Product Reviews – Link Building Strategy
-
I own Simply Bags and have been sending sample bags to bloggers as a link building strategy. The following four links are a sample of recent product reviews.
Product reviews were considered a good link building strategy. After Panda & Penguin is Product Reviews still a good strategy?
Please comment on the quality of the four sample links.
Thanks
Bob Shirilla -
Hi Bob,
This is something very similar to what I am doing in getting links back to my website, great work!
Modbargains mentions something that could be worth exploring "have the reviewers take pictures and post them on pinterest with a snippet of information, linking back to your bag site."
-
have the reviewers take pictures and post them on pinterest with a snippet of information, linking back to your bag site.
As far as quality of the content on the reviews: most of them great
Also take a look at to see how many comments these blogs receive and if there's potential to guest blog on their sites promoting your product.
-
Reviews would seldom be considered as a good point for bringing in link strategy.
Instead reviews on a facebook page or something like social media engagement would be much more beneficial.
Also you should keep in mind people talking about it instead of reviewing it would be better ways to consider link building.
-
In my opinion anything that looks like real marketing (on real sites) and isn't abused is safe- good work
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Too many dofollow links = penalty?
Hi. I currently have 150 backlinks, 90% of them are dofollow, while only 10% are nofollow. I recently hit position #10 for my main keyword, but now it is dropped to #16 and a lot of related keywords are gone. So I have a few questions: 1. Was my website penalized for having an unnatural backlink profile (too many dofollow links), or maybe this drop in positions is just a temporary, natural thing? 2. Isn’t it too late for making the backlink profile look more natural by building more nofollow backlinks and making it 50%/50%? Thank you!
White Hat / Black Hat SEO | | NathalieBr0 -
SEO companies that own linking properties
Hi everyone, I do some SEO work for a personal injury attorney, and due to his profession, he gets cold-called by every digital marketing company under the sun. He recently got called by a company that offers packages that include posting in multiple directories (all on domains they own), creating subdomains for search listings, and PR services like writing and distributing press releases for distribution to multiple media outlets. The content they write will obviously not be local. All this and more for less than $500 a month! I'm curious if any of you have any experience with companies like this and whether you consider them black hat. I realize I'm asking you to speculate on a very broad description of what they offer, but their linking strategies sound risky to me. What experiences have you had with companies like this? Do you know anyone who has ever gotten a penalty using these tactics? Thanks, in advance, for sharing your thoughts.
White Hat / Black Hat SEO | | ptdodge0 -
Help with a Link Building Audit
A customer wants to have a better position with a keyword (he has already a great position, but he wants more...). So he need a bit of extra link building to have better position in serp(this niche is very competitive so on page is not sufficient).
White Hat / Black Hat SEO | | Maximilian21
He asked me to do a Link Building Analysis to find good link opportunities.
How can i structure a good report? I need something like a Seo Audit for link building. That's my idea:
Identify what are the business objectives
Identify the brand strenghts and weakness
Find the strongest competitors and understand their tactics
See what are the top links that they have
Copy their best strategies
Find new strategies not used by the competitors
What else i can do for my link building audit?0 -
What to do with these toxic links?
Back in July I had posted here that I thought someone was doing negative SEO against us. We monitor our links on a daily basis, and a lot of toxic links came in quickly within a few days. So we were pro-active and ended up disavowing those links soon after we saw them. Shortly after that our ranking start to drop and we lost a good amount of traffic, though I do not know if its really connected since we only disavowed those toxic links and we weren't ranking FROM those links since they were disavowed so quickly. Now, its happening again. 20 new inbound domains linking to us from complete crap websites with crap content and not done by us. I want to disavow them, but I am thinking that maybe the first time we disavowed the links, it hurt us, and maybe disavowing now will hurt us further? I think Google should be able to filter out this crap but who knows, too much depends on this being handled correctly. Here are some of the crappy links: http://optibike.com/?home.php=page/loans/student-loan-without-a-cosigner-2.html
White Hat / Black Hat SEO | | DemiGR
http://designsbynickthegeek.com/?index.php=finance/loans/loan-for-you-3.html
http://www.nuvivaweightloss.com/?index.php=article/loans/300-loan-today.html
http://ecommercesalesmultipliersystem.com/?home.php=board/loans/fast-loan-with-monthly-payments-2.html They are mostly duplicate content across a network of sites. How would you guys handle this?0 -
Suspicious external links to site have 302 redirects
Hi, I have been asked to look at a site where I suspect some questionable SEO work, particularly link building. The site does seem to be performing very poorly in Google since January 2014, although there are no messages in WMT. Using WMT, OPenSiteExplorer, Majestic & NetPeak, I have analysed inbound links and found a group of links which although are listed in WMT, etc appear to 302 redirect to a directory in China (therefore the actual linking domain is not visible). It looks like a crude type of link farm, but I cant understand why they would use 302s not 301s. The domains are not visible due to redirects. Should I request a disavow or ignore? The linking domains are listed below: http://www.basalts.cn/
White Hat / Black Hat SEO | | crescentdigital
http://www.chinamarbles.com.cn/
http://www.china-slate.com.cn/
http://www.granitecountertop.com.cn/
http://www.granite-exporter.com/
http://www.sandstones.biz/
http://www.stone-2.com/
http://www.stonebuild.cn/
http://www.stonecompany.com.cn/
http://www.stonecontact.cn/
http://www.stonecrate.com/
http://www.stonedesk.com/
http://www.stonedvd.com/
http://www.stonepark.cn/
http://www.stonetool.com.cn/
http://www.stonewebsite.com/ Thanks Steve0 -
Pages linked with Spam been 301 redirected to 404\. Is it ok
Pl suggest, some pages having some spam links pointed to those pages are been redirected to 404 error page (through 301 redirect) - as removing them manually was not possible due to part of core component of cms and many other coding issue, the only way as advised by developer was making 301 redirect to 404 page. Does by redirecting these pages to 404 page using 301 redirect, will nullify all negative or spam links pointing to them and eventually will remove the resulting spam impact on the site too. Many Thanks
White Hat / Black Hat SEO | | Modi0 -
Are paid reviews gray/black hat?
Are sites like ReviewMe or PayPerPost white hat? Are follow links allowed within the post? Should I use those aforementioned services, or cold contact high authority sites within my niche?
White Hat / Black Hat SEO | | 10JQKAs0 -
If a site is punished by google like -30, or -60, are the link from that site efficient?
Like this way, if I build a blog and in some situation, the blog is punished by google as some reason I don't know, all the rank dropped and got the -30 punishment. If I put a outbound link on the sidebar, or footer position. what it'll be for that link? A is punished, a link is put on the A website and link to B website what that link means to B punished got many ways Thank you
White Hat / Black Hat SEO | | yifang01230