates some confusion for me. If you say I think (Example B:) would be my better bet what would you recommend that I do with the URL Structure if "Computer Service" is the Parent Page for the Silo Theme? Example: I am using the /%category%/%postname%/ permalink structure for the Silo Site Architecture for the (Blog Section) only - and am using WP Pages and Child Pages for my Silo Content for my Services (Not Posts). Would this URL be a problem in Googles eyes or a customers eyes and be perceived as SPAMMY ... http://www.pcmedicsoncall.com/computer-services/computer-repair/ More than likely, I would say yes because it looks that way to me! My question to you in regards to the link structure above is, If I take the "Computer Service" page and change the "SLUG" to (services) yes it will look better but... will that effectively work against me??? EDIT: ^^ Answered my own question on the Services deal directly above. ^^ Thank you for reading my very long winded questions but I am pretty detailed and I think that the better that I explained it the less writing and guessing what I meant would be better for all concerned (typing wise) Thank you very much and I look forward to your insightful expertise and wisdom. Marshall COMPUTER-SERVICE-MAST-HEAD.png COMPUTER-SERVICE-MAST-HEAD.png
Intermediate & Advanced SEO | | MarshallThompson310 -
Google Crawl Rate and Cached version - not updated yet :(
Hi, Ive noticed that Google is not recognizing/crawling the latest changes on pages in my site - last update when viewing Cached version in Google Results is over 2 months ago. So, do I Fetch as Googlebot to force an update? Or do I remove the page's cached version in GWT remove urls? Thanks, B
Intermediate & Advanced SEO | | bjs20100 -
Why is Alt tag occurances so high in the on page reporter?
I am trying to understand why the on page reporter shows so many occurrences of alt tags containing my keywords. Can anyone shed any light? This is the URL that's in question. http://www.towelsrus.co.uk/towels-hand-towels/aztex/turkish-cotton-hand-towel_ct472bd182pd2745.htm yMlM5.png
Intermediate & Advanced SEO | | Towelsrus0 -
How to rank high on Bing?
Today, I was checking Google Analytics for my website. I found too many variation in Visits between Google & Bing. I can understand that, We are not getting specific visits from Bing due to bad ranking. Then, I have done detail R & D + read few useful articles to get it done. I found such a important discussion on Bing forum which is associated to draft on page. I also checked Bing webmaster tools to know more about my website. I found that, crawling from Bing is really slow and let duane know about it via Twitter. I have read Bing rankings cheat sheet. But, I am really confuse after reading it. Because, I am following Google webmaster guidelines as well as Bing webmaster tools guidelines. So, How can I improve my performance over Bing? Is there any rock solid method for Bing like Google which may help me to achieve milestone? I have one request for Rand to write down marathon blog post to rank high on Bing....
Intermediate & Advanced SEO | | CommercePundit0