What happens when a link goes to a dead url on my site?
-
I noticed in Open Site Explorer, I have several incoming links going to dead urls because i re-organized my site.
For example, there might be an incoming link to: sample.php?ID=8
The problem is that I moved the file to /subdir1 so it would be nice if it could link to /subdir1/sample.php?ID=8
BUT, on top of that, I have also changed the url to seo-friendly urls. So, really, it should link to /Category_Descripton/ProductName/8 and then get re-written to /subdir1/sample.php?ID=8
So, what are the implications of having these incoming links to dead urls other than the bad user experience. What are the implications from an SEO standpoint? What's the best way to fix this?
Thanks.
-
Just a note that it may not impact MozTrust. mT is based on links from a trusted set of seed sites, so unless it's a link from one of those sites, the mT wouldn't change. mT doesn't measure your total authority - mR and DA/PA do that.
-
Yes you are losing PageRank (MozRank/Trust) whatever u will name the metric.
You can do the 301 redirect in your .htaccess file on your server:
http://jesperastrom.com/seo/how-to-do-a-htaccess-301-redirect/
Harry
-
Thanks. So when you say linkpower, does that affect MozRank / MozTrust? And I was wondering how I can redirect it while maintaining my new SEF url structure. Is there anything I can do about that? Thanks.
-
Hi webtarget,
if links are pointing to dead url u are losing all the linkpower pointing to this urls!You should 301 redirect them
Harry
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google webmaster is not crawling links and site cache still in old date
Hi guys, I have been trying to get my page indexed in Google with new title and descriptions but it is not getting indexed. I have checked in many tools but no useful. Can you please tell me what could be the issue? Even I have set up And Google webmaster is not crawling links I have built so far. Few links are indexed but others do not. Why this is happening. My url is: https://www.paydaysunny.com thanks
Technical SEO | | ksmith880 -
Mobile site ranking instead of/as well as desktop site in desktop SERPS
I have just noticed that the mobile version of my site is sometimes ranking in the desktop serps either instead of as well as the desktop site. It is not something that I have noticed in the past as it doesn't happen with the keywords that I track, which are highly competitive. It is happening for results that include our brand name, e.g '[brand name][search term]'. The mobile site is served with mobile optimised content from another URL. e.g wwww.domain.com/productpage redirects to m.domain.com/productpage for mobile. Sometimes I am only seen the mobile URL in the desktop SERPS, other times I am seeing both the desktop and mobile URL for the same product. My understanding is that the mobile URL should not be ranking at all in desktop SERPS, could we be being penalised for either bad redirects or duplicate content? Any ideas as to how I could further diagnose and solve the problem if you do believe that it could be harming rankings?
Technical SEO | | pugh0 -
Quality links are beneficial, but are neutral links detrimental?
So obviously a link profile featuring quality / authoritative / relavant in-bound links is preferable, but here's my question: If I'm starting work on a brand new domain, should I build links that one would consider neutral (i.e. from a non-spammy, but unrelated site) or should I not bother and only focus on quality links? Thanks
Technical SEO | | underscorelive0 -
Site links show spam
Hi folks, I'm working on a website that runs on WordPress and was not updated by the owner, this has resulted in a malware injection and now when you search the companies name in Google, the site links appear with words like Viagra, et al. I've seen this a number of times, so I went through the code and have removed all the malware. I presume I now have to wait for Google to recrawl the website and update the site links? Is there anything else I should be doing to speed up the process? Thank you 🙂
Technical SEO | | ChristopherM0 -
How can you get the right site links for your site?
Hello all, I have been trying to get Google to list relevant site links for my site when you type in our brand name, Loco2 or for when Loco2 comes up in a search result. Different things come up when you search Loco2 and Loco 2. We would like site links to look like how they do when you search Loco 2. However Loco2 is our brand name, NOT Loco 2. Does anyone know why Google is doing this and whether we can influence results? We have done as much as possible via Google webmaster, in terms of specifying the links we DO NOT want Google to list for Loco2. However, when you search "Loco2", results only show simple site links. Ideally what we want is: Loco2 to be recognised as the brand NOT Loco 2 The same results (substantial, identical) for Loco2 as for Loco 2 (think o2 and o 2) For the site links to reflect the main pages of our site (Times & Tickets, Engine Room forum etc.) Many thanks in advance! Anila
Technical SEO | | anilababla0 -
Can I reduce link count by no following links?
Hi, A large number of my pages contain over 100 links. This is due to a large drop down navigation which is on every page. To reduce my link count could I just no follow these navigation links or would I have to remove the navigation completely?
Technical SEO | | moesian0 -
Trailing Slashes In Url use Canonical Url or 301 Redirect?
I was thinking of using 301 redirects for trailing slahes to no trailing slashes for my urls. EG: www.url.com/page1/ 301 redirect to www.url.com/page1 Already got a redirect for non-www to www already. Just wondering in my case would it be best to continue using htacces for the trailing slash redirect or just go with Canonical URLs?
Technical SEO | | upick-1623910 -
Google.ca is showing our US site instead of our Canada Site
When our Canadian users who search on google.ca for our brand (e.g. Travelocity, Travelocity hotels, etc.), the first few results our from our US site (travelocity.com) rather than our Canadian site (travelocity.ca). In Google Webmaster Tools, we've adjusted the geotargeting settings to focus on the appropriate locale, but the wrong country TLD is still coming up at the top via google.ca. What's the best way to ensure our Canadian site comes up instead of the US site on google.ca? Thanks, Tory Smith
Technical SEO | | travelocitysearch
Travelocity0