HTML entities and SEO
-
I recently came across an article on HTML entities that discussed how their appear in search results. The same article also mentioned that their use might be considered spam. Since I know nothing of them (other than what I read in the one article) are they a good or bad idea to make meta descriptions stand out from the crowd?
-
Hi Brett,
Today's post on youMoz.
http://www.seomoz.org/ugc/how-to-get-more-clicks-with-low-rankings
Amazing one.
Cornel
-
HTML Entities does not hurt SEO. Here is a good blog good good post http://www.seroundtable.com/archives/000882.html
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO- Manufacturer v Distributor
In respect to a safety clothing manufacturer manage SEO on behalf of, I've noticed that product distributors own 85% of the page 1 SERPs leaving product manufacturers such as my client largely under represented for the vast majority of search queries such as 'safety boots'. Love to hear your opinion on why this is and how I can combat it? TIA!
Intermediate & Advanced SEO | | resolved0 -
I am looking for an SEO strategy
I am looking for an SEO strategy, a step by step procedure to follow to rank my website https://infinitelabz.com . Can somebody help?
Intermediate & Advanced SEO | | KHsdhkfn0 -
Advanced SEO question.
Hi, I manage and do the SEO for this site: www.aerlawgroup.com. If you Google "Los Angeles Criminal Defense Attorney", you can see I rank well (1st page). I have managed to achieve similar rankings for interior pages within the site: www.aerlawgroup.com/domestic-violence.html (Google: "Los Angeles Domestic Violence Attorney".) Here is my question. No matter how hard I try, I cannot get to the first page on Google for the search term: "Los Angeles DUI Lawyer", for the following interior page: www.aerlawgroup.com/dui.html. Is there anyway that I can pass the authority/ranking (not sure what to call it) that I have for www.aerlawgroup.com to www.aerlawgroup.com/dui.html so that internal page ranks higher for "Los Angeles DUI Lawyer"? I apologize if my question doesn't make sense. In a nutshell, I'm trying to understand if there is anyway to use the ranking I have for www.aerlawgroup.com to help me rank higher for Los Angeles DUI lawyer for the dui interior page. If not, are there any other suggestions anyone has to achieve a higher ranking? Thanks!
Intermediate & Advanced SEO | | mrodriguez14400 -
How to seo websites on another server
We have partners that want us to build and manage a co-branded white label for them. We will have unique content on the white label, however the white label will be located on our server. I was planning to put it on a subdomain and mask the URL, however was told that google will see through that and not give any credit to the white label. Our partners all have high PR and we are a new company with low PR. We want the white labels to get the credit from the partner websites. Should we do it through url masking or by changing the A Record in the other website to point to our server?
Intermediate & Advanced SEO | | TravelerVIP0 -
Region specific SEO
I am doing SEO for a client in Canada. A few of his keywords are: palliative care
Intermediate & Advanced SEO | | KS__
home health care
home care
respite care
senior care He wants to attract vistors only from Calgary specifically, not Canada wide. What should I do to optimize his website only for Calgary region? Should I add the word 'Calgary' to all his keywords?0 -
Does a Slider widget harm my SEO?
Does using a slider widget (such as the one Skype uses) harm my SEO? Meaning, is the text still totally readable to search engines or will it be in JAVAscript. Are there any SEO-friendly sliders you would recommend?
Intermediate & Advanced SEO | | theLotter0 -
Taking out a .html plugin
We are currently working on a new site structure and we would like to take out a WP plugin that adds a .html to the end of every URL. From my understanding it is best to not use this plug in. Once I take out this plug in will I need to do anything for all the external links to count. Will the link juice pass through? if you type my url now without the .html in your browser it adds it in the .html. However, all the external links we built have the .html in the URL link. Do I need to do any 301 or canonical to pass link juice or will I be fine after taking out the plug in?
Intermediate & Advanced SEO | | SEODinosaur0 -
SEO Landing Page Fail
We have a PPC landing page template that I've used to aggregate blog post collections thematically. http://www.ietravel.com/machu-picchu-travel http://www.ietravel.com/kenya-and-tanzania-safari The hope was that they would start ranking. After 5 months, it has yet to happen.Thought it was a good idea at the time because these pages have a nice prominent call-to-action area. It now occurs to me that the pages are probably under-performing because they are not incorporated into the main site navigation. Do you think that if I move these under their appropriate categories in the main site I'll see some lift? (Of course, I will add 301 redirects as well.) Thanks
Intermediate & Advanced SEO | | csmithal0