Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Is it better to use geo-targeted keywords or add the locations as separate keywords?
-
For example...
state keyword (nyc real estate)
or
keyword, state (nyc, real estate) = 2 keywords
Thanks in advance!
-
Responded in the other thread per your request - hope I got all of your points from this thread:
-
Thanks for the reply,
Here is my issue with that scenario;
1. If I have 3 states and 30 towns and each has a geo targeted page on my site I will run into duplicate content issues
2. I will not get the link relevance from google to the main keyword "real estate" (in this scenario).
So if I am looking to target the keyword "real estate" in general but just geo target the website I would be shooting myself in the foot here.
The thing that I rely on is google using IPs to return relevant results to the user. So if someone types in "real estate" and they live in NYC, they will get NYC results, not just in the maps section either but in the SERPs as well. So seeing that google is already geo targeting via the IP address, and let's say I want to do NYC and LA at the same time, I would want to target "real estate" in general and just geo target inbound linking pages back to the root domain. This way it makes it where I don't have to have so many pages in my site and also I am optimized for the keyword "real estate" and "location" separately, and in turn I keep the integrity of my websites national or time zone campaign approach for the keyword "real estate." Would this not be a good approach?
Also the other part of that, does google pick up a location in a description along with the keyword and correlate them enough to give it relevance.
I am just playing devils advocate here because I am not sure what the right answer is.
***So the main thing is to not waste resources optimizing "nyc real estate" when I can be optimizing "real estate" with the location attached somewhere else and let google play with the combinations (nyc real estate, real estate nyc, etc.).
-
Hi,
You can use keywords with your state and city, now days local SEO becomes more popular in SEO business. If you want to promote your business locally then it is best way to add city or state name into keywords. Do local Listing in your target country. If you want add multiple city then you have to create landing pages for that keywords.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keyword Ranking Fluctuations
Hi Guys I am currently working on a website where one of the keyword targets is fluctuating. The keyword is fluctuating between page 2 and page 5. What makes this strange is that we are not experiencing the issue with any other keyword targets. They are all ranking fine. It is only 1 keyword. The keyword target happens to be the main homepage keyword target - not sure if this makes a difference? The homepage targets 2 keyword e.g. Business Offices & Accessories. The homepage ranks perfectly fine for e.g. Business Accessories but is fluctuating for e.g. Business Offices! Very strange. What makes it even stranger - the keyword variations of the fluctuating keyword e.g. office for business - these variations are all fine and not fluctuating. Its only 1 keyword. If anyone has any ideas or feedback that would be great! Thanks, Duncan
Intermediate & Advanced SEO | | CayenneRed890 -
"Null" appearing as top keyword in "Content Keywords" under Google index in Google Search Console
Hi, "Null" is appearing as top keyword in Google search console > Google Index > Content Keywords for our site http://goo.gl/cKaQ4K . We do not use "null" as keyword on site. We are not able to find why Google is treating "null" as a keyword for our site. Is anyone facing such issue. Thanks & Regards
Intermediate & Advanced SEO | | vivekrathore0 -
No matter what the keyword, only the homepage shows in the SERP
Hi, wondered if someone could help. My clients website shows up well for terms but its always the homepage rather than the targeted landing page. For example, if you search for "teeth whitening anglesey" they appear http://goo.gl/ohJdua however, its the homepage rather than the tooth whitening page http://goo.gl/uVI8gK Thanks Ade
Intermediate & Advanced SEO | | popcreativeltd0 -
Using disavow tool for 404s
Hey Community, Got a question about the disavow tool for you. My site is getting thousands of 404 errors from old blog/coupon/you name it sites linking to our old URL structure (which used underscores and ended in .jsp). It seems like the webmasters of these sites aren't answering back or haven't updated their sites in ages so it's returning 404 errors. If I disavow these domains and/or links will it clear out these 404 errors in Google? I read the GWT help page on it, but it didn't seem to answer this question. Feel free to ask any questions that may help you understand the issue more. Thanks for your help,
Intermediate & Advanced SEO | | IceIcebaby
-Reed0 -
Location.href vs href?
I just got off a Google Hangout with John Mueller and was left a little confused about his response to my question. If I have an internal link in a div like widgetwill it have the same SEO impact as widget John said that as you are unable to attribute a nofollow in an onclick event it would be treated as a naked link and would not pass pagerank but still be crawled. Can anyone confirm that I understood it correctly? If so should all my links that have such an onclickevent also have an html ahref in the too? Such as widget Many times it is more useful for the customer to click on any area of a large div and not just the link to get to the destination intended? Clarification on this subject would be very useful, there is nothing easily found online to confirm this. Thanks
Intermediate & Advanced SEO | | gazzerman10 -
How to Target Keyword Variations?
I have a list of keywords I'm trying to target and they are essentially different variations of each other: Example: blue yankees baseball hat yankees blue baseball hat yankees baseball hat in blue Should I be targeting all these on the same page, or should I be making a new page for each one? Thanks Mozzers!
Intermediate & Advanced SEO | | ATMOSMarketing560 -
GeoIP - Redirect all but target country
My client would like to redirect all non UK traffic from their UK site to their main group site. I am intending to use a .htaccess redirect, like this: RewriteCond %{ENV:GEOIP_COUNTRY_CODE} !^GB$
Intermediate & Advanced SEO | | cottamg
RewriteRule ^(.*)$ http://www.group.com$1 [R,L] I have tested the redirect at it works fine. My question is if I put this in place would it have any negative SEO impact on the UK site?0 -
How to Target Keyword Permutations
I have a client that wants to rank for a keyword phrase that has many permutations.. ex. "Alaska Hill Country Resort", "Hill Country Resort Alaska", "Hill Country Alaska Resort" But I'm wondering if I should target these all on the same page or not. I'm assuming all of these permutations are actually valid searches because I did my keyword research for 'exact match' keywords and got results like this.. (let me know if I'm missing something here, or if this sounds right) [Alaska Hill Country Resort] - 230 Local Searches [Hill Country Resort Alaska] - 140 Local Searches [Hill Country Alaska Resort] - 30 Local Searches The phrase we're targeting is their main keyword phrase, so I've chosen their home-page as the page to rank for this phrase. My thought is to optimize for the most popular phrase (ex. "Alaska Hill Country Resort"), and sprinkle in the other phrases throughout the copy. Next I would run a link-building campaign targeting the main phrase first.. then the next phrase, and so on, so that my anchor text is more heavily focused on the more popular terms, but I would also make sure to include the less popular terms. Do you think this is the best way to go about this? Do I really need to make individual pages for each of the permutations, or is it okay to target them all on one page since they are essentially the same keyword?
Intermediate & Advanced SEO | | ATMOSMarketing560