SIte wide links by google display / adsense
-
hey guys, I had a quick question about my back links that might be coming from adsense.
I am trying to help my father our on his site and help him recover from penguin. unfortunately his company hired some shady SEOers to do "SEO". little did my dad know the BLs he were getting might be spammy, thats what I am checking now.
When I ran a BL report on him ( i use two tools, SEO spyglass and OSE ) i found that there were many "sitewide" links, but i dont think there were placed there by the webmaster, i think they come from adsense. I know he has a PPC campaign where the daily spend is 3k/ day so I know its very possible that this might be the case.
If my tool is picking up BLs from these sites ( which are niche related ) does google count these links for ranking purposes? and might this hurt my rankings if google just sees these as "sitewide links"
-
Possibly, but if you were hit by Penguin, those links might be doing you more harm than good right now. If I had a chance in this situation to remove over-optimized, site-wide links, I would.
And you nailed the conundrum of Penguin on the head
-
cyrus,
wow, thanks so much for replaying to my post, and as a side note, i really enjoyed and learned a lot from your last whiteboard friday post.
yea, i did a lil more research and it turns out that it was his affiliates that were doing it on their own pages. Turns out, they were site-wide sponsor ads on every single page.
site wide sponsor ads are def frowned upon infront of google right?
Anyways, the good thing about this situation is that we know ALL the affiliates by name and can easily contact them ( in the process) BUT, wont google see a recession of links and might count that to another rankings drop?
Hope to hear back, thanks
-
Hi David,
Sorry to hear your father's site was hit by Penguin. I agree with John that Adsense links will not count as backlinks. Neither OSE nor SEO Spyglass should record Adsense links as such, either.
When searching for links on a page, it's best to look at the source code of the page in question. (right click > view source). Then do a search (control F) and enter the URL of your father's domain. You'll often spot hard to find or hidden links this way a lot easier.
(Another method is to catch Google's cache of the page. (Use the MozBar for this by using the Page Attributes function found by clicking the Magnifying glass icon, and search for the Google cache URL) When you view Google's cached version of the page, hit the link that says "text version". Perform a source search as described above. At the top of the page, Google will tell you the date of the cache. This may indicate to you that the link was once on the page at this time, but since then the page has changed.)
Sometimes links disappear. This is often the case with paid link that require a monthly subscription.
If the links aren't in the source code, then most likely they aren't there anymore. Which is good, because it means you have fewer links to clean up
Hope this helps. Best of luck with your SEO!
-
hey john, I am going to get access to GWT monday, but im using SEO powersuite which i think checks it right then and there.
-
Is it possible that the links have been removed? OSE takes around 4 weeks to update as far as I'm aware, so it could be that the links aren't there anymore.
Do the links show up in GWT? It's possible that the links were being paid for on a monthly basis, which has now stopped so they have been removed.
-
yea thats what i thought, but i cant find the links?!?! they are on none of these domains.
on one domain i am showing 25 pages with BLs. but i cant find any of my links on there.
-
Hi David,
No, I don't think AdSense links would be counted towards rankings and I seriously doubt that AdSense links would hurt your rankings.
It sounds far more likely that they're paid text links (nothing to do with Google), most likely purchased by the former SEO agency. These certainly could damage your rankings, particularly if they're sitewide.
Hope that helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Google Ads - Subdomain on Sitelinks & Composition Change for Strategy Status
I have a basic query but could not find a definite answer on the internet. I am currently running a campaign for the main website of a big education brand and they also have a secondary learning website on subdomain, and I want to add sitelinks of subdomain to the campaign, but I am not sure whether it is allowed or not. The brand I am running ads for is https://www.rauias.com/ and the secondary website is https://compass.rauias.com/ branded slightly different in a subdomain, so should I add the sitelinks of Compass to the main campaign? Also one more silly question My Max Conversion search campaign gave me this status today. "Learning (composition change): Campaigns have been added to or removed from the bid strategy. Google Ads is now adjusting to optimize bids. 5 days left for learning" What does this mean exactly? And Why does it reenter the learning phase whenever I make a small change?
Paid Search Marketing | | rauoff0 -
Blocking google adwords on google.com?
Is there any chance to block google adwords (not google adsense) firefox/chrome/internet explorer 🙂
Paid Search Marketing | | FCRMediaLietuva0 -
Question regarding Google Adwords?
Just had a question regarding Google Adwords. I have an e-commerce store (kiwimodfurniture.com) in the furniture niche and I originally was planning to create a different ad group for each product. Since I have 1300 products I would have 1300 ad groups. However a lot of the products don't have enough search volume and Google won't display my ads. Then I decided to get a bit more broad. I plan on having an ad group for each sub category on my website. For example, modern lounge chairs, modern arm chairs, modern sofas, etc. Question: Is this too broad? Will the ROI be terrible because of this? Thanks!
Paid Search Marketing | | The_Kiwi_Man0 -
Adwords Search with Display select. Better ROI than just Adwords Search only?
What is your experience running Adwords Search with Display select? Are you getting a better ROI then just running Adwords Search only?
Paid Search Marketing | | marketvantageteam0 -
Noob Question on franchise sites
What is the best way to approach these franchise sites that have tons of location pages with 95% same content on every page? Each location has its own unique url that just redirects to the main franchise location page, but with no uniqueness or independent blog is it even possible to get a page like this ranked locally or is the best route PPC?
Paid Search Marketing | | satoridesign0 -
Why doesn't exact match appear to be working for me in Google AdWords tool?
Hi guys, I recently read Rand's article here and tried out the exact match symbols on my keywords. However, these don't appear to be working for me as the results aren't showing up as they do in the above SEOmoz article (attached screenshot). What am I doing wrong? Google_AdWords__Keyword_Tool-20130511-115528.jpg.jpg?resizeSmall&width=832
Paid Search Marketing | | featherseo0 -
Your Google AdWords account has been permanently suspended for repeated violation of AdWords or Landing Page and Site policies in this or a related account.
My client nor I received any warning. We even had a google adwords team optimize the account and my rep does not yet know the reason for the ban. Not sure if its related but their google organic rankings dropped significantly at the same time. https://adwords.google.com/support/aw/bin/answer.py?hl=en&answer=164786 Any advice here? Do these Questions get indexed by google? I will ask my client if I can disclose the domain. Is there any way around a permanent ban? They were spending 50K per month. Is this enough to have any clout?
Paid Search Marketing | | webbroi0 -
Google Ads not showing
Hello, I am having some trouble with my google adwords. I decided to split my existing campaign into two campaigns, one for customers in the UK and one for the rest of the world. The keywords are the same - only the message is different. i.e. Tractor Parts Free UK shipping on Tractor parts mysite.com/tractor-parts & Tractor Parts Fast shipping to Europe from the UK mysite.com/Tractor-Parts According to Google Adwords my UK campaign has had no impressions and no clicks. However if I search for one of the keywords it appears in the search results with the UK text. Anyone got any ideas?
Paid Search Marketing | | DavidLenehan0