Rel="no follow" for All Links on a Site that Charges for Advertising
-
If I run a site that charges other companies for listing their products, running banner advertisements, white paper downloads, etc. does it make sense to "no follow" all of their links on my site?
For example: they receive a profile page, product pages and are allowed to post press releases. Should all of their links on these pages be "no follow"?
It seems like a gray area to me because the explicit advertisements will definitely be "no followed" and they are not buying links, but buying exposure.
However, I still don't know the common practice for links from other parts of their "package".
Thanks
-
Hello all,
Thanks for the input. I'm on the marketing side with a site that presents our products. I'm tryign to clean up inbound links.
I pulled the Inbound links report from Moz.com and have concluded that I want to focus on the sites that are NOT listed as "no_follow." Troouble I'm having is the report headers:
<colgroup><col width="90"><col width="115"><col width="143"><col width="95"><col width="37"></colgroup>
| Link Equity | No Link Equity | Only rel=nofollow | Only follow | 301 |
| Yes | No | No | Yes | No |Does a 'Yes' value in the 'Only rel=nofollow' column mean that the link is marked as nofollow? As in "Affirmative, this link is marekd as nofollow, yes."
Then there is the 'Only follow' and other headers. Know where I can find a Moz article explaining these?
Thanks in advance for any and all help.
Regards,
Joe
-
Right?! When you hit 200 Moz points you get a do follow - rock it Anthony!
-
I did not know that about SEOmoz. I guess I need to work on getting more points!
-
In that I case I would guess that they are PR sculpting as Google would not be able to discern if they are passing links through a paid service.
Also, if the site is relevant to a specific niche and not just a link farm I would further believe that Google would not penalize the site.
Its kind of like SEOMoz - after a certain amount of points you get a do follow on one of your links. I don't think Google would be able to discern if SEOmoz was asking for people to pay or not.
-
Thanks Mark, what I'm trying to get people's opinion on is whether it would be considered people "paying for links" if I give them followed links on my site that are not explicitly paid for (i.e. not in their advertisements).
Most companies I have done advertising with in the past have allowed follow links in profiles, press releases, etc. , but I've also encountered those that no follow everything and told me they were doing it to protect themselves from getting penalized by Google.
I wonder if they were scared of being penalized, or just wanted to sculpt PR and keep it all on their site?
-
No follow keeps the link juice on your site. Do follow passes it to their site. It all depends. Do you want to pass page rank authority to their site? Some find that appealing and will get ad space just for that reason alone. Others won't care as they will just be looking for a good solid site to get the word out.
So if you site has great traffic and is providing value for someone in their niche market I say go with no follow as your site will do better in the rankings by keeping the page authority within your site.
-
Just don't approve porn, illegal, and spam filled website urls. If a company's website is deemed acceptable to be placed on your website, I see nothing wrong with giving them dofollow links.
-
Oleg- Thanks for the answer. I should be more clear with the question. All user submitted links will be set at "no follow". I was interested in what to do about company profile pages, product pages and press releases which we will enter and/or approve.
-
Follow links you have to approve. If people can sign up and get followed links without any editorial review, you will be spammed sooner or later.
G recommends you nofollow all user submitted links (to be on the safe side).
http://support.google.com/webmasters/bin/answer.py?hl=en&answer=96569
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
We have 302 redirect links on our forum that point to individual posts. Should we add a rel="nofollow" to these links?
Moz is showing us that we have a HUGE amount of 302 redirects. These are coming from our community forum. Forum URL: https://www.foodbloggerpro.com/community/ Example thread URL: https://www.foodbloggerpro.com/community/viewthread/322/ Example URL that points to a specific reply: https://www.foodbloggerpro.com/community/viewreply/1582/ The above link 302 redirects to this URL: https://www.foodbloggerpro.com/community/viewthread/322/#1582 My two questions would be: Do you think we should we add rel=nofollow to the specific reply URLs? If possible, should we make those redirects 301 vs. 302? Screencast attached. nofollow_302.mp4
Technical SEO | | Bjork1 -
"Search Box Optimization"
A client of ours recently received en email from a random SEO "company" claiming they could increase website traffic using a technique known as "search box optimization". Essentially, they are claiming they can insert a company name into the autocomplete results on Google. Clearly, this isn't a legitimate service - however, is it a well known technique? Despite our recommendation to not move forward with it, the client is still very intrigued. Here is a video of a similar service:
Technical SEO | | McFaddenGavender
https://www.youtube.com/watch?v=zW2Fz6dy1_A0 -
"Not Selected" in index status rising continously
Hello, After the penguin update my site slowly suffered loss in traffic. and now from daily 15K-18K its droped to 8K. (6K in weekends) I have been trying to find out what the reasons are but i havent got any good luck yet been few months now. I noticed this change in the GWT tho : Not selected in index status significantly risen up. please see attached image. My site is Designzzz i am continously fixing errors and problems shown in the seomoz pro tools. If you guys can take few mins to evaluate what could be the reason for such drop i will be thankful :} cheers 6Xtkp.jpg
Technical SEO | | wickedsunny10 -
When I look in OpenSiteExplorer, it says that it hasn't followed any of my internal links... WTF?
When I look at my site in open site explorer, it says it has followed 1 internal link.. I know that opensiteexplorer has updated, because my domain rank has changed since the last time i looked. I figured it just hadn't fully crawled and indexed my links, but considering I have had an account here for over a month, and the site is over 7 months old, I doubt that is the case. My site is www.ontracparts.com can anybody help me here?? Thanks, Tyler
Technical SEO | | TylerAbernethy0 -
Internal Links on eCommerce sites
I have been working on an eCommerce site; www.pretavoir.co.uk over the past year. Improvements in SERPs have been good with many top three positions. However, there are other important keywords of similar difficulty which refuse to behave in a similar way.... The site is PR4 and has a homepage PA 52. The homepage includes links to internal brand pages eg Prada, Gucci etc. Q Would it be worthwhile creating footer anchor text with eaxct text eg Prada sunglasses, Gucci Sunglasses?? Thanks
Technical SEO | | seanmccauley0 -
If multiple links on a page point to the same URL, and one of them is no-followed, does that impact the one that isn't?
Page A has two links on it that both point to Page B. Link 1 isn't no-follow, but Link 2 is. Will Page A pass any juice to Page B?
Technical SEO | | Jay.Neely0 -
Can I reduce link count by no following links?
Hi, A large number of my pages contain over 100 links. This is due to a large drop down navigation which is on every page. To reduce my link count could I just no follow these navigation links or would I have to remove the navigation completely?
Technical SEO | | moesian0 -
If two links from one page link to another, how can I get the second link's anchor text to count?
I am working on an e-commerce site and on the category pages each of the product listings link to the product page twice. The first is an image link and then the second is the product name. I want to get the anchor text of the second link to count. If I no-follow the image link will that help at all? If not is there a way to do this?
Technical SEO | | JordanJudson0