Should I remove footer links?
-
I added footer links to my site some months ago as I figured that any authority my home page had would be distributed to several of my other most important pages on my site helping them to rank. Would I be better to remove them and would that improve the authority of my home page as less 'link juice' is being distributed.
I did originally set up a page per keyword on my site and start building links to each one but as my home page has a good authority I am going to target several keywords on my home page instead as I have some way to go to improve the authority of my other important pages and think this would be a better solution.
It would reduce the number of links I have per page however I did see Matt Cutts say that the no more than 100 links per page rule doesn't apply any more. Do footer links add any SEo value?
-
If those pages listed in the footer are really important then I would feature them on the homepage with a nice juicy image and enthusiastic description.
Nobody looks at links in the footer. If these pages merit attention then give it to them properly.
-
Hi Samuel,
Typically the footer is one of the most accessible components of a website, but search crawlers typically crawl this section last.
Whether or not you should have a site footer really depends on your sites navigation and how accessible your most important pages are. If it is SEO friendly, then simply put links to the HTML sitemap page and the most recent blog post/news links. However if it isn't then you should add footer links to your most important pages.
You can still use Matt Cutt's guideline as a general rule of thumb, You could also use Danny Dover's analogy of the anthill in his book.
Samuel finally each page is considered as a home page in search engines, with each having equal opportunity for ranking. You shouldn't only focus only on the home page is considered more generic than other page. You could potenitally impact the number of people clicking through to your site. Hence each page should be priortised, but have equal focus.'
Regards,
- V
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does redirecting a duplicate page NOT in Google‘s index pass link juice? (External links not showing in search console)
Hello! We have a powerful page that has been selected by Google as a duplicate page of another page on the site. The duplicate is not indexed by Google, and the referring domains pointing towards that page aren’t recognized by Google in the search console (when looking at the links report). My question is - if we 301 redirect the duplicate page towards the one that Google has selected as canonical, will the link juice be passed to the new page? Thanks!
Intermediate & Advanced SEO | | Lewald10 -
Software to Analyse Bad Links
Is it possible to get a pretty good idea of my site's link profile by merging the link data from Google Webmaster Tools, MOZ and SEMRUSH (backlinks). I would think that combining the linking domains from these three packages would create a pretty good profile. Once I create a list of domains that link to my site is it possible to run them thru MOZ so as to evaluate their quality? Last year I paid a reputable SEO firm to run a link analysis, process link removal requests and finally a disavow, only to see my domain authority decline from 33 to 24. So I am leary of the process. That being said I have reviewed the disavow file that was submitted last year and still see about a third of the low quality domains still linking to our site. Alternatively is it worthwhile to run a link detox report. Maybe it is worth biting the bullet and spending the $175.00 dollars to run a report. Our site (www.nyc-officespace-leader.com) does not have too many links so maybe I can research this manually. Thoughts???
Intermediate & Advanced SEO | | Kingalan10 -
350 (Out the 750) Internal Links Listed by Webmaster Tools Dynamically Generated-Best to Remove?
Greetings MOZ Community: When visitors enter real estate search parameters in our commercial real estate web site, the parameters are somehow getting indexed as internal links in Google Webmaster Tools. About half are 700 internal links are derived from these dynamic URLs. It seems to me that these dynamic alphanumeric URL links would dilute the value of the remaining static links. Are the dynamic URLs a major issue? Are they high priority to remove? The dynamic URLs look like this: /listings/search?fsrepw-search-neighborhood%5B%5D=m_0&fsrepw-search-sq-ft%5B%5D=1&fsrepw-search-price-range%5B%5D=4&fsrepw-search-type-of-space%5B%5D=0&fsrepw-search-lease-type=1 These URLs do not show up when a SITE: URL search is done on Google!
Intermediate & Advanced SEO | | Kingalan10 -
Should I remove Meta Keywords tags?
Hi, Do you recommend removing Meta Keywords or is there "nothing to lose" with having them? Thanks
Intermediate & Advanced SEO | | BeytzNet0 -
Removed Site-wide links
Hi there, I have recently removed quite a lot of site-wide links leaving the only link on homepage's of some websites, since doing this I have seen a dramatic drop on my keywords, going from position 2-3 to nowhere. Has anyone else experienced anything like this, should I expect to see a return on these keywords? Thanks
Intermediate & Advanced SEO | | Paul780 -
Linking Back
Hello, I have a blog www.digitaldiscovery.eu and I have been working the link building. Now I have a few links pointing into my blog and in Google Webmaster and in Open Site Explorer I can see the URL of those websites. In scale from 1 to 10 how usefull is to have a blogroll in my blog pointing back to those high PR links? How usefull is this in link-building strategy? Tks in advance! PP
Intermediate & Advanced SEO | | PedroM0 -
Fading Text Links Look Like Spammy Hidden Links to a g-bot?
Ah, Hello Mozzers, it's been a while since I was here. Wanted to run something by you... I'm looking to incorporate some fading text using Javascript onto a site homepage using the method described here; http://blog.thomascsherman.com/2009/08/text-slideshow-or-any-content-with-fades/ so, my question is; does anyone think that Google might see this text as a possible dark hat SEO anchor text manipulation (similar to hidden links)? The text will contain various links (4 or 5) that will cycle through one another, fading in and out, but to a bot the text may appear initially invisible, like so; style="display: none;"><a href="">Link Here</a> All links will be internal. My gut instinct is that I'm just being stupid here, but I wanted to stay on the side of caution with this one! Thanks for your time 🙂 http://blog.thomascsherman.com/2009/08/text-slideshow-or-any-content-with-fades
Intermediate & Advanced SEO | | PeterAlexLeigh0 -
What is the optimal link profile?
I am doing a variety of SEO link building techniques. I am doing: guest blog posts article submissions directories bookmarks web2.0 properties link acquisition I don't expect much from the article submissions, web 2.0, and directories, so I am using these methods for the long tail and less competitive keywords. Is this a good idea? When we talk about a link profile, is it per page or for the whole site? Does it matter if you have a more diverse link profile for a single page or does it have to be diverse for the whole site? Appreciate any informed comments!
Intermediate & Advanced SEO | | inhouseseo0